Instantly Apply These 44 Link Building Strategies To Your Site

If you are a blogger, marketer or affiliate that wants to learn some new link building strategies & tips to get more traffic – you are in the right place.

44 experts reveal their #1 link building strategies & tips in the post below so you can learn from the best in the industry about how to generate back links and higher rankings in the search engines.

SEO can be very tricky and is always changing so no matter what your experience with SEO is – there is always more to learn. So I got my partner (Codrut Turcanu) to interview some of the best minds on link building and SEO.

We wanted to hear the answer to a simple but powerful question:

Share your #1 technique about SEO/Link building in the form of a quick tip.

The experts had the chance to leave a link back to their web site of choice where readers can learn more about the topic or link building strategy mentioned within their response.

Expert Link Building Strategies & Tips Revealed

Robbie Richards link building strategiesRobbie RichardsRobbieRichards.comTwitter

Regardless of the industry, I always begin with an in-depth competitor backlink analysis.

This allows me to achieve 3 things:

  • Identify where my competitors are getting their backlinks
  • Identify what strategies they are using to build their backlinks
  • Identify which backlinks I can replicate in my own link building campaign

I’ll scale this process by pulling the backlink data for my top 10 competitors and make a master spreadsheet.

Sometimes I’ll get a list of thousands of link prospects. So, I’ll remove all the duplicates and then filter the data so that I only have referring domains/ pages with a page rank of two or higher.

In order to quickly identify my top competitors in the SERPs I’ll use SEMrush. In fact, I recently published a 6,300 word tutorial that will walk you step-by-step through 22 killer competitor research tactics.

When it comes to extracting and analyzing the backlink data, I like to use Ahrefs, Majestic SEO or SEO Spyglass. I’ll show you how I use 12 different tools to pull backlink data and extract actionable insights in this comprehensive tutorial.

free link building training

Venchito Tampon link building tipsVenchito TamponDigitalPhilippines.netTwitter

Select 5 authority blogs with highly targeted and engaged community, and then regularly contribute content to those blogs.

Guest blogging is still alive but should now be approached in a new way.

Google already understands the relationships of links and if every link built has significant value to the users and to the linking to brand.

So when you’re doing guest blogging, the focus should not be on the number of referring domains linking to your brand/site (from the contexts of guest posts or from your author bios) but rather if the site can drive value to your brand (consistent referral traffic and assisted conversions).

Here’s a simple process of how regular contribution (guest blogging) works:

Prospect for 50 authority blogs (use Ahrefs DA, # of referring domains, SEMRush traffic price, # of active subscribers and # of active social followers as your basis of determining the quality/potential of blogs).

Identify the interests of the sole author/editorial manager of the blog and look for their contact information (name, email address/personal blog/contact form, social profile, etc..)

Think of two/three blog topics that you can suggest to the blog manager for topic approval (you can use FAQFox, SEMRush, OSE’s Top Pages feature, Wikipedia, Keywordtool.io and other keyword/topic research tools for content ideation phase).

Perform an outreach campaign to those 50 blogs using your CRM tool (e.g. Buzzstream) or simple email providers (e.g. Gmail). You can use an email copy to scale the process or write emails from scratch.

Build authentic relationships with blog managers (by talking about their personal/brand interests). When you receive a positive response, approving one topic, then you can now send it to your brand’s blog manager/writer for the content creation phase.

Submit content to blog managers and wait for their editorial reviews.

Do some follow ups for non-responsive recipients.

Consistently produce high quality content and submit them to blog managers regularly (at least 1 every month). So if you are approved to be a regular contributor to 5 authority blogs, then you can send each of them 1 regular post every month.

If you want to learn more about this link building process, you can check out this post on Digital Philippines on how to guest blog properly in 2014 and beyond.

jamie-spencerJamie Spencer – SetupABlogToday.comTwitter

One of my biggest link building tips would be for people who carry out email outreach on a regular basis.

When conducting outreach with an infographic or piece of data it can be a good idea to ask the person you are contacting for permission to see your content. I picked this tip up from Brian Dean’s post on promoting guestographics.

