How To Start Your Own Business With MOBE MTTB Today

CRITICAL UPDATE: The FTC have shut MOBE down. You can read the full details here. As it stands we are waiting to see if Matt Lloyd and his team decide to fight the decision or accept it and settle. In the mean time, MOBE is closed and if they owe you any money, it’s unlikely you are going to get it.

A few months ago I met a bunch of people in real life with little to no internet marketing experience that are making a lot of money with something called the MOBE MTTB system.

At that time I had never really heard of it but it was interesting to hear everyone’s storys and how they managed to hit huge success by following the system.

But when I started to do some research online I saw an awful lot of negative feedback about MTTB. And I mean a lot of negative feedback.

So it didn’t make sense to me that the 2 worlds could co-exist – how can one group of people be making so much money but another group say it is all a scam?

Getting My Hands Dirty

I decided the only way to find out was to try the MTTB system out for myself and see what all of the fuss was about.


Given there is a lot of controversial feedback about it I figured it would also make a great post for the blog no matter what happened.

With my initial tests I have already made a total of $4,734.80 with MTTB – so I’m confident the system works however I already have an established source of traffic/blog/lists which most people don’t have.


So I decided to take the plunge with both feet creating a live case study for you guys showing you what I’m doing, how I’m doing it and most importantly – how much money it makes from scratch without established traffic sources.

At the same time I want to test what happens if I combine out sourced writing with automation marketing using bots/software. I’ll reveal the full details later in the post.

In essence I want to try and make high value commissions while doing as little work as possible – that is the dot com dream right?

It will also be great to put the controversial program to the test and draw a solid conclusion on it once and for all. I’m more than happy to take the risks and invest my time and money into testing it for you guys.

Important Note: In order for MTTB to protect their business model I had to sign a non-disclosure agreement (NDA). That means I can’t legally reveal some specifics but I can still show you what I’m doing/how I’m doing it.

What Is MTTB?

Before I get into the details of the live case study let’s take a closer look at what MTTB actually is.

MTTB stands for My Top Tier Business and is part of the MOBE collection of products. It is a 21 step training system that teaches you how to make money online & license high converting done for you products & sales funnels.

mttb system 21 steps

You also get a personal coach that you must call on Skype every 2-3 steps to progress, they literally lock the steps out until you speak to your coach directly who will answer any questions you have & help create your business plan.

At the end of the 21 steps you are then given 30 day traffic generation training which comes with your own traffic coach to speak with on Skype as you move through the steps.

mobe license rights program

When you have completed your training all you need to do is send targeted traffic to the various products and sales funnels.

Commissions range from $9 all the way up to $15,000 depending on what you promote. However the system is setup to upsell people through the range of products.

So if someone buys the entry level $9.95 eBook you get a $9 commission but then the MOBE team upsell the other products via email, phone calls and snail mail.

Having the MOBE sales staff follow up for you via the phone and sending letters is actually a very cool benefit that really stood out to me.

In summary this is what you get with MOBE MTTB-

  • Done for you sales funnels
  • Product fulfilment, payment processing & customer service is done for you
  • Sales staff that follow up on the phone, post & emails
  • 21 step internet marketing training
  • 30 day traffic generation training
  • Personal coaches you can call on Skype any time
  • Daily webinars/calls/coaching sessions

They take care of everything for you – all you need to do is send traffic.


I have gone through the 21 steps myself and it is important to note that the system isn’t for everyone.

I am an experienced internet marketer so I didn’t get as much value out of the training and coaches as someone with no previous knowledge would.

One thing that I do want to make clear is the training does require a lot of your time, while it is a complete business in a box it does take work and effort to go through.

If you are expecting to be handed plates of money with minimal effort you are never going to make any money online. Like with any business you must invest time and money to get things moving.

It is very important that you can call your coach on Skype and speak with them on the phone – make sure you have a headset or you will miss a lot of the value of having your own coach. You will get homework to do that you must review with them.

If you are willing to put the effort in and you don’t already have your own products/sales funnels or have the knowledge and technical expertise to create them yourself – it is worth looking at.

How To Apply To MOBE MTTB

If you want to get access to the 21 step training system and 30 day traffic coaching you must first apply to MTTB.

You have to pay a $49.00 application fee and then fill out a detailed application that asks you things like-

  • Your business/professional experience
  • Your current income & future income goals
  • What are your strengths/weaknesses

Those questions are used as part of your application review and also by your coach to tailor their coaching if you get approved.

As soon as your application is approved you must have a 1 on 1 call with your assigned coach before you start the 21 steps.

mttb sign up

Once you have done that though you can work through the steps at your own pace calling your coach every 2-3 steps.

Revealing My Plan Of Attack For My MTTB Review

I have wanted to create a live earnings case study on the blog for a while now. At the same time I also want a new toy to experiment with and test a few things.

The idea is simple – build out a dedicated site in the ‘quit your job’ niche promoting MTTB and try to automate as much of the work as I can.

Time is generally a luxury I don’t have so it is important that I set things up in a way that requires as little work and maintenance as possible.

Is it possible to make high commission sales whilst doing as little work as possible? There is only one way to truly find out!

I’m also going to lean heavily on social media to promote the site with organic search traffic growing steadily off the back of the strength of the content.

So here is what I’m going to do step by step-

  1. Create a high quality eBook that promotes MTTB
  2. The site goal will be to get people to optin & download the eBook
  3. Publish a 1,000-2,000 word article 5 days per week
  4. Create image based micro content using key quotes for social sharing
  5. Drive traffic from social media & organic search
  6. Use paid targeting to capture more eBook downloads
  7. Schedule & automate everything 1 day per month

Sounds pretty simple right? Well that’s because it is!

I’m going to publish high quality content that ensures it gets shared on social media and also attracts more traffic from Google naturally over time. The content is the bait on the hook to drive eBook downloads.

It is a very simple strategy but sticking to the basics and publishing consistently will see the site grow steadily.

Progress So Far

I have already started working on the site, content and researched how I will overcome some of the automation problems.

As of right now I have-

  1. Bought the domain, installed Wordpress & a theme
  2. Started to setup the site
  3. Setup social media profiles
  4. Setup Google Analytics & Webmaster Tools
  5. Got a logo created
  6. Outsourced the eBook writing
  7. Outsourced the first 25 articles
  8. Worked out how to create image based micro content
  9. Automated social media posting
  10. Published a sample post

The site still needs a lot of work but right now I’m focused on laying the foundations and getting the basics right.

Once that is all done I will streamline the processes for everything and take advantage of automation where possible.

The end goal is to set things up so I just have to spend 1 day per month scheduling the content & social media updates making the site as hands off as possible.

Budget & Expenses

So far I have spent a total of $997.78 which is broken down as follows-

That will be everything I need to get the site off the ground in month one. I will also need to buy a couple of automation tools to help grow the social media presence but they are generally cheap to pick up.

The only ongoing costs I will have is the domain and feeding the site with new content each month.

Next Steps

At the moment I have the logo ready to go but I’m still waiting on the eBook and initial batch of content which is due this week.

In the mean time I’m still tinkering with the layout of the site and piecing everything together to provide a smooth user experience.

I’m also spending time setting up all of the optin forms to ensure as many visitors as possible convert into eBook downloads which is the main goal for the site.

But there are still lots of things to do-

  • Create static pages like homepage/contact page
  • Complete all social profiles with custom designs
  • Get an eBook cover designed
  • Setup the email marketing & autoresponder series
  • Create landing pages to promote the eBook
  • Create IFTTT recipes to help automate
  • Setup a backup system

I’m going to be working on all of that this week so that when the content & eBook gets delivered I have all the pieces of the puzzle ready to go, then I just have to put the puzzle together.

Wrapping It Up

So there we have it – that is my plan of attack and the start of my live niche site case study to promote MTTB.

I’m very excited to see how it turns out and it will give me the perfect opportunity to experiment with a range of things.

Much like my income reports – I will be publishing monthly updates on the progress of the site sharing what I have done, what worked & what didn’t work step by step.

My intentions were to reveal the site from day 1 so you could follow the progress from a bare bones Wordpress install to profits but unfortunately recent negative SEO attacks put a stop to that.

So I’m not going to reveal the site until it is established & earning but I will reveal everything I’m doing and all of the key metrics transparently like I do here.

The simple approach will make it very easy to manage and also help see the blog grow naturally over time without forcing things too much.

As time goes on my strategy might change but for now it as simple as publish quality content consistently to pull traffic from social media & organic search driving it into eBook downloads.

Here goes nothing!

Controversy Update

As expected, the fact that I’m testing a controversial program has resulted in a lot of controversial comments.

Let me be clear the whole point of this niche site case study is to put a controversial program to the test and draw a conclusion on it once and for all.

At the same time I’m going to try and get high commissions while doing as little work as possible – that is the dot com dream right? That’s what everyone really wants.

I am taking all of the risk to do this. I am investing the time, I am investing the money and I will be sharing my experience with you monthly.

I’m certainly not jumping to conclusions/making assumptions without trying it for myself first. It could bring fantastic results but equally it could just be a huge waste of time and money.

But if that is the case it will be my waste of time and money – no one elses. Until I have actually invested the time and money and completed the case study it is impossible to draw a conclusion.

I appreciate the system is controversial – but that’s exactly why I’m testing it! Or would you prefer I just do what everyone else does?

307 Responses

  1. edit HTML online

    Keep this going please, great job!

    • Matthew Woodward
      May 28th, 2018 at 10:06 am

      Thanks very much, will do

  2. Mark allen

    I have had nothing but a positive experience with Mobe. Yes they want you to move to a higher level and it does cost. However, this will not stop you from accessing all 21 steps I don’t understand any of the negative comments here about MOBE

    You will be allowed to access some of the lower commission products to sell. You can raise the money that way. i don;t know why people have bad things to say. I can tell you this.. Mr. Woodward is going to make a ton of money off this and he KNOWS It

  3. lh. louis

    This is definitely perfect

  4. Mohammed

    Hi,Mathew any further updates with the MTTB Case Study? From what i understand Mathew that there is NO requirement for you to bring someone into the MTTB program is there? 2) By becoming a member they give you access to a range of products to promote as an affiliate. Is that correct? In return you can promote these products to new leads and earn comissions and they will provide all the Marketing Material? Like any other affiliate program? 3) What are the quality of the products that you are required to promote? Will they bring Value to the end User or Just simply PLR, outdated type products? 4) Who creates this products? Gurus within that particular Niche or Matt’s product creation team? Thanks. And sorry for the lengthy Post. Have a great Festive Period to you all :)

    • Matthew Woodward
      January 6th, 2016 at 10:40 am


      1) That is correct

      2) Yes but its more like you own the product rather than being an affiliate of it and they take care of all the backend upsells into the other products etc

      3) Much better than 90% of what is sold on Warrior Forum

      4) Depends on the product

      • Carlo
        April 7th, 2016 at 11:45 pm

        Good to see you’re still testing this out Matt!

        From experience, the negative opinions on MTTB (at least those of experienced internet marketers) don’t really say its not possible to make money from it. They are more saying that the products offer little to no value to the customer, that you’re promoting the opportunity not the products themselves, that they’re being taught to build someone else’s business not their own.

        MTTB doesn’t go down well with experienced internet marketers because it is really aimed not at them but at beginners who don’t know anything about our industry. It is what you might call a chocolate coated carrot where it looks like a tempting business in a box on the outside but is really a genuine education and optional affiliate program on the inside. Of course if you actually promoted that to them most wouldn’t be interested.

        There’s no use promoting MTTB to an audience of experienced internet marketers because they understand there’s no such thing as a business in a box. For someone who doesn’t understand that though, I’d shudder to think what kind of junk they’d find instead if they didn’t find MTTB.

        Like yourself I had prior experience in the industry and learnt of MOBE through attending one of the events (mid 2015). I had said I’d never heard of it and Chris told me he was surprised because MOBE was the biggest company in the industry. I suggested what about Copyblogger he said not even close. In terms of turnover, he was right (Copyblogger turned over 12 million in 2015, MOBE I think turned over 50 million), but then he said how much money has Copyblogger paid out to its affiliates?

        I wasn’t expecting him to say that. Since when do you measure the success of the company by the amount they’ve paid out to their affiliates? You measure the success of a company by the value they deliver to their customers, and if that value only comes in the form of commissions from promoting the same products to more people, then you don’t have a business you have a pyramid scheme.

        Chris and Tammy explained to me that you can apply what you learn from MOBE to any business you don’t have to become a MOBE affiliate. I thought to myself, well I guess so, but that’s not why people buy the products is it? Most people who buy the masterminds are affiliates.

        The changes made in the second half of 2014 were really necessary and prove that Matt (or one of his mentors) foresaw the dangerous path that MOBE was going down and that you can’t build a business upon the value proposition of commissions from promoting the same products you just bought. It’s not sustainable and the company is now shifting to emphasize the education it can offer to entrepreneurs who want to build their own business not just become an affiliate of MOBE. So MOBE itself will only go from strength to strength. As for the affiliates however, I wonder if the best days are behind us.

        Promoting the traditional offers is kind of a race to the bottom, they generate even more affiliates at an exponential rate and it becomes more competitive. Soon there will be too many affiliates competing for the limited number of customers in the marketplace and diminishing returns will happen. Especially with the workshops where over 10,000 affiliates are all competing for customers in one small city, and then many of those customers will get on the affiliate bandwagon and start promoting the next workshop in the next small city. The returns on investments will inevitably diminish.

        Of course that’s why they introduced the marketplace so that affiliates can target a wider range of niches. That said I am dubious about how well the masterminds will sell to non affiliates considering their high price point. Most people who buy these $10K masterminds are affiliates and it’s good value because they know they only have to refer it 3 times to make back their investment. If they’re in another business where their price point is nowhere near that high then it’s going to be a lot more work to earn back that investment and thus they will be more reluctant to spend $10K on the mastermind.

        We’ll have to wait to see how well the masterminds convert with non affiliates. There’s really very little data on that as yet because it’s very early days and all of the affiliate training is still focused on the traditional offers. When I met with Matt, he told me the plan was to offer these customers the $2,000 summits before offering the masterminds, so they would be more affordable to the customer and that’s a $1,000 commission at least. Of course this hasn’t been put into action yet which I’m a bit restless about.

        Then there is the lifetime tracking which might prove itself to be more of a curse than a blessing. As MOBE becomes more of a household name it will become more difficult to find customers who are not already taken. Imagine if Amazon had that. It would be nearly impossible for a new affiliate to make any money since almost everyone has bought a product from Amazon before. Perhaps that’s a scarcity mindset but time will tell.

        No wonder MOBE is now talking more about creating your own free standing business than relying on MOBE as your only source of income. It all just proves that schemes come and go but the only real way to ensure long term financial success has always been to create your own free standing business. That hasn’t changed and never will change. Unfortunately some affiliates still don’t understand that and they state Affiliate at MOBE as their occupation on Facebook.