It may require sending a few more emails but it means that your content is no longer unsolicited and I have seen a big increase in my outreach to link conversion rates.

Devesh SharmaDevesh SharmaWpkube.com –  Twitter

Focus on creating content that will earn links, it doesn’t have to be an infographic.

It can be a regular post. The idea here is to create something that has not already been done by other sites in your niche.

A great example is a post that I wrote a few months ago, where I listed essential WordPress-related resources.

It wasn’t something new; in fact Neil Patel has already done it a few times but when it comes to WordPress, there weren’t any such posts.

That post ended up earning links from some great authority sites, and getting featured in StudioPress monthly newsletter.

Bill-SebaldBill SebaldGreenlaneSeo.com/blogTwitter

Super easy link reclamation, and always one of the first things we check with a new client – especially on a big sites.

404’s happen and they’re certainly OK. But when they happen, existing backlinks may inadvertently get severed.

It’s usually the last thing a webmaster is thinking about. You can follow this guide if you need help!

Ken LyonsKen Lyons – Measuredsem.comTwitter

Target the low hanging fruit first by leveraging internal linking. So when working with new clients, start by:

Running their site through Ahrefs or Open Site Explorer and pull a top pages report. These are the top pages that have garnered the most inbound links and contain the most link equity.

Drop links to your client’s “money pages” (ie the pages you want to rank, often product or services pages) on these top pages. You can add a list of links at the end of the piece of content and label them “X solutions from [company name]”.

This allows you to control the flow of link equity to designated pages (ie link rich pages helping link poor pages), which moves those pages higher up in the site structure, sends more authority and trust signals to those pages and reinforces the topical relevance of those pages with keyword anchor text.

Sue Anne DunlevieSue Anne Dunlevie SuccessfulBlogging.comTwitter

Here’s how to boost your visitor-to-lead conversion by 200% from your SEO efforts, without getting more traffic.

My blog gets most of its traffic through organic search. On my top 10 searched-for blog posts, I have gone back and added a “content upgrade” on each of the posts. I learned about this through the case studies on Brian Dean’s Backlinko, and Bryan Harris’s VideoFruit or how Matt did it on this blog.

A content upgrade is a free gift that you offer within the post that is specifically designed for that post. It can be a checklist, a report, an infographic – anything that will entice your readers to give their email address in order to get the upgrade.

By doing this, I have doubled my daily subscriber rate from my SEO efforts.

Charlotte-WallerCharlotte Waller –    Vis-e-bility.com  – Twitter

The best way to do offsite SEO nowadays is to NOT do SEO!

As a term it’s now mixed in with lots of other helpful marketing practices and although onsite SEO is fantastic, traditional offsite (going hunting for guest posts for example) is more dangerous than ever.

Change the word “link” with regards to offsite SEO to “relationship”, and favourable results should follow.

Look at slides 52 – 65 to learn more!

Chris-DysonChris Dyson TripleSeo.comTwitter

One of my best link building tips is get out there and help others.

Think of opportunities where you can help someone to improve a blog post or a resource asset and more than likely you’ll have some data or in depth resource on your own website that they can cite.

Even if you don’t have the ability to add content to your client’s site you’ll often find they have data, press releases or white papers which could be useful.

Joseph HoJoseph HoJoseph-Ho.comTwitter

I will setup at least 3 to 5 old domains as a switchbox for 301 redirect before I start any link building.

This is to protect my money site in case any links is penalize by Google update and I could turn off the switchbox easily.

After I had setup the switchbox I will then use a press release and point directly to the money site first before I start any link building on the switchbox. This is to gain some link velocity infront of Google.


Sean-SiSean SiSeo-Hacker.com – Twitter

Definitely build a solid content base. You could say ‘content marketing’ (Ugh! Don’t worry, I know how overused the term is in our niche but it really does mean business.)

Here’s a case study: SEO Hacker was built 4 years ago – I had nothing but the will and guts to write – about anything I’m learning in SEO. That’s it – no email marketing, no social media stuff, no PPC, no nothing.

It’s simple keyword targeting and building content around that. Because my visitors found the content I wrote useful, links and social media shares followed suit.

You scratch my back, I scratch yours.

Stuart WalkerStuart WalkerNicheHacks.comTwitter

Stop trying to game Google especially if you run a website which you care about and want to be long term.

If you don’t care about it and expect it to be a churn and burn site then fine throw links at it.

Otherwise just don’t risk it and work on getting natural links from others in your niche, you can do that through content marketing, manual outreach and networking.

Featuring others in your posts is a great way to gain natural links as people love the ego-trip. They will especially link to high quality content they are featured in, like the following…


Logan ChierottiLogan ChierottiLoganChierotti.comTwitter

When building links, think of quality over quantity. A lot has changed in the SEO world in the past few years, less is MUCH better now.

I’ve seen sites with less then 5 backlinks ranking better then sites with over 100,000 backlinks. When getting a link to your site, ask yourself “Is this a relevant link that I would view as naturally linking to my site?”

If the answer is no, then don’t do it. With recent Google penalties you’ll regret getting spam links sooner or later. In reality link building should really be a natural process now.

Jane-SheebaJane SheebaProBloggingSuccess.com/blogTwitter

Linking out to others generously. This works every time. Helps me get in the radar of other people and connect with them. Helps keep the link machine well oiled (by maintaining the natural flow of links). Helps my readers when I link to a useful piece of content.

And I usually get linked back, which is sweet – but please note that I DON’T link out to others hoping that they will link back to me. It just happens.

Felix-TarcomnicuFelix TarcomnicuProOptimization.comTwitter

When doing SEO, always pay close attention to what your competitors are doing to promote their website.

Have a look at their SEO strategy, their link building campaigns…whether they are building or earning backlinks, you should know and learn as much as you can from their success/failure.

However, do consider that sometimes their strategy can be sloppy and you don’t have to jump into replicating everything they do.

You can use link building tools like Ahrefs.com or MonitorBacklinks.com to spy on your competitors.

Jason-ChestersJason ChestersDoSeoYourself.com –  Twitter

The best link building tips I can give is to make sure your on-page SEO is spot on before anything else, see this epic guide here: http://doseoyourself.com/ultimate-guide-to-on-page-seo/

You can then focus on replicating some of the back links that your competitors have.

Using tools such as Ahrefs is a great help.

A quick way to build links is to tell other people that you have linked to them in your latest post. Chances are they will link back to you at some point.

Bill-GassettBill Gassett – MaxRealEstateExposure.comTwitter

Times have certainly changed in the last few years when it comes to SEO.

What works today is far different than in years past. My best advice is to create the absolute best content you can. Make your article a masterpiece! Something that people will want to share socially and link to.

When I am writing a real estate article on my real estate blog, I try to think about the subject from the readers perspective.

Have I done the best possible job examining the topic in detail? Are there any stones left unturned?

I want people to say WOW when they are done reading. Google will reward those who write in-depth articles that do just that.

Adam-ConnellAdam ConnellBloggingWizard.comTwitter

To me, SEO and link building really comes down to branding, visibility and authority (think future proofing rankings).

Try using HARO (Help A Reporter Out) to source opportunities to contribute to stories as an expert source. Journalists all over the world need your help.

Using these link building tactics I was able to get featured as an expert on CIO.com and HuffPost. Total time invested for both was around 15 minutes. This post will help you do the same.

Josh-CoffyJosh CoffyBlog.FlightMedia.coTwitter

Ah, SEO. The three-letter word that every blogger drools over.

I like to call it WES. Write Epic Shit.

Why? Because even if you do all the ‘SEO link building tricks’ to your website, if you aren’t writing consistent, consumable content that doesn’t stand out from the crowd, then your website will experience zero shares, zero page rank and zero subscribers.

Just take a look at Matt’s Post on ‘How To Start A Successful Blog And Make Money Online Step By Step’.

That 15,000-word, monster-of-a-post is the definition of Epic Shit. Not ‘Keyword Density’ focused. Not sticking to the ‘perfect word count.’ Purely epic.

Of course, adding meta titles, meta descriptions, alt tags to your images, and URL extensions are a must.

But the #1 goal is to create valuable content that builds rapport with your visitors—ultimately adding subscribers to your list and putting sales in your pocket.