        With the new offers coming out that are aimed at different niches, I predict the affiliate program is about to become a very different game to what it used to be and I’m guessing it will be a while before you’ll want to release the results of the experiment.

        • Tyronne Ratcliff
          July 27th, 2017 at 5:57 pm

          You make a lot of great points. Thanks for your insight.

  5. Mark A

    I recently joined MTTB , and am at Step 15. I’ve read a lot of negativity about it, but most of the naysayers seem to end up with”…even though this is a scam, you’ll find this program really works…” so they are promoting THEIR affiliate. Also there are the “bottom feeders” as someone above described them. People who want something for nothing. And those who give up or have never even given it a go, got nothing out of it and want their $49 back. The customer service is indeed pretty dire, but my coach is excellent. It’s nothing new, as far as I can see (maybe a jazzed up online version of the old book “The Lazy Man’s Way To Riches”?), but it’s pretty easy to follow, and if it goes t**s up for me, I won’t be whinging that it’s “someone else’s fault”, because I have been putting 100% into it. Apparently, most people rarely get past Step 6 (they baulk at the licence fee) and most of those that do finish the 21 Steps don’t even bother after that. Those that do put effort in get a return on their money. You can whinge and whine and say “‘snot fair” or you can stick your neck out and take a chance. You can still be whingeing in a years time, while someone else who took the chance will be earning a nice income. Don’t let life roll over you.

  6. David

    I am simply amazed at the sheer volume of “internet bottom feeders” on this thread. You know the “Freebie Seekers”. Why is it that their cry seems to be the loudest? Do you see any complaints from successful people on this thread? Why is that? Could it be that they don’t waste their time complaining about what they think they can’t do? Or do they just do it?

    Mobe has hundreds if not thousands of extremely successful people working the business model. It is designed around the license model just like any franchise which requires a capital investment to utilize a working system.

    I have been a business entrepreneur for 30 years and every single business required up front capital. Try opening a restaurant without capital or how about a construction company without money to pay for labor and materials.

    The internet has become a haven and forum for incompetent whiners who prefer to complain and are in constant search for something “free”.
    Is it any wonder the sheer mention of the word free invokes instant spam alerts!
    Someone please give me one example of a legitimate business that does not require capital. I invested in the Mobe business model at the platinum level as a complete newbie to internet marketing and within 5 months I have earned $20,126.00 by doing what any successful business entrepreneur does. “Working the model”. It’s like buying a Subway franchise and not wanting to sell sandwiches! You have to do the work.

    Mobe is not a scam and it is chok full of people that are absolute winners. All you have to do is attend one of their masterminds and you will find hundreds of first class people who have positive mindsets. You know the type of mindset that is fertile ground for business success.

    These people invariably come from backgrounds of success and understand what it takes to build a real legitimate business. They understand that the world is moving from brick and mortar to online and they are moving with it. They are taking their lessons of success from the old way and moving to a new era of business online.

    Bottom line… they are smart people who know how to be successful.

    For all you people out their who condemn Mobe as a scam, I would encourage you to change your mindset. It will be the first and most positive step you can make to becoming a success in any business endeavor.

    And one more thing… Quit looking for freebies or you’ll continue to be a bottom feeder and never acquire the success you so desperately seek.

  7. Ian

    In the tome of comments did I miss the url of your MTTB site?

    Did you reveal it?

    • Matthew Woodward
      November 24th, 2015 at 3:20 pm

      Nope :)

  8. Nick East

    Just amazes me how many people do not understand what a business is ?
    The reason most people have jobs is because they are not prepared to do anything to make a business work .

    Even when you give a business 100% it may fail . i lost a lot of money with my first two business’s but kept going and my third made millions.
    I am an affiliate of Mobe . Before investing i id my due diligence on the company and met Matt Lloyd the founder and ceo .

    I am now satisfied that Mobe is a legit business and i realise its a risk like any other business .But if i follow the training implement it and keep moving forward i know i will make it work .

    So please all the whiners go and get a job or just keep the one you have or go and buy another $10 ebook in the hope it will make you rich .

  9. Jay

    Hi Matthew. Just wanted to thanks for putting together this case study and updating the information over the course of your experiment with mobe/mttb.

    I’m an experienced marketer and copywriter and get a steady flow of requests to create sales copy for the mttb program. Recently I got one from a customer and just wanted to take a closer look; that’s when I came across your blog.

    In spite of the obvious “trolls” and negative comments you get – I can certainly appreciate you taking time out of your schedule to actually test the system. I know many others wouldn’t even bother to do so before actually promoting or recommending such a program. Shows good character in my opinion.

    Thanks again.

    • Matthew Woodward
      September 25th, 2015 at 11:54 am

      No problem Jay – unfortunately they moved the goal posts half way through but that’s only building to a much bigger case study when its ready :)

  10. mevina

    Matthew, please remove me from your mailing list.

    Thanks in advance.

    • Matthew Woodward
      September 23rd, 2015 at 11:15 am

      There is an unsubscribe link at the bottom of every email

  11. Jerry Clark

    Matt, you’re a rock star in my mind. The time and effort you put into all you deliver is priceless.

    I agree with Christi (above) 100%.

    Keep on, keeping on my friend.


    • Matthew Woodward
      September 11th, 2015 at 1:37 pm

      Thanks Jerry

  12. Visitor




  13. Ade Falohun

    So what were your final results on the test?

    • Matthew Woodward
      August 12th, 2015 at 12:42 pm

      Please see comments above

  14. Belen

    Hey Matt, thanks for doing this study, I wonder how it go in the end cause I saw many of the comments from one year ago already..Look right now I joined Mttb and I’m going through the 21 steps, so my question is, do you think I can make it in this with minimum investment? I mean I had the 49$ for the application, but I sure don’t have the $1997 for the MLR program, is there a way to still get at least small commissions out of Mttb so I can at least raise up the $1997?

    • Matthew Woodward
      August 12th, 2015 at 12:42 pm

      Please see comments above.

      They actually increasing prices and changed a bunch of stuff

  15. Neil Foss

    Hi Matthew
    You promised monthly updates, what worked, what didn’t a year ago.
    Where are these updates.
    Are you a conman?

    • Matthew Woodward
      July 20th, 2015 at 10:23 am

      Unfortunately testing the MOBE system isn’t quite as quick and easy to test as I would have liked and they made some huge changes in May that I’m also putting to the test (see link with email correspondence above)

  16. Lian

    Can you post the link to your MOBE blog page and give us the result of your test? I suspect like many things in life, the products are overpriced, that you can make money through consistency. Although, if you don’t have the cash, this program will be limited.

    • Matthew Woodward
      July 17th, 2015 at 11:48 am

      I’m still conducting my testing

  17. Andy

    So what is your conclusion?

    I’m eagerly awaiting the results of you case study. Especially now MOBE have added their new marketplace and affiliate system.

    BTW thanks for doing this test. The information gleaned is invaluable no matter the outcome.

    • Matthew Woodward
      June 29th, 2015 at 3:37 pm

      Yes that has delayed things as they have changed a lot of their business model in the past 2 months, I’m going to submit a product to the market place as well

      • Andy
        November 1st, 2015 at 5:06 am

        Hi Mathew,

        I think the new rule that everyone must pay a $19.99 affiliate fee is a bit of a show stopper. It must put a lot of people off when they learn this after signing up.

        The question I’ve put into support is “What happens to commissions if an affiliate cancels their monthly affiliate payment and a sale is made through a link they posted on a blog or somewhere while they were an affiliate? Does the commission get passed to the person that referred them or does no one get the commission?”

        Still waiting and waiting for an answer to this question. I believe it is an important question that needs to be addressed.

        Do you happen to know what the official policy is in this situation?



        PS. Looking forward to your updates!

        • Matthew Woodward
          November 9th, 2015 at 11:41 am

          Not only that but when he introduced that he was forcing that on EVERYONE even though they had paid for life time access with a one time fee. He was prepared to pull the mat from underneath everyone that had already paid and said, now you have to give me 19.99 a month as well or you lose it all.

          Granted he never went through with it because after the announcement shit kicked off big time, but the fact that he thought about it, planned it and deployed it speaks volumes.

  18. nicole marchant

    “I am surprised that people don’t want something controversial testing”

    I believe the reason it is upsetting to people is, in order to test this, you must recruit people who may very well end up losing their money, quite possibly a large sum, as several people i have personally gotten to know have lost over 20k.

    From Mobe’s own income disclosure: ‘Less than 1% of all participants will earn sufficient income with MOBE to serve as their sole source of income.’

    Pretty dismal numbers.. I can see why people are protesting.

    • Matthew Woodward
      June 29th, 2015 at 3:37 pm

      How else would you propose putting the system to the test?

      • nicole marchant
        June 30th, 2015 at 9:54 pm

        The question is, why would you want to test an ill-reputed system when you already know the vast majority people you recruit will end up losing money, some of them huge sums. Being that this is a top-tier, far more people will fail than in classic MLM

        I would also take into consideration the fact that the sheer amount of negative feedback is no accident.

        From the points listed on SEC.gov , http://www.sec.gov/enforce/investor-alerts-bulletins/investoralertsia_pyramidhtm.html , it appears MOBE abides by every one of the 7 classic hallmarks of a pyramid scheme-

        1. MLM programs involve selling a genuine product or service to people who are not in the program.

        2. Promises of high returns in a short time period. Be leery of pitches for exponential returns and “get rich quick” claims. High returns and fast cash in an MLM program may suggest that commissions are being paid out of money from new recruits rather than revenue generated by product sales.

        3. Easy money or passive income. Be wary if you are offered compensation in exchange for little work such as making payments, recruiting others, and placing advertisements. (I’d say the claim that ‘you don’t have to lift a finger’ falls into this category, and also the claim that you need ‘no capital’ is pretty much as bold faced lie as well).

        4. No demonstrated revenue from retail sales. Ask to see documents, such as financial statements audited by a certified public accountant (CPA), showing that the MLM company generates revenue from selling its products or services to people outside the program.

        5. Buy-in required. The goal of an MLM program is to sell products. Be careful if you are required to pay a buy-in to participate in the program, even if the buy-in is a nominal one-time or recurring fee (e.g., $10 or $10/month).

        6. Complex commission structure. Be concerned unless commissions are based on products or services that you or your recruits sell to people outside the program.

        7. Emphasis on recruiting. If a program primarily focuses on recruiting others to join the program for a fee, it is likely a pyramid scheme. Be skeptical if you will receive more compensation for recruiting others than for product sales.

        One last thing I would mention, by law, MOBE is supposed to make their dismal income disclosure prominent on websites and marketing materials, but i can’t find it anywhere except when i google it- http://mobemerc.com/income-disclaimer/

        Is your reputation really worth representing a company that’s shady at best and illegal at worst by FTC standards?

        If so, then i would at the very least prominently display this comment from MOBE with your own marketing so that people are fully informed of the reality.

        “Less than 1% of all participants will earn sufficient income with MOBE to serve as their sole source of income.”

        P.P.S. By the way, I met Terry lamb at a MITS event and he was bragging about a guy who contacted him saying he had $100,000 to spend. Terry suggested he sign up for MOBE at 26,000 and spend the other 74,000 on traffic. Of course Terry will make about half of that 74k not to mention the MOBE commission.

        Pretty sad considering that Terry also bragged that he hardly ever buys traffic himself, and we all know there are more expenses than simply traffic that goes into this. Hopefully the guy didn’t take Terry’s very poor and self-serving advice.

        BTW, before i was aware of all this pyramid scheme likeness, i did join MOBE- unfortunately they had the worst possible customer service I’ve ever dealt with, they hadn’t delivered all i paid for (thousands worth) and both customer ‘support’ and Matt completely ignored me for TWO WEEKS of my trying to communicate with them. I finally just wrote a very honest and neutral (non-emotional) review to Matt’s horror (i did alert him before writing it to give him one more chance, and he STILL ignored me?!), he refunded every penny but wanted me to take the review down which i refused to do as people deserve to know the truth. Especially when they’re planning to spend big $$$.

        • Matthew Woodward
          July 6th, 2015 at 10:08 am

          “when you already know the vast majority people you recruit will end up losing money”

          That is an assumptive comment, if you read the article you will know that I know a lot of people (in real life not online) that do very well with the system, which is what originally made me think maybe there is more to this than meets the eye.

          I also know that many people that read my blog will buy products they never use and fail to implement with my advice. I can only lead a horse to water.

          “sheer amount of negative feedback is no accident”

          There are over 51 million results for “iphone complaints” and 262 million for “iphone problems”. You can find similar amounts of results for most products/services.

          But I bet I can find lots of people that are happy with their iPhones. Instead of relying on other peoples thoughts, I deicded to find out for myself.

          If I relied on other peoples thoughts/complaints for SEO – I would be terrified to build blog networks. Instead I ignored them, do my own experiments and make serious bank using the tactics

          In answer to some of your other points from SEC.gov-

          1) Isn’t that the basis of sales/marketing.

          2) Standard marketing messaging, whether it make money online, lose weight, run a marathan. All promise fast results, a proven psychological trigger to drive conversions.

          3) See point 2, you can replace the words ‘easy money’ and ‘passive income’ with ‘lose weight’

          4 + 5) There is no buy in required to be an affiliate or to sell the products. There are a range of products anyone can promote

          6) The commission strucutre can get complicated I agree with that!

          7) Not the case with MOBE/MTTB in my experience

          Your other points-

          “One last thing I would mention, by law, MOBE is supposed to make their dismal income disclosure prominent”

          Which law? United States law? Although they act like it, the ‘leaders’ of the ‘free world’ are not the world police neither are mobe/mttb based in the USA. Nor am I for that matter.

          “Less than 1% of all participants will earn sufficient income with MOBE to serve as their sole source of income.”

          Yes that is probably accurate. I would also say that less than 1% of people that read this blog make a full time income even though all the information they need is right in front of them laid out step by step.

          Exactly the same as how the overwhelming majority of new businesses fail. Whether that’s online, a plumber, hairdresser etc

          I can’t comment on Terry’s actions or how he does business, that is purely representative of Terry.

          I have to agree with you the customer service sucks, although it has improved it has only improved from absolutely awful to awful.

          I will update my review in due course don’t worry. I don’t do things by half measures, when I pull the trigger I pull it. Take a look at https://www.matthewwoodward.co.uk/seo/reviews/wp-engine/ for example, it took 8 months of me feeding them rope which they continually chose to hang themselves with.

          MOBE need more rope before I pull the trigger and they made some very interesting changes in June that I’m keeping a close eye on that would invalidate any review immediately and position them to discredit it instantly. I don’t like wiggle room so much.

          However I have a pretty neutral stance overall, there are some very bad things I’ve discovered and some very good things.

          For sure MOBE/MTTB doesn’t fit everyone, but there is a segment of people it is great for. Eg if you are capable of creating your own products/sales funnels, its not for you.

          I will discuss all of the above (and more) in detail once I update my review.