Andrea LoubierAndrea LoubierGetMailBird.comTwitter

Find out evergreen articles through selected keywords via Google search or a tool like BuzzSumo and analyze them for dead links.

Once you find a dead link, search for that page through Archive.org and go through the content of the page.

Write a better article on your blog covering all the major points from the deal link article and then contact the author letting them know about the dead link and offer your article as a replacement.

Dennis SeymourDennis SeymourLeapFroggr.com/blogTwitter

I’m an old school SEO guy so that means link building without using content is a favourite. Nowadays, people tend to lean on content marketing a lot but oftentimes, good on-page work plus building links without giving up content in exchange, is just as valuable.

I rely on great on-page SEO work, like looking at Google Webmaster Tools, adding all sub folders there to get the most keyword impression data then looking at all the terms that can be improved and start with internal linking for my content.

Off-page work, my favourites are finding suppliers, charities or crowd funding projects to support. Easy, relevant links.

Leigh Louey-GungLeigh Louey-GungVisionSyste.ms

The simplest way to link build in 2015 is to look at what other people are linking to in your niche, improve it by 200%, post it on your site.

Then reach out to everyone who’s linked to the other piece of content letting them know that you’ve created something that blows the other piece out of the water and that they’d get value from it.

You’re reaching out to people with massive value to offer on a topic that they’re obviously interested in and as you know they’re more than happy to link out to quality content, it’s an easy win.

If you don’t know what people are linking to, check out Topsy.

If you can’t find anything related to your niche, either focus broader (‘pets’ instead of ‘dogs’) or check out a similar niche and see if you can transfer any ideas from that niche into yours.

Dave-EvangelistiDave Evangelisti –  StartGrowProfit.comTwitter

Instead of trying to decipher how Google’s latest algorithm works, learn (and copy) what works for your competitors who have achieved high rankings. 

Analyzing the backlink profiles of your competition can uncover great opportunities.

Learn how at http://www.startgrowprofit.com/safe-link-building-strategies-9-avoid/

David_LeonhardtDavid Leonhardt –  Seo-Writer.comTwitter

Contact your clients after work has been completed or after the product has been delivered.  Ask them about their experience. 

If they are not totally satisfied, this is your chance to get more details and possibly improve your service/product.

If they are satisfied, ask if they might post a notice on their website or blog about your product or service – with a link back to your website, of course.

This kind of link could net you new customers, as well as please the search engine Gods.

Benjamin-BeckBenjamin BeckBenjaminBeck.comTwitter

Often times we become so focused on outranking our competitors we do not try to steal their clicks by standing out in the SERP’s.

You can grab the searchers attention and clicks by improving your meta descriptions, including schema markup, or optimizing for the knowledge graph.

Here is a free guide of 6 ways you can help your website stand out in search results.

Mike WallagherMike Wallagher – StartBloggingOnline.comTwitter

Internal linking is probably the most overlooked aspects of many SEO guys.

There’s a huge value. Just go to ahrefs.com – type in your URL, see your top pages (the pages that have the most referring domains) and simply place your links from there to your “money” pages (pages where the affiliate links exist).

Andrew FortuneAndrew Fortune – GreatColoradoHomes.com Twitter

This last year I gained a large spike in organic traffic by strategically adding internal links to every property listing on my real estate website.

My site is a local website and there are roughly 6,000 property listings on my site from within our local MLS.

I made sure that any local data, such as areas, zip codes, and neighborhoods were all linked to my relevant internal pages from the MLS data provided.

This instantly created around 24,000 internal links within all of my property pages, which immediately boosted my organic ranking for these pages. Strategic internal linking can go a long way in your SEO efforts.

Tim BourquinTim BourquinAfterOffers.comTwitter

It doesn’t get mentioned very often but we’ve been able to correlate that if you increase website loading speed your search rankings improve consistently.

Google even provides a tool to gauge the speed of your pages: https://developers.google.com/speed/pagespeed/insights/

Everyone talks about content, content, content, and of course it is important.

But don’t forget that Google wants the user experience to be fast and that includes their own search results and the speed of your page once the user clicks the result.