          • nicole
            July 6th, 2015 at 9:44 pm

            1. With Mobe the whole purpose to buy anything is to become a member and promote it as an affiliate.

            2. I think we can both safely agree that mobes outlandish claims that ‘you don’t have to lift a finger’ and ‘you don’t need any capital’ to make money with mobe are blatant lies.

            3. See point 2

            4. There’s the initial $49 fee plus the monthly fee of $99, $199 and $299 and isn’t there an even higher monthly fee for the 30,000 package?

            7. Mobe is all about recruitment, the general public doesn’t go on these exotic trips to learn about tax shelters and other juicy topics without joining mobe and becoming an affiliate.

            Since you’ve mentioned all these people you’ve met doing so well with it I thought I’d mention Terry Lamb since he’s one of their biggest and most successful affiliates as I’m sure you are aware.

            So if you want to be ethical about beta testing this highly controversial company, you may want to consider listing out exactly what those good and bad things are since once they join, people will figure it out pretty quickly anyway, and what you don’t warn them about will reflect poorly on you.

            ‘However I have a pretty neutral stance overall, there are some very bad things I’ve discovered and some very good things.’

            I don’t know International law but by US law yes, the income disclaimer must be in a conspicuous spot on websites and marketing materials.

            Several Attorney Generals are apparently looking into mobe now as I type this, if they are found to be in violation they can be banned from promoting in the US.
            This is one of the reasons Matt Lloyd’s in a mad scramble to revise the program, and of course one reason why he moved to Malaysia, its much financially safer for him there.

            Yes most businesses fail, but not over 99%, those numbers are extra dismal because it’s a high ticket program and what they offer for that people quickly find out is not worth it, except the ability to make huge commissions on actually pretty shoddy products.

            BTW, here’s yet another blatant lie from Matt Lloyd that you may want to warn your recruits about in case they actually take it seriously:

            “The investment for My Top Tier Business System is normally $5,000,
            But (like I said before) I understand that you need to see results before you pay for anything.”

          • Matthew Woodward
            July 7th, 2015 at 12:52 pm

            1. That isn’t the case, you don’t have to buy to be an affiliate

            2/3. Unfortunately that is sales/marketing messaging that is common place throughout the world, not just MOBE.

            4. The monthly fee is optional (I cancelled mine)

            7. The exotic trips are part of the MOBE product that you are buying into. One of the exotic trips was hosted 10 minutes down the road from me, but I hadn’t paid to go so wasn’t allowed entry.

            I am interested in showing both sides of the MOBE story, as I’ve said in the post and comments repeatedly I have met people doing very well with it but then read about people doing very badly with it. It doesn’t seem that both can co-exist and I’m more than happy to splash a few grand of my own money to draw a conclusive conclusion (if that’s a real phrase lol) for the masses.

            and FYI this review is very much still in progress, here is a screenshot from some of my correspondance with them yesterday – http://i.imgur.com/sCsVYDt.jpg as you see, I am also investigating the new marketplace that launched last month. No stone unturned.

          • Matthew Woodward
            July 7th, 2015 at 12:53 pm

            Can you provide reference to the attorney general stuff please I can’t find any reference to that online but is very interesting!

            Also Matt is Australian, he isn’t US based and never has been (I have met him personally).

          • nicole
            July 7th, 2015 at 11:53 am

            It looks like my pending comment in response to your last comment is gone..? (i saved it so am happy to repost if you wish)
            But i will add to it that the following is not an assumption-
            “when you already know the vast majority people you recruit will end up losing money”
            it is based on mobe’s own hidden income disclaimer that- “Less than 1% of all participants will earn sufficient income with MOBE to serve as their sole source of income.”

            Also, as you say the customer service is still awful. When you’re paying thousands, and for some folks tens of thousands of dollars you definitely do not expect ‘awful’ customer service (i certainly don’t anyway, not sure about you..?).

            One of the reasons i believe it’s so bad is the people he employs do not speak English very well (in my experience) and i suspect they are overseas being paid diddley- squat. Interesting for a program priced at 2k-30k.

            Again, not sure if you’ll be posting my last comment replying to your follow-up comment, but I’ve pretty much addressed all that you’ve brought up.

            Bottom line, there are many programs out there. In my personal experience mobe handled my situation completely unethically and Matt Lloyd only communicated with me once a boatload of people started quitting or deciding not to join after reading my account. And again, I gave both he and customer service every chance to resolve the mess before going public with my review (or even writing it for that matter).

            For what it’s worth, I had paid for platinum but only received up to titanium and both Matt and cs ignored me pretty much for a solid 2 wks. Unless you count customer service claiming i never paid for it, even after I sent them the solid proof. So of course they had no intention of refunding me either.

            Once that all happened and I dug a little deeper I discovered that this company is skirting as close to a pyramid scheme as possible (at least according to US FTC standards of which SEC.GOV is connected with).

            My mistake, I should have done my due diligence research first and then of course i’d have avoided mobe like the plague.

            Whether you choose to post my preceding comment or not, thanks for letting me share my own person [terrible] experience with them. I hope no one else goes through what i went through with them (although I’m in touch with a rather large group of people on fb who are all fighting unsuccessfully with mobe for refunds after feeling duped).

          • Matthew Woodward
            July 7th, 2015 at 12:42 pm

            Hi Nicole,

            Comments go through manual approval before they are published. When you submit them they are only visible to you (via a cookie) so if you come back to the page later it might appear like it disappeared but it wasn’t actually there in the first place (only for you) if that makes sense. Not sure why Wordpress comments work like that but it confuses a lot of people.

            I see what you mean about the less than 1% thing, but you need to look at the bigger picture. I’ve made thousands of dollars in commission on hosting accounts over the years, of all of those people that bought hosting and setup a blog I think you would be lucky to find 0.01% of them have made a single cent, nevermind a full time living.

            That is human nature though and is the case with the vast majority of things, not just MOBE. Look at all those people that spend thousands and years at college/university to get degrees and then end up working a standard job nothing to do with their degree.

            I believe all of the staff are based in Malaysia which is why the English isn’t always great.

            Previously you said you had written a post/review about your experience – do you have a link to that please?

            Equally the large group of people you are in touch with on FB, can you get them to contact me here https://www.matthewwoodward.co.uk/contact-me/ providing their complete stories and any associated screenshots please.

          • nicole
            July 7th, 2015 at 3:59 pm

            I have forwarded you a link to my review and told the FB group to contact you as well.
            FWIW, when i joined mobe, matt was not yet in Malaysia nor was his customer service team as he did not have an office there yet either.
            Thanks again for your time, I appreciate it.

          • nicole
            July 7th, 2015 at 5:20 pm

            1. When I joined it was purely affiliate and recruitment based. I know changes have been made since my review was published June of 2014, perhaps that’s one of them(?)

            2. These are not figurative claims i’m referring to but actual literal ones they’ve made in their videos, aka false advertising. Unfortunately it’s what sucks people in, and Then they discover they actually need a great deal of money and legwork to make this work (like anything).

            4. If you cancel your fee you’re out of the club. People don’t just pay that monthly fee because they feel like it. That and the $49 fee are the buy-ins.
            Am I missing something?

            5. I understand that the trips Are the product basically.. i spoke with a guy who went, he actually got quite alot out of what he learned.

            He also said it was hard to sit in a classroom on an exotic island (or wherever they were, i forget) and he wished they could have had more time to get out and explore (of course Matt and friends got to play while members got to sit and learn, woohoo, lol).

            Honestly I’d rather tune in at home over skype or something than go to an exotic location to learn about financial strategies, but that’s just me. (There is also the plane fare to consider which, when i had checked it was about $1700 for economy class).

            Correct, Matt is from Australia and recently moved to Malaysia as it will be much easier for him to legally and financially get away with this there as a lawyer explained to me (something about how Malaysian law operates).

            When i joined mobe last year, matt was not yet in Malaysia nor was his customer service team as he did not have an office there yet either.

            I commend you for investigating both sides of the mobe coin. Also sorry if i was harsh, i thought you were blowing me off with one-liners which i realize now was not the case.

            I will ask the group to send you info regarding the Attorney General info as they are the ones dealing with them,.. my battle was won last year.

            I have forwarded you a link to my review and told the FB group to contact you as well.

            Thanks again for your time, I appreciate it.

          • Matthew Woodward
            July 8th, 2015 at 10:46 am


            1. Yes perhaps so, I’ve seen a number of changes since I looked it – some good and some bad, in fact one was so shocking they pulled it

            2. That’s marketing. Exploiting peoples passion for profit is the most accurate description I have heard of marketing from Shoemoney.

            4. Yes your out of the club, but the club didn’t deliver much value to me as a seasoned IM pro

            5. Although I haven’t attended one I think there is a lot of value there, I know some of the speakers they have had personally and know they deliver. Equally John Chow told me that some people turn up and literally ask questions like ‘how to start a wordpress blog’ – they probably haven’t heard of Google.

            I think your the first person I’ve spoke to that doesn’t want to learn in an exotic location! Laptop, hammock and all inclusive cocktails delivered to your side – bosh!

          • nicole
            July 8th, 2015 at 12:33 pm

            1. What I would give to know what the shockingly bad thing they pulled was (pray do tell)!!!

            2. Yes though when investigated by the proper authorities false advertising is typically pulled (like McDonald’s claiming burgers grew from flowers in a pea patch- how lovely that would be- they didn’t shut down Mcd’s but they did pull the advertisement.
            Whether it gets pulled down or not however i think we can safely agree, that type of blatant false advertising is unethical. Many mobe members fell for it and now are fighting for refunds because they feel duped.

            4. Out of the club, no commission for you Grasshopper!

            5. From my talk with the member who went, I have no doubt the trips are, informationally speaking, value packed.

            I would want to go ONLY if I could add time on top of it to explore cause quite honestly i’d be frustrated as hell being in a gorgeous exotic location, learning about tax havens etc. but NOT getting to enjoy the land except for a day! To me that would be a wasted plane ticket. :/

          • Matthew Woodward
            July 9th, 2015 at 6:04 pm

            Well I know at the event here they did things like quad biking across beaches, zip lining through the jungle and so forth but the main problem is these events are all hosted in luxury 5 star all inclusive resorts, and that is no way to experience any location!

      • nicole
        July 1st, 2015 at 4:28 pm

        Your response and choice to not post my follow-up comment or respond to it tells me everything i need to know about the nature of your character.

        Good luck.

        • Matthew Woodward
          July 6th, 2015 at 9:32 am

          And what is that?

          • nicole marchant
            July 6th, 2015 at 9:57 am

            Love the smart ass one-liners.

            You Matt are a SHYSTER, as evidenced by the fact that you’ve not only chosen to omit my previous comment highlighting clearly how mobe is a pyramid scheme according to the sec.gov description (on all seven points), but that you obviously couldn’t care less and are fine with ‘testing’ the system on unwitting people who don’t know any better.

            Mobe is obviously a great fit for you, Matt.

            PS- If you really want to be honest here, why don’t you post my previous comment and let people make their own determinations. Or would you rather your readers not know the truth?

          • Matthew Woodward
            July 6th, 2015 at 10:22 am

            You’re a very assumptive person.

            Blog comments are not the #1 priority in this business, especially when stacked alongside the demands of my other businesses.

            I process them as and when I get time. Some comments are quick and easy, others need more time – like yours.

            So today I have processed all outstanding comments from the past 14 days, which includes yours.

            Take a look for yourself-


            As I am writing this, there are still another 147 comments for me to process http://easycaptures.com/fs/uploaded/887/4697779629.png

            And for sure, if you leave another 200-300 word essay that requires more than 20 seconds for me to reply to – it will get processed the next time I sit down and do a big batch.

            There is more to business than sitting around approving/replying to blog comments and there are 147 other people that need replying to, not just Nicole!

            And that is just comments, never mind the thousands of emails in that 2 week period.

  19. Ken

    Hey Matt,

    Just want to say thank you for having this “controversial” testing.

    This coming thursday, I’m attending the IM Freedom Workshop conducted by Matt Lloyd.

    Thinking of the possibility of exploring this system as well. Hoping to get some advice from you before attending tho but I guess there’s some changes in the system right?

    Looking forward to the update post soon!

    Keep it up Matt!

    • Matthew Woodward
      June 23rd, 2015 at 8:17 am

      I’m pretty sure the IM Freedom Workshop is just an upsell

      • Ken
        June 23rd, 2015 at 9:54 pm

        I guess so LOL.

        Thanks! Look forward to your update post soon?

  20. Lloyd

    So, what happened. Did you make a lot of money or did you stop with the program?

    It appears from what I have seen and heard that it is a real hard sell and the idea is to sell overpriced products and keep ramping people up until they drop out.

    I would love to get an update.

    • Matthew Woodward
      June 16th, 2015 at 9:50 am

      Right now the system is undergoing a huge change and I’m awaiting the dust to settle on that. You might look at that as feeding them rope.

  21. Laura

    Well I just happened to be checking out MOBE the other day & somehow I ended up here today. From what I’ve read You seem to be supportive of them until failure might arise. As far as making money online, that happened once you paid a cent over the $49.00. You’ve had many followers who depend and count on your advice to succeed and avoid rip offs. You also keep saying that people are missing the point. From what I’ve observed in these comments is that you might be missing the point. These followers or people that look for your opinion do not have the money nor the time it has taken you to not have an end result yet. Instead of trying to help people that need $ right away and finding them a successful way of doing it online you have moved up to another level of making $ that is incomprehensible to the most of the followers you had. If you don’t realize that the amount of time that it’s taking you to test this product is way too long for someone that needs $ right away. You might of been better off not even mentioning MOBE until you were done testing it out but I’m sure you realize that now. For all the people getting a kick out of this back & forth feedback it sounds like you enjoy reading about unhappy people & trying to see how Mathew is going to respond next.That’s just plain gossipy. You don’t think your the good guy or gal b/c you said you were proud of his controlled responses. Do you think your kidding anybody? Your probably the worst of us all. This is about finding a product that can help people get back on their feet w/o having to spend $ that we don’t have. People that have been scammed for their 2nd to last $50 and are depending on him to guide them to a place where they don’t have to spend their last $50. If he’s now using systems that are only a little over $900 to save some legwork! Are you kidding me. I can see why people are upset! It sounds like you’ve moved to a different league of making $ online. Do you realize how much legwork most of these people have had to do to get even $100.00 and I’m not talking about on their computers.

  22. Andy

    anymore news on this, in your opinion is it worth getting involved in?

    • Matthew Woodward
      May 21st, 2015 at 5:18 am

      They are undergoing a lot of changes at the moment so I would wiat for the waters to settle to see what the end result is

      • Bob Banfield
        June 4th, 2015 at 3:58 pm

        I think it’s time for a MTTB update Matt, after 6 months you have an opinion. The question is do you want to share the fact you’re earning good money and some of your subscribers may not like it. You can’t please all of us “Rock & a hard place” comes to mind. I would like you to earn as much as possible cos I know you will share your knowledge. Good luck.