Cody McLainCody McLainMindHack.comTwitter

Age old SEO techniques don’t work anymore.

One method I found to be highly successful for my own sites were finding my top ranked competitors and then linking to them.

My sites shot up in rankings within just a few weeks. So if you’re starting new site and have little-to-no traffic there isn’t much to lose, other than Google seeing you linking to authoritative sites.

James NorquayJames Norquay –    http://ProsperityMedia.com.auTwitter

With any Link Building campaign my advice is to drip feed your link building, especially if you use link building software.

I see many SEO’s go at link building like a bull at a gate and they will just go out and build a huge amount of links in a short period of time.

My advice is to build links over a monthly basis on a natural looking pattern. If you have a sharp spike in links from one month Google can notice the pattern on an industry vertical review.

As an example below for the link profile of a site which we built over 7 months to generate $64,000 in affiliate income.


Refer to the case study here for more info:

Rajesh-NamaseRajesh NamaseTechLila.comTwitter

First let me share the of my favorite SEO tips which is working very well for me. Apart from backlinks, since last year, Google has been giving more importance to social media votes.

Also, it’s not possible to drive genuine social shares to your affiliate products sites (Matthew Note: That is 100% wrong, this blog is an example). So I don’t mind buying social signals to my niche sites’ posts. There are many sites which offer these kind of services.

One of my favorite link building technique is “Broken Link Building”. Checkout any famous website related to your niche, scan its pages and find out the broken links.

Then write a detailed article related to the topic of broken link, contact the site owner and ask him/her to replace the broken link with yours.

Go ahead and checkout the backlinks of that broken link and try to contact those site owners as well.

Daniel CuttridgeDaniel Cuttridge –   SeoSaves.co.ukTwitter

Build better links by focusing on relevancy.

What many people do not know is that links are judged by a number of factors, including relevancy to determine a quality score between nodes.

A threshold does exist, whereby if the quality score passes a certain threshold or falls under a certain threshold then the link will pass more or less value.

Link weight factors in general are important, focus on getting relevant links or optimizing a page for better relevancy to your target keyword in order to get more out of each link.

Sophie LizardSophie Lizard – LizardCreativeChaos.comTwitter

Worry more about what your website’s visitors think than what Google thinks.

That doesn’t mean you should *ignore* SEO – it’s worth knowing how search engines rank content, and taking some time to consider how they’ll rank yours.

But ultimately, there’s no point having fantastic SEO for mediocre content. Better to get the content bang on target first and think about SEO later.

Anyway, Google *wants* to rank you higher when you create good stuff, so irresistible content is the first step in any sane SEO strategy.

How do you create irresistible content? Like this.

Henneke DuistermaatHenneke DuistermaatEnchantingMarketing.comTwitter

Content landing pages are a great way to increase targeted traffic.

A content landing page includes an introduction about a topic, a list of your best posts about this topic, and an opt-in form for your email list.

My page about sales copy, for instance, is one of the most popular (and highest converting!) pages on my site.

Matthew CapalaMatthew CapalaSearchDecoder.com –  Twitter

Google is paying a lot of attention to page speed these days.

You can build links all day and optimize technical tags of your website, but if you site isn’t loading quickly, you will be doomed on Google.

Use PageSpeed Insights tool to get an evaluation of the speed of your website from Google, broken down by device type, and including recommendations to improve your site speed.

Great place to start your SEO audit.

Gurwinder-Singh-BhinderGurwinder SinghJustBlogTips.comTwitter
Aim for building contextual links i.e. links from within the main content.

These are the links that the big G actually loves. Here are two ways to do so –

  1. Infographics – Try to publish infographics. And then contact relevant blog owners and ask them to share your infographic on their blog including a mention to your blog.
  2. Guest Posting – Before we move ahead, let me tell you guest posting still works, but it has evolved a lot than what it used to be. You need to be a bit smarter and intelligent to harness the actual power of guest blogging.

And if you’re new to link building or are tired of things not working for you, then make sure to follow Brain Dean at Backlinko to discover the best actionable link-building techniques.

david-arringtonDavid ArringtonProfitPursuits.comTwitter

It’s possible to gain a significant percentage of search traffic from the keywords found within your comments section. 