        • Matthew Woodward
          June 6th, 2015 at 10:51 am

          Yes I will publish an update in the next month or so – I have reported all MTTB earnings in the income report

          • Ralph
            August 4th, 2015 at 11:16 am

            Waiting for Matt’s MTTB update:


            In all seriousness though: have you strayed away/decided against the MLM route? Would love to see a conclusion on this because it feels a bit buried under the rug with no resolution.

          • Matthew Woodward
            August 5th, 2015 at 7:00 am

            I’m still testing, they made major changes a couple of months ago that would have made any update instantly out of date and easy to discredit.

            I don’t do things by half measures.

  23. karan

    is it needed to get MOBE’S license or can we make money with only 49$?

    • Matthew Woodward
      May 3rd, 2015 at 2:46 am

      Yes but you only get 50% commission rather than 90%

  24. Chris Fletch

    Unlike a lot of other people I haven’t got a problem with you promoting MOBE – there are some really big commissions to be made. I do wish though you would ‘keep it real’ and call ‘a spade a spade’ and be up front about how this IS an MLM program. If you can’t see the resemblence between Empower and MOBES sales funnel… well c’mon Matt ;)

    • Matthew Woodward
      March 27th, 2015 at 8:24 am

      I have never used Empower but I was once explained that the difference is that Empower purely promotes it’s MLR funnel where as MOBE has a range of products to license outside of that.

  25. Russell

    Matt. How’s it going with MOBE after 5 months? Are you still confident you’ll win with it? I was rather surprised at your last monthly earnings which wasn’t much at all. I thought, given your targeted email list, you’d have raked in a decent sized commissions by now.

    • Matthew Woodward
      March 12th, 2015 at 8:38 am

      Hi Russell,

      I’m not using my list or any exisitng resources to promote

  26. Robert

    This is the first time I have come across your blog Matthew and I just wanted to commend you on how stable and consistent you are in your communication with all the comments and how sensible you are.
    You have been fair in your position by stating you are simply testing it out and the results will show in the end.
    I have just recently come off a 3 day workshop and have put things on hold at this point. Looking forward to your outcomes.
    Like anything in life, you have to know where you are headed and choose the vehicle you want to use to get there – this is just one option, if it does not suit you, choose another vehicle.

    • Matthew Woodward
      February 20th, 2015 at 9:10 am

      Thanks Robert – I hope you pick a good vehicle :)

  27. noob

    Is this system teaching you a lot personally about IM??

    • Matthew Woodward
      February 20th, 2015 at 9:12 am

      Certainly some different approaches

  28. Your Name

    I have heard so many conflicting stories. Hence, I am skeptical.

    • Matthew Woodward
      February 16th, 2015 at 7:43 am

      That seems to be the way of the world for the most part

  29. andy

    Hi Matt just wonderd why alot of your earrnings for mttb were only around the $80 mark each month and then last month hit $1000? are you still also only promoting the $49 products?


    • Matthew Woodward
      February 13th, 2015 at 10:03 am

      Hi Andy,

      Just how the commission cycle works

  30. jason

    How is it all going for you? Where do I find your follow-up progress?

    I’ve just started the 21 Step system. They’ve offered the License at Step 6, and I simply cant afford that yet. Their also seemed to be a bit of an shift in tone from my coach during this Stage 6 call. Maybe it’s my own ‘story’ that I have got going on in my head, but I got the impression that, beyond this point, if you don’t get the license at Stage 6 then your IM sales and outcomes will be disadvantaged, and perhaps not worth it.

    I have no IM background, but I am a switched on cookie.

    Have you earned money from the 21 Steps on their own? My aim is to earn the money for the license rights, then purchase them and continue to grow… this is the only way I can do it. I also understand that, if I don’t own the License Rights myself, that this doesn’t earn me commission on others who purchase the License Rights through my leads.

    Looking forward to your thoughts.

    • Matthew Woodward
      February 13th, 2015 at 10:06 am

      I haven’t created a follow up yet but you can look at my income reports to see earnings

  31. Russell

    Are you happy with the progress youre making with MOBE and that it’s delivering according to your expectations? I watched a few of Matt’s video’s and his teaching are very indepth, that I havent seen before from other so called gurus of IM – not taking away he’s great salesman of course, wouldn’t you agree? BTW, I’ve just completed Step 4.

    • Matthew Woodward
      February 8th, 2015 at 11:48 am

      Yes the videos in the back end are very good!

  32. Paul

    hi matthew,

    i have some problems with money now… so i am looking forward to make money online, do you think i can do that? the amount that i must pay is only 49 dollars yes? and how does the system works? thank you

    • Matthew Woodward
      January 30th, 2015 at 7:10 pm

      Yes the system has worked well for a lot of people I know personally

      • Paul
        February 10th, 2015 at 2:20 am

        thanks matthew does it work in thailand too?

        • Matthew Woodward
          February 10th, 2015 at 11:59 am


  33. Jake Wondiller

    This is a great post and I am enjoying the differences of opinions. I wonder why the rush to belittle your blog because of 1 post? Strange.. I did a quick search on google for other reviews of the MTTB program and found this one on an indian woman that is making money with the MOBE system.


    I don’t think we can rush you Matt until your done with your testing. But we are all entitled to our opinions.


    • Matthew Woodward
      January 22nd, 2015 at 3:12 pm

      I’ve met a huge amount of people from all backgrounds making very good money with the system – hence my interest :)

  34. mike newall

    Hi Matthew you reason your Blog is highly rated because you dont just do like other marketers and call MTTB a scam so they can pitch something else and get traffic.
    You actually tested the system like other MOBE members have great results.

    I am a MOBE license member and I am extremely happy with both the products and opportunity!

    Keep us posted on your success!

    • Matthew Woodward
      January 5th, 2015 at 4:28 pm

      Thanks for the feedback Mike!

  35. Trevor

    Hi Matthew, I think it’s great that you are going to test this system and reveal your results. If you make some money on the back end of this, so what, this is business.

    I just want to say that the whole process of MLM does nothing for me whatsoever. But if the main part of this programme is purely driving traffic into their funnell and they are following up with their products and it is strictly only $47.00 to invest then I say give it a go.

    One thing I would really like to know is, is there anyway we can see any of the actual products they are pushing or even the sales pages so we know what their business is all about?


    • Matthew Woodward
      December 19th, 2014 at 3:49 pm

      Yes that is the system you license in essence, just send the traffic and let them do the rest.

      Theres about 12 different products in total to promote covering a range of niches.

      • Al
        January 1st, 2015 at 8:30 pm

        So MOBE is just simply a business in a box? All you have to do is drive quality traffic & the system spits out money? Is their products good value?

        • Matthew Woodward
          January 5th, 2015 at 11:15 am

          Thats the nail on the head right there!

  36. Francky

    Don’t worry about negative peeps…Fantastic case study mate! I was looking for a legit review on MOBE from a “neutral” point of view and have no doubt you will deliver. Greatest idea ever, thanks again!!!

    • Matthew Woodward
      December 10th, 2014 at 2:33 am

      Thanks Francky

  37. Melissa

    Hi Matthew,
    I am new to IM and have been invited to the MTTB MOBE opportunity. I just read every single thread in your blog post and am wondering what advice you can give me in respects to joining as a MOBE License. thanks in advance – Melissa

  38. Aden Clark

    MTTB works, plain and simple. There’s always people that claim something is a scam, but these are the same people who never make any real money online.

    If you want to make high ticket commissions, then MTTB is the only system you need.

    • Matthew Woodward
      December 6th, 2014 at 3:46 pm

      Are you an MTTB earner?

      • Aden Clark
        December 11th, 2014 at 3:27 am

        I’ve done my first MLR sale, and a couple of MTTB’s, although I’m relatively new to this system and niche, it still works. Drop me an email if you have any advice you would like to share with me. Would love to see what your doing with this.

  39. Dave

    What a crock. Either sell a product or a service. This is a scam pure and simple. Fantasy marketing will only make the scammers money. I pity the desperate fools who sign up to MTTB.

    • Matthew Woodward
      November 29th, 2014 at 2:52 pm

      FYI MTTB teaches you how to sell products

  40. Winson

    Hey Matthew, Any update on the live case study? I’m getting excited over this case study because of how well others are making with the high ticket commission item.

    • Matthew Woodward
      November 28th, 2014 at 3:23 pm

      Not yet, it is making money though. Its kind of blown up into something much bigger =\

  41. Pri

    Hey Matt so any conclusions or thoughts on MOBE system yet?

    • Matthew Woodward
      November 2nd, 2014 at 3:03 pm

      I don’t think we’ll see a conclusion for a few months

  42. Jamie Hudson

    Hey Matthew,

    Love this case study. Internet Marketers are worse than Network Marketers when it comes to hating on others :)

    I’ve made a lot of money promoting programs like MOBE over the years, they convert well.

    I dig the whole content + social thing, but would like to see an update when it comes to link building for this site.

    Or further info on the social strategy. Good stuff.

    • Matthew Woodward
      November 1st, 2014 at 10:09 pm


      I don’t think the issue is the amount of money there is to be made, but more over the quality of what people are actually getting for their money!

      • Jamie Hudson
        November 1st, 2014 at 11:53 pm

        Sure, but ultimately it’s not about the products, people are buying the dream and are making money by selling the dream. The biggest MLM companies in the world only have a few % of their total product sales as customers. MLM customers know this, and they’re happy with it. It’s mostly IM folks who bitch about it, yet they are the people selling the most hyped up get rich quick products based on schemes and loopholes (fb fan pages/micro seo sites/etc) that only work for a short time. The messages are the same, and it’s rather hilarious.

        • Matthew Woodward
          November 2nd, 2014 at 3:04 pm

          And thats where lies the problem with a lot of MLM companies! All dream no reality =/

          • Jamie Hudson
            November 2nd, 2014 at 5:47 pm

            And what percentage of Internet Marketing product customers make a full time income? :)

          • Matthew Woodward
            November 3rd, 2014 at 2:22 pm

            Well, good point. lol

  43. AWidgetIHaveNot

    I am amazed by the storm of negativity surrounding this test and can’t understand it. This is normally such a positive and supportive place. The failure to take a wider view is alarming.

    I look at it in the following way. We are all here to learn from some one who I am sure has a fairly good knowledge of how to build out blogs and has made money elsewhere online, not just with this blog. I take the view that the minimum time/work model used to promote the mobe-mttb business that Matthew intends to use is not just testing “a controversial program” but also a proof of concept. Everybody here, I’m sure, wants to make bucket loads of cash and move somewhere more hospitable than the U.K. (insert dream destination here.) For many, including Matthew, that’s part of the dream of having a location independent income. If the test goes well and Matthew makes money, so what? The mobe-mttb business is controversial yes, but an unsuccessful or unethical business? No. The fact is, MLM is always controversial and that will never change. I know a few people who made a lot of money via MLM and more who didn’t. That’s just the way things are and is always the case. The cream rises to the top.

    We should be thinking in terms of, what can we learn from this? If Matthew does make money, how can we copy his model or apply the learning to our models. Negativity and knocking people who are trying (and succeeding) never helps us better ourselves or our future.

    Don’t listen to the knockers. Some people are making a fortune with mobe-mttb and I hope you join them. I’ve never had a problem with MLM. It’s a business, the same as any other. You’ll get no poverty mentality from me or critical comments because in the wider view we all benefit from the case study. And that’s why I visit the blog. To learn. I cite the recent mega post on E-commerce which was simply awesome and directly relevant to me. Thanks :-)

    • Matthew Woodward
      October 14th, 2014 at 10:28 pm

      Yeah I think a lot of people are missing the point :)

  44. Kenneth Tabor

    Still waiting to see an update on this thread.

    Pawel Reszka did a pretty comprehensive review as well.


    • Matthew Woodward
      October 3rd, 2014 at 3:00 pm

      I’m still building out the site and I read Pawel’s post before – his main point is that the only people that can earn money are those with established audiences/traffic sources.

      I’ll find out if that is true or not soon enough!

  45. Jonathan Alphonso

    You had a really good blog for a really long time Matt. I originally found you with your tiered link building tutorials and they were great. Your “cut the BS and get the facts” type blog posts with your backlink checkers was also fantastic. The latest posts of yours I feel have not been as good as this is the post that makes me want to stop following your blog. All the best info for SEO should be public, paying for IM classes and a “system” is a very obviously a MLM scheme not too different from other schemes. Your other blog responses are also not addressing this, hopefully one day you will write an “I am sorry for promoting scams” blog post.

    • Matthew Woodward
      September 29th, 2014 at 4:19 pm


      How does this case study/experiment not fall under the “cut the BS and get the facts” bracket? That’s exactly why I’m putting it to the test!

  46. Richard

    Hi Matthew,

    Just me being impatient! When do you think you’ll be able to post the update? Really excited to see how this pans out I’m planning a similar case study however not with Mobe.


    • Matthew Woodward
      September 25th, 2014 at 2:12 pm

      I’ll do one per month roughly

  47. Mike

    Great write up on how to operate a pyramid scheme – you’re well on your way to Madoff status.

    Seriously though, at one point I thought you had a fairly good blog here, with some useful tips scattered around. This is so unethical and ridiculous to see. You’re simply scamming people. Karma will catch up to you.

    • Matthew Woodward
      September 25th, 2014 at 2:16 pm

      I’m testing something controversial, where is the scam? The key word been test.

  48. Rishit Shah

    I have previously researched about MOBE and this is what I found and posted on TPJ.
    All of the people are not liers, I guess.

    • Matthew Woodward
      September 22nd, 2014 at 6:52 pm

      Awesome post!

      • Rishit Shah
        September 23rd, 2014 at 3:47 pm

        Thanks a lot Matt! :)

        • Matthew Woodward
          September 23rd, 2014 at 4:28 pm

          No worrys!

  49. KB Farhat

    Hi Matthew,

    That’s really fantastic idea and best way to test a program. As far as i know, MOBE is licensing model and they do provide you “Done For You” Funnel and Phone Sales team closing sales for you. Only these couple of features are well worth the money.

    Good luck with your case study and when you will be making this site public?

    • Matthew Woodward
      September 17th, 2014 at 1:34 pm

      I agree with you about the value of those features – whether or not they actually work well or not is a different story!

      The site still needs work and also I want to keep it isolated from the blog until it produces results otherwise its not a fair case study

      • KB Farhat
        September 18th, 2014 at 1:11 pm

        Thanks Mattew for the reply.

        Please do update about content quality. Will help me outsource for a project.

        Looking forward.. :-)

        • Matthew Woodward
          September 18th, 2014 at 1:52 pm

          I will do no problem :)

  50. Evren Ozen

    Hi Matthew, first of all thank you for everything. I’m a new subscriber :) My question might be out of topic, but I have to ask it. :( Do you think GSA SER is still useful? Do you still use it for your projects?

    • Matthew Woodward
      September 17th, 2014 at 1:37 pm

      I do indeed!

  51. Peter Grayson

    Hi Matthew,

    I understand that you are out for you and yours (isn’t that the whole reason that many of us are in business?) and I’m a huge fan of your work – I always saw you as the MMO guy (scoring extra points for being a fellow northerner) but reading this post felt like reading something on a low quality MMO blog.