Focus on requesting comments and then engaging with your audience to increase the amount of relevant keyword variations.

Neil PatelNeil PatelNeilPatel.comTwitter

A simple way to generate more search traffic is to create ultimate list related posts.

It’s a simple strategy… all you have to do is compile a list of sites within your industry or showcase experts by doing roundups.

What you’ll find is that people will not only share these posts on their social profiles, but they will link to them from their site if you mention them.

The key is to pick sites, people and blogs that are small to medium sized. Influential sites and people tend not to link back to these list type of posts.

Kevin-DuncanKevin DuncanBeABetterBlogger.comTwitter

Link-building fads may come and go, but when you write awesome, in-depth posts and include relevant links to other bloggers within them, you have one of the few link building strategies that can stand the test of time.

Write great content, link to relevant posts and articles, and then let people know you linked to them.

Rinse, wash, and repeat.

Zac JohnsonZac JohnsonZacJohnson.comTwitter

SEO and link building go hand in hand… no matter what Google or other experts say, how well your site ranks in the search results is completely relevant to the amount and quality of links you have coming back to your site.

To make the most out of both worlds, creating compelling content that people find value in and actually want to share with their social networks and link back to from their own sites is key.

It’s not just about creating content, it’s also about how well you do it.

This can be done through lists, resources, reviews, link roundups and interview based posts like this one! You can see a full list of these types of evergreen topics and blog post formats here.

Jock PurtleJock PurtleDigitalExits.comTwitter

The best link building tips that we have been using greatly lately is guestographics.

Props to Brian Dean for his link building strategies. Why it works so well is you have a highly perceived piece of content that is shareable and adds value to the website that you are pitching it too.

Here are a few examples in action:

Wrapping It Up

So there you have it: 44 awesome SEO & link building tips that you can apply to your own site right now!

The Best Link Building Tips

Here are the best link building tips from the experts above if you are short on time-

  1. Perform in depth competitor analysis and replicate their best backlinks
  2. Get guest posts on the top 5 blogs in your niche
  3. Create and promote infographics on other peoples sites
  4. Focus on creating content that will earn links naturally
  5. Reclaim broken links from other sites
  6. Take advantage of internal linking
  7. Link out to other people generously
  8. Sign up to HARO (help a reporter out)
  9. Make sure the backlinks you build are relevant

If you have enjoyed the post please help spread the word and feel free to leave a comment below if you have any questions or any other link building strategies that weren’t covered by the experts.

216 Responses

  1. Muaz

    wwwow! how you can get 44 talk about the same topic. thanks a lot.. its shows me not only one people talking about it, but 44 together..!

    • Matthew Woodward
      January 13th, 2015 at 3:25 pm

      Actually there was a lot more but the answers weren’t up to scratch so I deleted them

  2. Larry

    This is a great resource that I will definitely bookmark and refer to moving forward, so many great tactics and strategies. Thanks for putting this together Matt.


    • Matthew Woodward
      January 14th, 2015 at 7:45 pm

      Thanks for reading :)

  3. Raymond Philippe

    Another post i read from head to tail. Added some tips to my to do list. Will keep me certainly keep me busy. Thanks.

    • Matthew Woodward
      January 14th, 2015 at 7:45 pm

      Keep hustling!


    Hi ,just curious. how do you know these guys are experts?

    We know you are, but never heard of them:)

    • Matthew Woodward
      January 14th, 2015 at 7:45 pm

      While I haven’t looked at each individual, I have looked at the tips. Originally there was 54, but 10 didn’t make the final cut as they were either flakey, entirely wrong or poorly explained.

  5. Joseph Ho

    Great to be included in this all star line up. Thanks Matt :)

    • Matthew Woodward
      January 14th, 2015 at 7:44 pm

      No thank you for adding to it!

  6. Eslam Refaat

    woow great article keep going

    • Matthew Woodward
      January 14th, 2015 at 7:44 pm

      Will do thanks!

  7. Michael Akinlabi

    This is my stuff (what I like to read). Please, please keep it up. I’ve been wanting to do this type of expert round-up but it seems like it takes longer time than any form of posting. How long did it take you to create this post? Just asking. I like it. I’m thinking maybe I should steal it. LOL.