    I know you have the update now but something just doesn’t ‘smell right’ with this – it doesn’t seem like authentic “Matthew Woodward” content if I’m honest.

    When Glenn (who I also have huge respect for) commented calling you out on this post the credibility instantly dropped – peer reviewing is what our game should be about!

    Come on mate you are better than this – as others have said, leave these crap to the John Chows – focus on doing what you do well and that’s creating sincere content that is actually useful.

    • Matthew Woodward
      September 15th, 2014 at 2:29 pm

      Hi Peter,

      This case study will allow me to produce sincere content that is actually useful while proving or disproving a controversial program simultaneously.

  52. James Yunan Lee

    Oh and for anyone wondering, just type in Mobe Compensation Plan, the PDF shows an exact break down of what you need to pay just to be able to promote this product….the top end requires you to lay out $15k!!!!!

    • Matthew Woodward
      September 14th, 2014 at 10:45 pm

      You don’t need to pay to promote anything, what you have missed from the very top end of thing is the 5/6 night conferences in 5 star resorts hosted all around the world for 2 people with all drinks/food/crazy activitys paid for.

      To be clear, I’m not doing that in my experiment!

  53. James Yunan Lee


    These systems are exactly the same as Empower Network, Stuart Ross’s 7 figure Mentors and YourNetBiz which I was apart of 4 years ago when i first started out in IM.

    The business model of these systems is to target newbies who have no clue about IM, claiming that you’ll learn everything and have everything done for you…..it’s the same old sell. The only thing that has changed is that a different company is using this business model.

    Traditional IM doesn’t require you to PAY to promote a product nor do you have to pay a stupid ADMIN FEE every MONTH!! it’s no wonder so many people fail, cos when you’re first starting out most people don’t have much money but yet these program are designed to suck as much money as they can.

    I know you’re doing this as a case study but come on, this is MLM, you know that and I’m sure alot of your readers know that.

    What benefit does it have to your readers? So you’ll show that it works, what then? everyone signs up on your link? really?

    I would have thought you’re better than that mate.

    Case study or no case study, the fact is you will make money from this, you don’t need to do a case study for that cos there will also be some struggling noob out there who will fall for this type of crap.

    These programs does not teach you anything about SEO, CPA and the like. All it’s geared to is getting you to promote the product to the next schmuck and so on…………..

    We all make mistakes, I’m sure this is one of your’s?

    • Matthew Woodward
      September 14th, 2014 at 10:49 pm


      I’ve never tried either of those personally or looked at them past people talking about them. Although I do know someone personally that is earning very well with empower.

      You don’t have to pay to promote products, but if you do have a license you get additional benefits like double the commission, phone sales teams closing the sales for you, additional training/mentoring etc etc

      The benefit to the readers is they will first of all see how a real affiliate site is built properly. Secondly how to market it and thirdly lifting the lid on MTTB once and for all instead in full transparency – there is huge controversy around it. I can find lots of peoples ‘opinions’ but no ones ever produced a public/live case study built on actual usage/data/experience.

      This isn’t a mistake, it’s something I am going to test and report back on.

  54. Mat

    Hi Matt,

    I never liked the kind of programs like MTTB where you have to pay to see. However I will keep an eye on this post to see how it pans out. I hope you keep us updated.

    Now, I was reading to some of the other comments on the post and it seems that the post has become as controvertial as MTTB. It seems to have sparked quite a conversation.

    PD. I kinda have some questions about outsourcing content, I wonder if I can send you an email. Would that be ok?

    Cheers budy,

    • Matthew Woodward
      September 14th, 2014 at 10:50 pm


      Me neither really but the back end has caught my attention and superseded my expectations so far, but there is a long way to go yet so let’s see!

      Yeah it has sparked some controversy of course, that comes as no surprise!

      Drop me a mail!

  55. Mark

    Hi Matt
    Gotta confess I’m a bit disappointed that you’ve chosen to go in this direction. What’s next? OTO’s on Warrior? Affiliate links to the ‘Empower Network’. This end of the online industry stinks. It’s just bottom-feeding and self-perpetuating.
    I really appreciate a lot of what you do, but this just pours crap all over it. You’re better than this.

    • Matthew Woodward
      September 12th, 2014 at 4:46 pm

      What direction do you think im taking? I’m testing something controversial?

      • Mark
        September 12th, 2014 at 6:16 pm

        It might just be me, but I doubt it somehow.
        I came across your site after getting ‘down and dirty’ with the snake oil salesmen on sites such as Warrior etc. It was refreshing to find a site where the latest pile of here today, gone tomorrow rubbish wasn’t being shoved down my throat. If this is a ‘one-off’ for you, and you’ve no previous history with the pyramid selling leeches, then fair enough. I’d just hate to see this site go the way of others, and start extolling the virtues of things like ‘Bring The Fresh’ and ‘Empower Network’, all under a guise of “reviewing” them.
        There’s enough crappy review sites out there to last us all for a thousand years.
        Don’t turn into another, Matt.

        • Matthew Woodward
          September 14th, 2014 at 10:57 pm


          This blog/site isn’t changing direction – it will continue to provide tutorials/case studies as I always have. The only difference is this time I’m putting something controversial to the test – which has naturally sparked controversy.

  56. Miroslav

    I don’t think your readers are disappointed that you’ve decided to run a case study, but because you write things like “I am an experienced internet marketer so I didn’t get as much value out of the training and coaches as someone with no previous knowledge would.”

    This makes it clear that you’re targeting newbies here and you also put affiliate links all over the post for a very controversial business model you haven’t fully tested yet.

    It’s not that that kind of practice is uncommon, but your readers are not used to it – that’s all.

    Does that makes more sense?

    P.S. A bit disappointed that you didn’t approve my previous comment.

    • Matthew Woodward
      September 12th, 2014 at 4:55 pm

      Well that is the truth of the system, I didn’t learn a huge amount like someone who was new would do.

      I’m working through all comments now :)

  57. Daniel

    They have a guarantee that if you don’t make a commission within the first 30 days MTTB will pay you $500 and will refund your initial investment.

    Any thoughts on this guarantee of theirs? Seem reliable to you or too good to be true?

    • Matthew Woodward
      September 11th, 2014 at 11:17 pm

      I don’t know to be honest and I can’t really test it seeing as I made commissions already =\

  58. Matthew Woodward


    That is a very kind offer thank you drop me an email :)

  59. Alex

    Most people go from MLM to IM, you seems to do the reverse. Please don’t. Continue to build longerm relationships rather than ruining your reputation.

    • Matthew Woodward
      September 11th, 2014 at 3:47 pm

      I’m not going from one thing to another – i’m building a live case study around a controversial program. The only mention of it will be in the monthly updates everything else is business as usual!

      • Alex
        September 11th, 2014 at 4:39 pm

        OK, When you create a live study people should know they will pay for your live study right? ;)

        • Matthew Woodward
          September 11th, 2014 at 8:08 pm

          The case study will be published free of charge for anyone to read along with precisely what im doing, why im doing it and how im doing it.

          • Alex
            September 11th, 2014 at 8:23 pm

            Please don’t make yourself look like you don’t understand what I am talking about. MLM is shady crap and most intelligent people who know basic math knows this. It’s better to buy an ebook from WF than dealing with that.

          • Matthew Woodward
            September 12th, 2014 at 4:59 pm

            Well I have no personal hands on experience, hence testing it for myself before jumping to conclusions.

            It seems people are missing the point of why I would want to test something that is controversial.

  60. Pipo

    Hi Matt,
    Totally disheartening.
    If I can see a good case study coming from this would be called “Why you should keep loyal to who you are, what you do and to your audience”.
    Your “About me” section refers to a guy who would stay away from this.
    Even your most successful post about how to start a blog avoid the common “How I made $$$ in x amount of time”, which is brilliant and a breath of fresh air.
    If you allow me, I put this very simple. There’s no testing needed here. There’s no possible case study and nothing positive will come out of a money making scheme such as this.
    There’s nothing new in this scenario and nothing to reinvent here. This scheme will make money for some and will burn hard earned cash for 100x more people in process. It’s utterly wrong and I can only congratulate the ‘owner’s’ for being astute enough to avoid prison.
    You mention “if this work…”. Even if you make any money, why is it to say it works? Making money out of a ‘system’ is always going to work for some, but for me that doesn’t make you successful or worthy of saying “this is a good system than can work”.
    Unlike your comparison with “lose weight”, if you don’t lose weight, you need to blame yourself and you’re definitely not hurting more than a couple of people around you by doing so. Unfortunately, that’s not the case with a Ponzi scheme such as this, where you’ll succeed by being able to ‘con’ as much people as you can.
    You’ll lose readers such as me as you’ll probably gain some new ones along the way. I would just suggest and update on the “about me” section.

    • Matthew Woodward
      September 11th, 2014 at 3:52 pm


      Yes which is exactly why im testing it. People seem to be missing the point that I want to put something controversial to the test and see if it works as advertised or not.

      While I see your point that some people will succeed and many others will not – how is that different from starting any business? Whether offline or online? I see local businesses come and go all the time – the same is true on the internet.

      I also don’t see how it is a Ponzi scheme? What is your personal hands on experience with MTTB?

      And while you might feel this will cost me readers, I am in the opposite camp.

      • Pipo
        September 11th, 2014 at 8:07 pm


        I’m not arguing if you’ll gain some new readers or not. I’m speaking as a disheartening reader and have no intention in trying to calculate your outcomes.

        You missed my point. You can make thousands of £££ with this system and for me you’re still not successful. Simply by the fact this is a Ponzi scheme and you’ll end up ripping people off (directly or not).

        Of course there’s no need to be involved to know this is another Ponzi. A bit more sophisticated than others, but still.

        Whether you see it or not, you’re now much closer to all the IM garbage there is out there.

        Good luck :)

        • Matthew Woodward
          September 12th, 2014 at 5:01 pm


          It sounds like your making a lot of assumptions without trying things for yourself first which is precisely why im testing something controversial.

          • Pipo
            September 15th, 2014 at 8:11 am


            You keep mentioning this is ‘controversial’ and I haven’t tested.

            Go to a 30m high bridge with solid ground below. Now please trhow and test to see what happens! Right?

            Only newbies won’t know what this is about and that’s what makes the systems worse. Those are the ones more willing to give it a go and lose money.

            You will probably make money. But that doesn’t mean the money making scheme is any good.

          • Matthew Woodward
            September 15th, 2014 at 2:32 pm


            In my local town in the UK a sky divers parachute failed, he bounced off a tin roof and survived to tell the tale.

            Newbies will have a full understanding of the system in full transparency as I work through the case study.

            Even if the MTTB system does or doesn’t make money, there is so much more to the case study than this – for example how to build out and automate an affiliate site.

            It might be that the site gets a bunch of traffic and it doesn’t convert, in which case I can broaden it out and show people how to turn things around by experimenting with different monetisation strategies etc – until I do it, I don’t know.

  61. Jason

    I have to admit I worked at McDonald’s and since I have been following MW blog and learned how to build tiers and do IM I never had to flip another burger!

    You rock MW!

    • Mark
      September 11th, 2014 at 9:58 am

      I worked for Burger King for five years and minimum waged sucked. Now I am living the life thanks to Mathews insights.

      Best thing I have participated in!

      Truly Yours,

      • Matthew Woodward
        September 11th, 2014 at 3:53 pm

        That is great to hear :)

    • Matthew Woodward
      September 11th, 2014 at 3:54 pm

      Thanks Jason! Hopefully this new case study will teach you further even if it doesn’t produce results!

  62. Chelsea

    Where is your licensing cost in your post?

    • Matthew Woodward
      September 11th, 2014 at 3:54 pm

      I’m not at that point yet with the case study site and there will be more costs to come over the next months as I build it out/promote.

  63. komal

    I am beginner . So Please You can Suggest me Which Blog post/video I can read/see.

  64. Dillon

    This is absolutely brilliant. I had your email in my inbox far too long before I opened it to read the post lol. I cannot wait to see how the case study turns out.

    Hopefully you can do this without needing to focus on great amount of time on SEO with Social and Quality Content being your driving force.

    I’ll look more into MTTB :)

    Good luck Matt!

    • Matthew Woodward
      September 10th, 2014 at 5:42 pm

      Well basically what I’m trying to do is get high commissions with as little work as possible – that’s the dream right?

      • Kevin
        September 11th, 2014 at 3:08 pm

        So even if you were ripping people off, so long as you were getting high commissions for as little work as possible, you would be fine with that?

        • Matthew Woodward
          September 11th, 2014 at 3:48 pm

          Where does the ripping people off part come into play?

          • Kevin
            September 11th, 2014 at 8:21 pm

            That’ll be the MOBE bit. You know, that pyramid scheme you keep promoting?

          • Matthew Woodward
            September 12th, 2014 at 5:00 pm

            I haven’t promoted anything yet, simply laid out what my plan of action is!

          • Kevin
            September 12th, 2014 at 11:27 pm

            Don’t play dumb.

  65. Mark

    Hi Matthew,

    Very interesting post and I’m looking forward to seeing the rest of the case study. I’m interested to know what your total investment was to make the $4k? On those 35 sales you have an average sale amount of well over $100, so I am guessing you bought some of the MTTB up-sells so that you could make higher commissions? (It’s the licensing model isn’t it, so you can re-sell the products you own?)

    Nothing against doing that. That’s where the big money is made in the up-sells from my experience. I know of people in MTTB like Shaqir who are making $10k grand a day which comes mainly from those up-sells. My income is made up of a lot of up-sells / high ticket products.

    I’m in a similar business and doing very well, so I can see exactly why you would want to at the very least try this business out. Don’t listen to the people who tell you it’s a scam or any BS like that!

    It always makes me laugh when people brand these kind of businesses as “MLM” as if they are all the same. I’m surprised to see the likes of Glen from ViperChill having a go at you about it. I thought somebody of his experience / knowledge would appreciate that not all of these businesses are the same.

    Anyway… what’s the failure rate of people starting wordpress blogs, SEO services/websites, and the usual stuff that people who run blogs like yours are teaching?

    I bet it’s extremely high! Probably higher than the failure rate of MTTB or other similar businesses.

    All the best with MTTB,


    • Christi Johnson
      September 15th, 2014 at 6:31 pm

      I am actually shocked to read much of the scarcity mindset being revealed here. There is more than one way to make money online. If you want to work in the MMO niche in any capacity, that is your choice.

      One of the reasons why online marketing in ANY capacity has such a high failure rate is that most people cannot rub against their own edges and move forward from there.

      When it gets rough emotionally or mentally, we tend to quit.

      Why is it that we can take the mindset that failure is part of the game in affiliate marketing but not in online network marketing? I just don’t understand that.

      I know I have made a couple of comments already, today, but I really am surprised at all the negative feedback. PLEASE, please, PLEASE don’t let this get to you.

      Stay the course and do what you feel is important for you and YOUR life! Let those who want to learn from you continue to do that. You’ve got lots of support, sir!

      It’s not easy being a leader in your field. It can be very lonely….but the rewards are great when you are good at what you do.

      In a few months, people will be wishing that they took the action that you have. Bravo to you, Matthew!

      • Matthew Woodward
        September 17th, 2014 at 1:55 pm


        Well there have been some great points brought up although I am surprised that people don’t want something controversial testing.

        Your comment reminds me of an image that illustrates your point perfectly – https://healthyfitfab.files.wordpress.com/2013/09/20130902-183609.jpg

        We’ll see what happens – it could be that it makes no money!

        • mevina
          September 20th, 2015 at 3:03 pm

          So, here it is more than a full year later, and you an experienced internet marketer with money to outsource and still have made no profits. That says it all, doesn’t it?

          At least did you make a commission within 30 days of completing the 21 steps?

          • Matthew Woodward
            September 20th, 2015 at 4:01 pm

            Please see comments above regarding the changes that Mobe made. I haven’t made any comments on profits publicly.

          • mevina
            September 20th, 2015 at 5:46 pm

            Matthew, I did read the above comments and must be misreading you stating you hadn’t profited in the first year, but are still testing.

          • Matthew Woodward
            September 21st, 2015 at 9:47 am

            Re the mobe changes

        • Matthew
          September 29th, 2015 at 4:35 pm

          Hey matthew, im looking to do mobe but at most i have 49 dollars. i need to know is this a good idea, can you please email me!!! im seriously tired of 9-5’s. i dont care about what people think, and i wont. but i know what it takes to reach success. i have a vision, for my ministry, and friends and family. what do i do???? i have no experience but i am willing to drop the little i know to learn everything i can and need to earn time freedom as well as financial freedom!!

  66. gerry

    Seriously lads the joint ventures & IM tactics are great and all (o^0) but for F.S

    • Matthew Woodward
      September 10th, 2014 at 5:47 pm

      I’m not sure what your point was =\

  67. Mike

    Hey Matt – long time reader here who has never commented. I hope you reconsider this case study as I think it will damage your reputation in the long term. You are well respected in this space – by people with at least a little knowledge, not just newbies. Let the John Chows of this world go for it – anyone with any experience knows he is just a leech.
    I get that you are genuine enough in the wish to try this as a case study to see if you can do it but deep down you Know this is a scam – MLM Egyptian whatever you want to call it. I would step back and think of your long term reputation – unless of course you really want to be another Mr. Chow (he did well with the Hangover movies!). The world is full of possible case studies that could raise your star!

    • Matthew Woodward
      September 10th, 2014 at 5:53 pm

      Hi Mike,

      Why would I reconsider it? I want to do a public niche case study and put a controversial program to the test at the same time. I’m taking all of the risk so other people don’t have to? What is there to reconsider?

      Have you ever met John or had a direct conversation with him?

      • Mike
        September 10th, 2014 at 6:21 pm

        I think you will find that the people who join through your efforts are taking the risk. But hey it is your call.
        I think you know very well why people are speaking out in this thread – have you ever had a response like this for any other case study?
        And no I haven’t met Mr. Chow, I never met Tony Bliar either! I’m not judging his person – just his work.

        • Matthew Woodward
          September 10th, 2014 at 6:23 pm

          Please see the update in the post

  68. Stephen

    Hi Matt,

    I’ve been a long time reader of your blog which for the most part I have really enjoyed but I have to agree with Glen that this recent affiliation isn’t you.

    I’m a little bit disappointed with the amount of flesh on this bone it seems like a very soft sell to me with actually very little take away.

    What is the ‘quit your job’ niche?

    Also I think your expenses are off as you haven’t included your application fee nor have you included your membership fees. Most MLM programmes require you to buy the product before you can take the commissions.

    So for example the $15,000 product you mention. In order to get that commission you would need to buy the product.

    I’m assuming that because you have made $4029.20 from 19 sales you are paying for a $200 product, probably monthly?

    • Matthew Woodward
      September 10th, 2014 at 5:55 pm


      Why isn’t it for me? I want to test a controversial program and also build out a live niche site at the same time? Why wouldn’t I test it?

      As I step through the case study I will list more expenses – at the moment the site isn’t anywhere close to launch and as it gets closer/actually launches there will be more expenses to come which will be reported throughout.

  69. Jerome

    Hi Matthew, thanks for this case study. I myself was also looking over MTTB a few days ago and, in my view, there would ALWAYS be persons who find fault with any money making system(s) and there would be persons who support such system(s). For me personally, I take action and always look for the positives.

    However, I must agree somewhat with Glen’s comment above in that on the one hand you stated that there were some ‘dissenters’ and on the other hand there were persons who provide positive feedback. But you wanted to stay neutral (my choice of words).

    I quote from you: “I decided the only way to find out was to try the MTTB system out for myself and see what all of the fuss was about.”

    In my opinion, there is nothing wrong in making money on-line through affiliate links. But if I read you correctly, I got the impression that you were taking a neutral position and that you wanted to see for yourself if MTTB worked. Why then would you want to place an affiliate link to this article? That suggests to me that you have ALREADY made up your mind and that it works.

    Looking down the road, if for some reason it did not work out, how would you feel depicting the results of your case study here on your blog telling your readers that “Hey, MTTB is Crap! Do not invest in it” knowing fully well that your readers would have clicked on your link (such as Munir Nathoo above) and purchased ‘membership’? Probably not good. There may be a future credibility issue with your readers.

    In my opinion, you should have left out the affiliate links until the case study was either completed or a specific time had passed (say 2 months). You could have mentioned to your readers that 2 months down the road that you would have placed links. I am certain that most of your readers would have been ‘loyal’ and waited. I would have.

    Just saying …

    • Matthew Woodward
      September 10th, 2014 at 6:28 pm


      That is true – like the Weight Watchers program in the UK. Lots of people have lost a lot of weight with it, the ones that haven’t will tell you how terrible it is. Easy to point the finger of blame at anyone but yourself!

      You make a very good point and I urge you to read the update I have published at the end of the article. However the affiliate links are there for people that want to try it for themselves. I’ve made it very clear the system is controversial and there is a lot of negative feedback, if with that said people still want to try it now – that is their decision and are the real risk takers of the world.

      But I like to give people a little bit more credit than that which is reflected by precisely zero people signing up as they wait for the progress reports.

      • Jerome
        September 10th, 2014 at 8:42 pm

        Matt thanks for the reply. I realized that my comment and that of a few others provided you with the stimulus to write the update. And I noticed that our opinions mattered based on the response you gave to Les above. But I still think that by you placing the links so very early in your article creates the perception (at least with me) that you are already biased in your ‘case study’. And you and I both know that commission to you would be derived as a result of your audience reading your post.

        Let me be clear, I do not see anything wrong with getting commissions based on the hard work you put in developing your blog. I believe that it is certainly warranted. But to me it would have been a little more ‘transparent’ and, for lack of a more appropriate word, credible if you placed only one link to MTTB and that came it at the very end as a Disclaimer. I realize that this statement is debatable :-)

        In closing, I have to ask your readers the following: what is wrong with MLM? Why are people against MLM? Multi-Level Marketing is just another form of Distribution just like truck transportation etc. There is NOTHING illegal or unethical about it.

        Again, just saying . . .

        • Matthew Woodward
          September 11th, 2014 at 3:57 pm

          Hi Jerome,

          It did indeed – I wanted to further clarify what I’md oing and the purpose of the case study! Of course the readers opinions matter!

          Do you feel that the post makes it clear that this is a test in progress and the system is controversial?

  70. Les

    Is this something you would recommend to a newbie? And for 49.00 one can go through the 21 steps, plus the section on traffic? I am guessing you can use free traffic?

    Sorry If I sound a little confused, I was reading a thread on WF and people were reviewing a product they knew nothing about! Thought I would ask you and get a real answer! BTW Great post!

    • Matthew Woodward
      September 9th, 2014 at 6:24 pm

      Hi Les,

      I suggest you hold off until I can pass final judgement and follow along with the progress here!

  71. matt

    What will be your strategy for driving target? Social marketin? Seo? if it seo, what keywords will you target?


    • Matthew Woodward
      September 9th, 2014 at 6:33 pm

      Initially I’m going to focus on social and engaging people where they live online but I have a few ideas I want to test to automate that as much as possible which carries some risk.

      But yes if all else fails I can just pummel it with link building to the top!

  72. Apurv Nagar

    Hey Matt,

    Thanks for sharing this Valuable information with us. I contacted some of my blogger friends and they said me that MTTB is a scam and you will loose your $49 (Being an Indian – Rs. 3000) … so I did not apply. But now I know that it is not a scam as the Internet Marketer whom I trust the most has told in his detailed post that MTTB is not a scam. Thank You bud… (Will join from u affiliate link ;) )

    Apurva Nagar.

    • Matthew Woodward
      September 10th, 2014 at 6:31 pm


      Please read the post again and check the update. No where have I said its not a scam, it clearly states its controversial and I’m testing it.

      • Carlos Oporto
        November 12th, 2014 at 8:52 am

        Thanks for your honesty and warning. Most IM marketers would never said to read again and would just said: Thanks for your money!

        Keep up the good work, you have a lot of audience and also our plan sounds solid, if you outsource good content and daily posting you will get some good results. Wishing you the best of luck on this journey.

  73. Glen

    I have to say I’m pretty disappointed you would promote something like this. The start intrigued me because you hinted at the negative reviews it has received but then you seemed to ignore that throughout the rest of the review.

    You said a lot of the information is not as useful to you because you’ve been doing IM for a long time but should also have added you made the money you did because you have a large audience who trust what you have to say.

    I was disappointed to see all of your tweets on the product – as were many others who replied to my tweet towards you.

    The only thing that is going to happen here is you’re going to push more people down the MOBE funnel (which is your aim, I know) which is nothing more than an MLM scheme. The people who get in at the top get the best results.

    The people who start at the bottom can end up spending thousands of dollars and get very little in return. The real winners are the owners of the system, of course.

    I like a lot of what you post – especially your honesty with things like the WP Engine review – but that quickly disappears when you start pushing something like this.

    Hopefully in future updates you’ll be a little more open about the irony of the system – making money online purely by teaching other people how to make money.

    • Matthew Woodward
      September 9th, 2014 at 3:23 pm

      Hi Glen,

      I’m choosing to put it to the test myself rather than taking the negative reviews as gospel – on the flip side I have had many many many positive reviews from people I have met in real life from all backgrounds/levels of experience from airline pilots to McDonalds workers.

      That has me very intrigued and is the inspiration for the test and the case study. Until I’ve walked the walk, I can’t talk the talk!

      It could turn out really badly and it could turn out very well. Either way at the end of the experiment people will understand precisely what to do or what not to do.

      I don’t think there is an irony to the system – there are a range of done for you products to promote with their own sales funnels, just send traffic and they do the rest.

      I have made an edit to the post around the earnings section though based on your advice. The real proof will be in the pudding of setting something up from scratch and earning with that rather than the established traffic source.

      At that point – I will be in a position to pass judgement! But trust me when I say if it turns out the negative reviews are true, I won’t be holding back.

      But for the here and now, I’m going to have some fun building a niche site that I can share with the readers!

      • Glen
        September 9th, 2014 at 4:17 pm

        But you’ve been through the product already so you know exactly what they are promoting.

        I’m very sure their are positive reviews, from people who have been able to make money selling their friends on products they have to sell themselves.

        At the end of the day this is just about churning out more and more people who will teach MMO as a way to MMO.

        I’m not really sure what you mean by it could turn out badly. Does that mean people will buy into it through your link and won’t like what they see or you will not be able to sell it very well?

        • Matthew Woodward
          September 9th, 2014 at 6:32 pm

          Hey Glen,

          Yes I’ve been through the product and understand the system, it is a system I have seen work for many people that I have met and had 1 on 1 conversations with. But granted, it doesn’t work for everyone and I want to create a guideline/blueprint to make it work through my own efforts/testing/experimentation.

          I mean it could turn out badly as in with any niche site – I could invest all this time & money and end up with a site that doesn’t produce results. I build out a lot of niche sites, some stick to the wall and others don’t.

          I’m also going to be trying a lot of new angles/approaches which could work very well, or see it go south! But regardless of that – it will still make a great case study for people to learn from!

  74. I. C. Daniel

    You have to spend a fortune on those articles. You already spent $525. Pffff… From where you buy them anyway?

    • Matthew Woodward
      September 9th, 2014 at 6:34 pm

      $525 is not a big investment for a business and there is nothing stopping people producing that content themselves.

      For me personally it doesn’t make sense to work for a few dollars an hour creating content when I can just pay someone else to do it and focus my time on my strengths elsewhere.

  75. Ricky P.

    Well I guess this is the path most IM “gurus” with big lists take nowadays. Get a big list then promote some MLM.

    How about a case-study with no recruiting “newbies” who are going to drain their account for empty-promises.

    Like share your case-study with no promo links to build your down-line or whatever they wanna call it.

    I like some of your older stuff you shared here on your blog but this is just straight up garbage.

    Mask something as a “case-study” and recruit.

    No thanks. Kinda a bummer too because I had been outta IM for awhile and when I found your site and join your list I was like “kickass, a decent email list i’ll subscribe to”.

    Now I un-subscribe.

    Good luck with the “case-study”

    • Matthew Woodward
      September 9th, 2014 at 6:37 pm


      This is exactly why I’m taking all the risk and testing it for myself with a live niche site case study from scratch.

      People want to see how you take a blank wordpress install all the way through to a profitable site – and I’m going to show them exactly that (assuming it does make money).

      But if it doesn’t and it all falls over – it will still be a great case study. Until you walk the walk, you can’t know the results!

      • Ricky P.
        September 9th, 2014 at 9:22 pm

        You are taking the “risk” with your money yes. But few things to point out. Perhaps you might have the money to risk by what I see shared here as far as “monthly update money posts” and stuff. And you have a big ol’ hungry list of newbies who may not have the “extra money” and no list waiting to ingest things they share.

        What you state about “taking all the risk” is totally skewed when you drop some links to get people to sign-up under your downline before any test is even done. All other testing comments are junk at that point.

        If you wanna “test” and “check the value” do so with not link dropping to a bogus program. At least yet if you are trying to show if it “works” or not. Link drop at the end of your testing at least to make it seem a tiny bit more legit.

        Because you and I and anyone with a tiny-bit of common-sense know that people are going to sign-up thru ur link LONG before a case-study or review or whatever you wanna call it is complete. And well by that point following a case-study will be useless for those people because they are already most likely gonna have their money sucked from their pockets.

        I realize IM is a business and you are in that business. And you are in it to make money and be profitable. But pitching a program like this where its goal is to fleece newbies for as much money as possible is just kinda meh’ in my book. Just my little ol’ opinion and I know we all got um’. “Just like assholes” they say right…

        • Matthew Woodward
          September 10th, 2014 at 6:00 pm


          Yes I have money to risk, that’s why I can test something controversial and if it all goes wrong/doesn’t produce results it doesn’t matter. But what it will give me the ability to do is have the final word on a controversial system.

          At the same time – starting any business is a risk. Online or offline, it carries risk and investment of time/money. If people don’t like risk, they should stick with their 9-5s.

          Anyone with common sense will wait for the results/watch the progress before signing up. I was very clear about the controversy around it and the requirement for it to be tested and that common sense has carried through with precisely zero people signing up.

          What tests have you done to come up with your summary of ‘goal is to fleece newbies for as much money as possible’ – I take it you tried the system for yourself?

          • Ricky P.
            September 14th, 2014 at 12:15 am

            No I haven’t tried or “tested this syetem” like you keep saying you are doing. And I never would! Like I tell my buddies when they start asking me if I’d bang some nasty chick. “I wouldn’t fuck that with your dick and him pushing”

            Hopefully that gets the point across of what a craptastic product/program this is you are talking about.

          • Matthew Woodward
            September 14th, 2014 at 10:51 pm

            Well while you judge everything around you on appearance, I judge things by their individual merits.

    • Gordie Chase
      April 27th, 2015 at 8:39 am

      Sorry Ricky his is about making money. Matt joined this scam program because thats what he’s in it for is to make money. In all honesty, the program isn’t new and has been tried and tested my online marketers with a lot more experience than Matt. The reviews from them is it’s total garbage but it does make money. But just like Empower Network, once people start making money from fleecing others they become cult members of making money. I’m not mad, Most of the offers online are BS. The only real opportunity I see out their is Amazon. Many successful marketers jumped on the MTTB/MOBE profit fest including Zach Crawford who I once respected. I’ll just stay in the slow line to profit since ethics to me is far more important than OPMs.

      • Matthew Woodward
        April 28th, 2015 at 6:58 am

        An important thing to note, I haven’t jumped on anything. If I had, every other email in my responder would push you down the funnel and everytime someone opts in I could easily make a 6 figure killing every month if I positioned it on the blog, which I haven’t nor do I plan to.

  76. Akbar

    Hey Matt,

    Had been waiting for this…. thank for sharing the plan with us…
    I see that you purchased “Social Network Auto Poster”… is it different from various FREE plugins and other alternatives available online to post automatically to different social profiles? I mean is it worth $50 bucks? What was the reason for you to go ahead with this plugin?


    • Matthew Woodward
      September 10th, 2014 at 6:34 pm


      What are the free alternatives?

      I couldn’t find anything that even came close to having 10% of the features of SNAP?

  77. Hung Pham

    Hi Matthew,

    You are great of writing and sharing your experience. I love your style writing and website.


    • Matthew Woodward
      September 9th, 2014 at 3:56 am

      That is very kind of you thank you :)

  78. Prashanth K

    One of the repeated complaints I hear is that MTTB is a big self-promotion loop. You get paid to promote their products that are about promoting their products. Your take?

    • Matthew Woodward
      September 10th, 2014 at 6:34 pm

      They give you a range of products to license and sell covering a range of niches

  79. Simon

    Tell us more about the negative SEO attack

    • Matthew Woodward
      September 9th, 2014 at 12:09 am

      Take a look at Ahrefs and you can see it :)

      • Simon
        September 9th, 2014 at 12:31 am

        Are you talking about the lull in the graph? What did you do about it?

        • Matthew Woodward
          September 10th, 2014 at 6:36 pm

          I am indeed – I did precisely nothing :)

  80. Munir Nathoo

    Very accurately put Matt! Thanks for the detailed overview of MOBE/MTTB.

    Since I’ve learnt a lot for free from your blog I just thought it a natural way of saying “Thank you” by becoming a licensee through your link so went ahead and did that last week after the email correspondence with you. Am on step 16 from tomorrow!

    I do agree with you, MOBE is the perfect system for struggling IM’ers like me. With an all done for you 30% and over converting funnel system, traffic coaches and inhouse experienced phone sales team that sales to your leads all you have to do is send them traffic, which they teach you how to do.

    I do have to differ on one point though, It is also a system for experienced marketer’s like yourself. With people like John Chow and Deagan Smith just to name a few in the program, it is a system that would work for anyone especially experienced Marketer’s like yourself.

    Had I been a more experienced IM’er, would have challenged you, me with paid traffic and you with what you do best – Organic Traffic but we’ll leave that for another day! LoL!

    Its 2.30am for me but just had to put in my 2 cents. Have a 6.30am Skype call with my coach so Goodnight!

    Will share this link with my coaches :)

    • Matthew Woodward
      September 8th, 2014 at 11:34 pm

      Hi Munir,

      That is very kind of you thanks :)

      I’m glad you are having a good experience so far – perhaps we can have a challenge to see how we can both do :)

      Drop me an email as you are working through the system with any IM questions you have!

      • Munir Nathoo
        September 9th, 2014 at 3:56 am

        That’s mighty kind of you Matt! There’s a million and one emails hitting your inbox anytime! LoL!

        Just Joking! Haha! Actually your blog pretty much covers most of the stuff anyone would need to get started. And you answer all my questions via the comments section so am more then happy! But will definitely shoot you an email if am stuck with something complicated, cheers :)

        I will however let you know of my progress on the 21 steps and am seriously thinking about the challenge! Ok, let me get my traffic coaching done then will decide weather I can give you some serious competition…

        Hmmm…that actually gives you a head start! LoL!

        Thanks again Matt!

        • Matthew Woodward
          September 10th, 2014 at 6:34 pm

          Hahaha yeah I suppose it does but let me know along the way if you need anything!

  81. Muhammad Danish

    Hi dear sir im still waiting for ur reply 9 days before i asked u some thing 3 times but i didnt reply me im to much worry about my website kindly please please help me if u dnt mind can i tel u once again over here ?

    im new i want backling kindly tel me how i will make start ? Tier 1 tier 2 tier from whucj types of website i will get backlings

    which software is good for me bcz im new in seo tel me paid n free for traffic and backlinking

    and which vps company is good any vps + seo tools ? Tel me any name from where i wil use all seo software at one place my range is 30 too 40 dollars

    • Matthew Woodward
      September 8th, 2014 at 11:36 pm


      I have just caught up on all emails

      Are you new to SEO or new to internet marketing? What else have you done to get traffic?

      I use this VPS company PowerUpHosting personally so I can’t comment on others.

    • Muhammad Danish
      September 9th, 2014 at 5:08 am

      Thanks 4 reply im new in seo and i just want traffic and create backlinks for my money site which is anytimegame.com i didnt do any thibg yet just did some mannual backlinks but its not quite enough

      Thats i asked u u suggest me any good paid or free software for massive traffic and tier 1 2 3 strategy

      and u poweruphosting they give legit seo tools with vps plan ? Which one i will choose ?

  82. Mattias

    Hi Matthew, I started with the 21 steps but quit the training after step 6. The goal is to sell the top tier products, were you have the high commissions (+1000 $).
    But the product you reffer to is not a product.
    Their business model is based on an old Egyptian symbol.
    That was something I could not go for.

    I once saw a quote in a forum: If you need to search more then 5 minutes, for the product you will buy, you are the product!

    You will do well with MTTB, good strategie for your site + you have a big audiance on this blog to promote your affliate link.
    ( that was how I started the 21 step training)
    Cheers Mattias

    • Matthew Woodward
      September 8th, 2014 at 11:36 pm

      Hi Mattias,

      Awww that’s a shame that you quit – but as a separate tip for any business, the #1 key to success is consistency!

      • Mattias
        September 11th, 2014 at 10:56 pm

        Not really, I learned some great stuff during the first 6 steps and got a great coach. Especially having a diff mindset and I did some changes in my workflows for my business. But the top tier ‘products’ is not my cup of tea.
        The way you are doing your case study will for sure make you some good money. You will soon buy the 6k license so you can get the upsells from your leads. Best of luck

        • Matthew Woodward
          September 12th, 2014 at 4:57 pm


          Thats good to hear – mind sharing some more details around that please?

  83. Michael Bely


    Thanks for the post about the new opportunity.

    I’ve a got a little question though.

    “So if someone buys the entry level $9.95 eBook you get a $9 commission but then the MOBE team upsell the other products via email, phone calls and snail mail.”

    And if the team upsells anything, then will you get commissions for that?
    If yes, then it would be interesting to see how much income the upsells bring to you in your case.

    • Matthew Woodward
      September 8th, 2014 at 11:37 pm


      Yes that is correct you just send the leads, they do the upsells – you get the commission still.

      • Michael Bely
        September 9th, 2014 at 7:32 am

        Matt, as I understood from a quick research, you will make money only when you attract new MTTB members. Is that right?

        • Matthew Woodward
          September 9th, 2014 at 6:35 pm

          That is one facet of it but I’m going to promoting the full suite of MOBE products of which MTTB is only one of them.

          • Michael Bely
            September 9th, 2014 at 7:39 pm

            Matt, regardless of all the negative reviews and researches I’ve seen about MOBE/MTTB, I do hope you will keep up the good standards of the content you create and the products you promote.

            As I see from reviews, MOBE/MTTB is not just MLM (which is not bad in its nature by the way, because MLM is a promotion-and-reward scheme, not s scam scheme after all).

            But MOBE/MTTB seems to be an exploitative MLM which means that top tiers wins only and only when bottom tiers loose, and bottom tiers win only and only when they become top tiers.

            Moreover, speaking mathematically, MOBE/MTTB community play so called zero sum game. In other words, when a new member joins the program, his or her money will be given to higher tiers. So, the money that can be earned by someone in the program is only and only the money that can be lost by other participants of the program.

            I think it is unethical, because, as far as I can judge, they do not explain how it works (otherwise there would be much fewer participants eager to play the game). Online poker is honest from this perspective, because players know what and how they can win and loose.

            If I’m mistaken anywhere, then please feel free to correct me.

            And finally, I agree with you that regardless of how it may seem, you can make a good case study of it. But please stay honest as much as you can.

            Thank you.

          • Matthew Woodward
            September 10th, 2014 at 6:04 pm


            They do explain exactly how the business model works in full transparency during the 21 steps but as I’ve signed an NDA I can’t reveal precisely what it is.

            It certainly doesn’t play the zero sum game though and yes there is a tiered commission structure in place but I don’t know why that scares people, a lot of affiliate programs have tiered commission structures.

            But all of this controversy only tells me one thing – I’m on the right track with my testing.

          • Michael Bely
            September 10th, 2014 at 6:35 pm

            Thank you, Matt, for your comment.

            This topic provokes some interesting thoughts of how the world works. (And it is not only about IM or MMO). But I think it would be not very polite to discuss it in your blog :)

            Anyway, I’m happy to agree with you, that generally tiered commission structure is not evil in itself.

          • Matthew Woodward
            September 10th, 2014 at 6:38 pm

            It sure does – that’s why I picked something controversial to test. It sparks thoughts/discussions/engagement while providing value at the same time!

  84. Jim

    Who do you use for article writing these days? I am in need of some articles the same size as yours – literally I don’t car about price as long as the quality is good.

    I don’t mind buy poor quality for PBNs, but these ones I need are for a money site.


    • Matthew Woodward
      September 8th, 2014 at 11:37 pm


      Once I know how good the quality is I will publish that in the next update :)

  85. Sharon

    Hi Matt

    With the training, were you required to pay a $2000 fee part way through the course in order to progress? I have read a lot of people complaining about this online.

    • Matthew Woodward
      September 8th, 2014 at 11:37 pm


      No you don’t need to pay anything more to progress

      • Stuart Walker
        September 10th, 2014 at 12:53 am

        I was just about to ask the same question as this was a major complaint I saw time and time again from people on forums etc that weren’t happy with the course.

        People said there was a hidden fee of $2k or whatever it is to be able to promote the products AFTER they’d paid the $49.

        I thought the product owner has even clarified in on Warrior Forum thread that there was a fee but only if you wanted to license the products not if you wanted to promote as an affiliate.

        It was a long time ago I read all this so I could be wrong.

        But there’s no other fee?

        • Matthew Woodward
          September 10th, 2014 at 5:50 pm


          There is no fee to work through the steps or promote the products as an affiliate. You can however license the products as if they were your own and take much much higher margins and a bunch of other things – personally, I licensed them but it is not required or needed.

          • Stuart Walker
            September 10th, 2014 at 6:18 pm

            Cheers for the heads up mate. Will be interested to see how this pans out. A few of my subscribers have asked me about it

          • Matthew Woodward
            September 10th, 2014 at 6:24 pm

            No worrys – I have just updated the post as well at the end!

            I’m also quite interested to see how it pans out =D

          • Matts
            September 11th, 2014 at 10:46 pm

            Hi Matthew, if you take the license, than you should add it to your costs, cause your earnings will be much higher if one of your targeted leeds is buying a license aswell. Up goes the pyramide.

            Cheers Matts

          • Matthew Woodward
            September 11th, 2014 at 11:16 pm


            Of course I will do that :)

  86. Tahir Khawaja

    I’ve read your blog for a while and have promoted almost every single article you posted on various websites on mine. Not affiliate links but ie promoted your articles. But the typical IM leaning is starting to show.

    The MTTB whatever landing page you linked says free so I click on it to check out the content to see if it’s linking out. “Free” so I enter my emails and go to the next page.

    Free = $49? And that “program” wants us to pay them money so that we can send them targeted traffic?

    You should stick to your tutorials which are real useful content and an ethical way for you to earn money.

    • Matthew Woodward
      September 8th, 2014 at 11:39 pm


      The page quite clearly says ‘FREE VIDEO’ in big red capital letters. When you enter your email address, that is exactly what you get.

      It doesn’t say COMPLETELY FREE 21 STEP TRAINING system.

      • Christi Johnson
        September 15th, 2014 at 6:19 pm

        I have heard this complaint for over a year, now…and it”s still irritating. It’s almost like people forget that ad copy is part of marketing.

        MTTB doesn’t falsely advertise, and I personally admire your testing this out live for people to see. It’s true that most people don’t have a lot of money to spend on top tier programs…so I get the feeling that people sometimes have that’s negative towards companies like MTTB/MOBE…but many of the arguments tend to be straw men arguments.

        You are an affiliate marketer who makes money from your blog…and there is nothing wrong or misleading or unethical about choosing affiliate products and sharing your journey with us.

        Your blog(s).

        Your rules.

        Thank you, Matthew! Keep moving forward!

    • gordie chase
      April 27th, 2015 at 8:11 am

      These young people are about making money, period including Matt. The MTTB business is exactly whats wrong with internet marketing. It’s the new Empower Network. But it doesn’t matter as long as people are making money it’s okay. Well folks been there done that and the money tree will eventually dry up and you’re left with no business. Build a business instead of following the latest fad product, the industry has too many sob stories from MTTB. In fact it has 90% more sob stories than success stories because the model sucks. If you’re making money in MTTB I suggest you invest it because like Empower Network it’s really poor MLM and the only reason they pimp it is because of the high ticket commissions. Matt doesn’t need to prove you can make money with it because you can. You can always make money selling hope and promise to the next fool down the line and then he does it to the next, and so on, and so on.

      • Matthew Woodward
        April 28th, 2015 at 7:06 am

        Starting your comment with ‘These young people’ makes the rest of it invalid as you are clearly a person that judges and tarnsihes all with the same brush.

        Yes you can find that a high percentage of people fail with it, but that is true of any business whether your starting out as a window cleaner, mechanic or SEO. The fact is most businesses fail.

        I could easily promote the living day lights out of MTTB to my audience and make an absolute killing and retire within 2-3 years. But thats not how I do business nor do I judge old people for their lack of observation.

  87. Joshua Hardwick

    Another great post, Matthew!

    I’ll be honest, I’m not sure I’d ever promote MTTB for various reasons, but it’s nice to see someone actually talking about the system properly (as much as the NDA allows, at least!) rather than just lumping it into the “absolute scam” pile right away (*cough* warrior forum *cough*).

    Your strategy for the case study blog sounds similar to the one John Chow is currently using (he’s also gone down the eBook route). I actually joined his mailing list solely to review his autoresponder sequence and found that 16 out of 26 emails I received were all funnelling me into joining MTTB in some way or another. Certainly on the “pushy” side of things (understatement of the year!), but he’s quite clever with some of it; I mean, who doesn’t want a “free” Merc!?

    Anyway, definitely looking forward to hearing the updates on this. I’m also eager to see the quality of that $15 (£9) / 1000 words content you’ve got your hands on!

    • Matthew Woodward
      September 8th, 2014 at 11:41 pm


      Well I like to try things for myself then believe what someone I’ve never met wrote on some forum. I remember when the first Penguin update came and everyone said article directorys were dead, literally every single forum said the same thing – but that remained one of my key weapons for ranking!

      But as with everything in life and certainly IM – you have to try it for yourself to pass judgement, and I’m going all in!

      • Joshua Hardwick
        September 9th, 2014 at 12:10 am

        Completely agree, Matthew!

        I mean, I’ve seen a lot of great advice on sites like Warrior Forum over the years but on the flip-side, you don’t half see some pessimistic and ill-informed comments on there!

        I guess when you’re the sort of person trying (and failing) to rank for “car insurance” with $1-a-pop non-native articles on a crappy hyphenated EMD, it’s easy to feel bitter towards those having genuine well-deserved success online (like yourself).

        • Matthew Woodward
          September 10th, 2014 at 6:36 pm

          That is very true indeed and I would rather test it for myself, the fact that it is so controversial makes it perfect to test!

          Hahaha yeah I see a lot of those guys around!

          • Gordie Chase
            April 24th, 2015 at 8:20 am

            The truth Mattt is you heard everyone was making money of MTTB so you decided to make some too, that’s okay. The reason people call it a scam is because it’s a scam business model the same as Empower Network. Now tell us in all honesty what you’ve learned from their products that you didn’t already know. If you want to continue to be honest tell us if we have to buy the high ticket itwm in order to sell it. Therin lies the scam. Sure you can make money with MTTB, hell people made millions selling fake owrk opportunities but it didn’t make it right. So let me sum up your case study for you since you signed a non-disclosure. Cany you make money with MTTB? Hell yeah! Do you make this money by selling an overpriced training program just so you’ll be eligible to sell an overpriced training program? Hell Yeah! I’m not hating. Like PT Barnum said “One born every minute” so you may as well take advantage of it.

          • Matthew Woodward
            April 26th, 2015 at 8:07 am

            I haven’t ‘heard’ of people making money, I have personally met and spoke to many many people that are. However I have ‘heard’ of many peoples frustrations and negative feedback against the system, usually by people that haven’t actually ever gone through it themselves.

            Unlike those people I am myself going through the system and putting my money, where my mouth is. As an established entrpeuner with nearly 15 years experience online, your right – I didn’t learn as much as most people would.

            One warning that did crop up this month was Matt Lloyd was going to start charging everyone $19/mo to access some new tools/resources but he was going to force it on ALL members even though they signed up ‘for life’. That was very worrying that someone could even think to do that even though he didn’t actually go through with it.

            If I was going to take advantage of people I wouldn’t have written this post and would push 100% of my traffic through the funnel, which given my position and traffic would make me a healthy 6 figures per month consistently with ease. But that isn’t how I do things and I don’t agree that I ‘may as well’ take advantage of it.

    • Wilbert
      March 19th, 2016 at 2:37 am

      All WSO propositions I ever got from the warrior forum have turned out to be scams.

      Furthermore, Freelancer – the recent new owner of the warrior forum – itself is a scam run by assholes. They’ve set up the sales conditions in such a way that once registered, you cannot get rid of them anymore. You end your registration, but they still charge you 97$ annually in such a way that Paypal cannot refund you !!


  88. serps7

    Hey Matthew,

    I just recently started reading your blog and it’s in the top 3 I’ve seen to data.

    I’ve been reading ViperChill with Glen and Diggy for a longtime.

    Than more recently switched over to SourceWave with Alex Becker and now your Blog after reading an incredible article on spinning.

    I got to say your blog to date is very impressive and packs a wealth of information and I’ve very impressed how you took on the big guns with your article on backlinks.

    After reading your article on spinning I grabbed the 5 day free trial of GSA and was blown away at the power of that tool.

    I also read your article on combining the top 10 site on page one for my keywords to dominate the page. I want to use this process it just seems so logical to rank like gang busters.

    Once I get all my ducks in a row I going to purchase the recommended tools to get the job done.

    Thanks for the great content good luck with your new case study.


    • Matthew Woodward
      September 8th, 2014 at 11:41 pm


      Thanks very much – they are all excellent blogs that I read as well :)

      I wish you all the luck with your ventures!!

    • Muhammad Danish
      September 9th, 2014 at 5:14 am

      Keep following him … his blog is really useful for every one im also getting information. Even my seo teachers didnt tel me many thing but from matt’s blog i got it like tier 123 strategy and blackhat softwares n training as well, wish u all the best for success

  89. Ryan

    Cool idea to do a live case study! I’ll make sure to follow your progress. A couple questions:

    1. Could you outline the process you used to create the article topics?
    2. Who is writing your content? (Unless you don’t feel like sharing in that detail, then no worries)

    • Matthew Woodward
      September 8th, 2014 at 11:42 pm


      Sure no problem-

      1) I look for popular content on social media using topsy and/or forums and use that to generate a list of topics/seed ideas

      2) Once I know I’m 100% happy with the quality I will reveal the writer – but they have a thread on BHW/WF etc

  90. Andison Flores

    You are a man of your word. Thanks for sharing this Matt.

    Appreciate it.

    • Matthew Woodward
      September 8th, 2014 at 11:43 pm

      Don’t thank me yet – it could all go wrong =D

      • Andison Flores
        September 9th, 2014 at 12:34 am

        No, I love the plan. I believe it will work. :)

        Can you expand on this”Use paid targeting to capture more eBook downloads”

        What type of paid targeting are you referring to? PPC?

        • Matthew Woodward
          September 10th, 2014 at 6:35 pm

          I will retarget people who have visited the site with an optin page from LeadPages

          • Andison Flores
            September 10th, 2014 at 7:51 pm

            Got it. Love the strategy.

      • Reg
        September 9th, 2014 at 8:23 am

        It wont matter Matthew if it goes wrong. right or wrong its still appreciated your effort and the exercise.

        • Matthew Woodward
          September 9th, 2014 at 6:33 pm

          Your right it won’t matter so much, people will still learn and I’m taking all the risk so it will be win win!

  91. Jason Noel

    Matthew, what service do you use for your articles? How did you like the quality? Thanks

    • Matthew Woodward
      September 8th, 2014 at 11:43 pm

      I’m waiting for delivery still so I can’t comment just yet!

    • Reg
      September 9th, 2014 at 8:21 am

      Yes, good question. I find anything under $2.50/1000 words / tends to be a bit iffy on the quality. It stands out that its got some mannerisms that arnet from an native English speaker. That said, its better to have something to clean up and get posted than nothing at all.

      • Copy Writer
        May 27th, 2015 at 7:53 am

        That’s because $2.50/1000 is not a deal any decent writer with an ounce of respect for themselves or other writers would take. If you want quality work, be prepared to pay for it.

        • Matthew Woodward
          May 27th, 2015 at 12:44 pm


        • Armando Silvier
          May 11th, 2017 at 11:24 am

          I have been a professional Technical Writer for 27 years. 1000 word articles take at least several hours to scope, research, write, edit and rewrite and finally, polish (this obviously does NOT include academic papers or journal articles, medical journals, scientific or mathematical papers, or documents requiring a detailed technical or military engineering background and/or requisite technical illustrations). A standard A4 page contains about 300 words (double-spaced) in Helvetica 10 point, for example. You are expecting someone to write three pages of copy for $2.50? You are out of your mind. Of course, i suppose some Philippino, Indonesian, Indian or even China mainland student will be quite happy to feed you something they stole and then edited.

          • Copy Writer
            May 11th, 2017 at 7:22 pm

            Therein lies the problem Armando. Unfortunately there are a plethora of Philippino, Indonesian, Indian and countless others out there willing to do just that and in turn make it very difficult for the rest of us to do honest and quality work and charge accordingly. It’s disgraceful. Furthermore, the ‘business people’ employing the ‘writers’ willing to meet such a $/word count quote, should be thoroughly ashamed of themselves.

  92. Jamie B

    Sweet case study. One question, can you do minimal spend at first by doing the content creation and using existing plugins and themes that you already own?

    • Matthew Woodward
      September 8th, 2014 at 11:43 pm

      Yeah of course you can, actually I already owned the theme but wanted to list it separately here as well!

    • Jojo
      August 6th, 2015 at 2:04 am


      • Matthew Woodward
        August 7th, 2015 at 7:17 am

        Nearly every product in the world has an optional upsell, this shouldn’t come as a surprise to you. You don’t have to buy it, nor do you need to buy it. I’m not sure you quite understand what a Ponzi scheme is.

        Never go full caps lock if you haven’t done you’re research first.

        • Victoria
          September 27th, 2015 at 9:47 pm

          Hi Matthew… as a follow-up to “Bullchit’s” comment, in my experience. there is a mandatory upsell of the MOBE License Rights Program at a cost of $2,497.00 at Step 6.

          I paid the $49 for the MTTB program and when I got to the end of Step 6, my coach told me that unless I was ready to purchase the License Rights Program, it would not do me any good to continue. He also told me that when I was able to make that purchase, I would have to go through the 21 steps all over again.

          Did you purchase the MOBE License Rights Program?


          • Matthew Woodward
            September 28th, 2015 at 11:17 am

            Hmmm it sounds like your coach has tried to fleece you. FYI your coach will get a commission on that sale which is why they are hard balling you like that.

            However the truth of it is you can complete all 21 steps without buying the upsell and your coach should not be blocking you from doing so.

            Also noted that you were exposed to the new pricing structure of 2497 and not 1997 which they changed a couple of months back, but yes I did buy it myself for the purpose of this test

          • Victoria
            September 28th, 2015 at 11:37 am

            Hi Matthew,

            Thank you for your reply. I did contact my coach and requested that the remaining 15 steps be unlocked, without the purchase of the MRL product, and he complied. He also told me that I could continue to go through the remaining steps, plus the 30 Day Traffic part but it would be without a coach. He told me that if I decided to purchase the MRL program to let him know. Yes, I remember reading that the coaches also receive a commission on the purchase, so that’s why he wants me to let him know if I change my mind. Thanks again for your reply :-)

          • Mohammed Sahil
            November 30th, 2015 at 1:11 pm

            Hi Victoria,

            I have signed up for the MTTB Program myself by paying thte 49 $ fee.
            I completely understand the upsell push from the coach to try and leech out some commission from this.
            >I want to know how did you finally go about to completing the 21 steps.
            >Did you become a Licensee or did you continue under your regular affiliate program?
            >Can you make sufficient income in the first 30 days to cover up the Licensee fee ?
            >How much were you able to earn in your first 30 days only with the 49$ fee and available free resources provided in the MOBE OFFICE ? ( PLS NOTE : This is the Question most people reading this blog have and if you would answer this you would give everyone a lot of clarity )

            Thanks , will await your reply

          • Mohammed Sahil
            November 30th, 2015 at 1:22 pm

            Hi Matt,

            First and for all, Thanks for being one among the many to Test the MOBE Program yourself to lay out a clear picture to everyone about what this is and how exactly it works. It’s brave of you to hop into the Mystery Machine and try and solve the Mystery for everyone :)

            I have signed up for the MTTB Program myself by paying the 49 $ fee.

            >I want to know how did you finally go about to completing the 21 steps.
            >Did you become a Licensee within the 21 steps itself or did you continue under your regular affiliate program for the first 30 days ?
            >Can you make sufficient income in the first 30 days only with the 49 $to cover up the Licensee fee ? ( PLS ANSWER THIS MATT :) )
            >How much were you able to earn in your initial days only with the 49$ fee and available free resources provided in the MOBE OFFICE ? ( PLS NOTE : This is the Question most people reading this blog have and if you would answer this you would give everyone a lot of clarity )

            Kindly answer all these doubts as these would be of great great help !!

            Thanks & Keep up the Good work :)

            Thanks , will await your reply

          • Raj Patel
            December 6th, 2015 at 5:27 am

            Hi Victoria

            I am in the process of joining this MTTB program however i have these questions before I join can you help

            Can you make sufficient income in the first 30 days to cover up the Licensee fee ?

            >How much were you able to earn in your first 30 days only with the 49$ fee and available free resources provided in the MOBE OFFICE ?

          • Jabari Garnette
            March 26th, 2016 at 11:57 am

            Hello hello my name is Jabari I’m wondering if any one has made money with just paying the $49 sign up fee.

    • Armando Silvier
      May 11th, 2017 at 11:15 am

      This site appears to be promoting MTTB, which was formerly known as MOBE (My Online Business Empire). One man who paid the $49 and began taking the mentioned 21 steps found out to his disgust that after step FIVE, a ‘little popup’ appeared demanding that he pay another $2400 or so, in order to CONTINUE to complete the programme AND take note, if he did NOT pay this, his $49 would be forfeited and he would NOT ever receive any refund. This programme seems to be a pyramid scam to seduce and entice poverty-stricken people or naive people into spending their lives promoting the MTTB/MOBE programme itself; their is NO actual ‘sales funnel’ outside of MTTB/MOBE. You have been WARNED!

      • Matthew Woodward
        May 11th, 2017 at 12:08 pm

        I confirm that this statement is 100% false and the upgrade is an optional upsell-

        One man who paid the $49 and began taking the mentioned 21 steps found out to his disgust that after step FIVE, a ‘little popup’ appeared demanding that he pay another $2400 or so, in order to CONTINUE to complete the programme AND take note, if he did NOT pay this, his $49 would be forfeited and he would NOT ever receive any refund.

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