    • Matthew Woodward
      January 14th, 2015 at 7:44 pm

      I didn’t write it :)

  8. Matt Boehler

    Is there any evidence that switchbox technique works? The original blog post hasn’t been updated since the experiment launched last year.

    • Matthew Woodward
      January 14th, 2015 at 7:43 pm

      I use this technique regularly

  9. Kevin Duncan

    Hey Matthew,

    I’m honored to be mentioned alongside so many great bloggers. Thank you! :-)

    Awesome tips and ideas shared here. I’ll tweet it shortly!

    Thanks again, Matthew.


    • Matthew Woodward
      January 14th, 2015 at 7:43 pm

      Thank you for the contribution

  10. Ashwani Kumar Singh

    Hello Mathew,

    Thanks for this great tutorial. I am not an experienced blogger, rather a newbie and I must appreciate and thank you for enlisting these tips from some of the best bloggers out there. :)

    While I am already subscribed to your blog, I love reading your experiences and tutorials. Thanks again

    Ashwani Kumar Singh

    • Matthew Woodward
      January 14th, 2015 at 7:43 pm

      No problem :)

  11. Brown Sugar

    Eh. I’m with the old school SEO guy and Ol’Boy who talked about writing, writing and writing some more.

    I’m a writer so content is easy for me. I’ve also found if you spend time getting onsite SEO 100% right then it is MUCH easier to rank with “lower” quality links and social media (for traffic).

    I’m not big on begging or chasing links. The above formula works best for me.

    • Matthew Woodward
      January 14th, 2015 at 7:43 pm

      In summary – stick to the basics and do them well.

  12. Jake

    Hi Matt,

    Interesting list here and a good way to apply what Niel recommends: “A simple way to generate more search traffic is to create ultimate list related posts.” – a summary with the most innovative and comments in the beginning had been good, in my opinion. There is a lot of information, and lots of it has been shared here and elsewhere before. Anyhow, I appreciate the effort and will bookmark it for later user.

    • Matthew Woodward
      January 14th, 2015 at 7:42 pm

      Yeah that is a great one to go after :)

  13. Cory Collins

    Wow – information overload!

    Good stuff Matthew (and everyone involved!), thanks for putting this together. Will definitely be coming back to this throughout the week to pick over it and continue to read through.

    Seriously, great information across the board.


    • Matthew Woodward
      January 14th, 2015 at 7:42 pm

      No problemo!

  14. Stuart Walker

    Great to be included in this round up with so many experts.

    I like what Zac Johnson has said most…

    “creating compelling content that people find value in and actually want to share


  15. Stefan

    Nice advices but I think some people just work more instead of working smart. For example there are some advices here that are just to much time consuming. Anyway matthew,I am reading your blog for few months now,and you are really awesome. Is it secret to know how much you earned from SEO and internet marketing in last 2 years?

  16. Deus Lee

    Great Post, Thanks again for spending time to collect all these experts’ tips!

    • Matthew Woodward
      January 14th, 2015 at 7:37 pm

      Glad you enjoyed it!

  17. Yaro

    Great resource! Thanks Matthew and Codrut!

    There are many ways how to build backlinks, but in my opinion you need to build links so they looks naturally.
    Even if you created PBN or web 2.0 for it, all sources where backlinks are coming from should look natural and have great related info. Rule #1: Don’t spam!


    • Matthew Woodward
      January 14th, 2015 at 7:36 pm

      Well you can use the ‘natural’ backlinks as cover for your PBN’s :)

  18. Michael Bergen

    For e-commerce and retail, find businesses that have gone out of business in your niche, review their backlinks and suggest a competitive alternative ;)

    To find, check out Yelp and do a site search for closed businesses.

    site:yelp.com [niche defining keyword] “CLOSED”

    Not all the businesses have a website and some may have just closed down their one listed location. With a little leg work, you can find companies that are out of business, but where the site has potentially not been shut down. It’s sort of like broken link building, but with confirmation that the business has been closed vs. a broken link.

    • Matthew Woodward
      January 14th, 2015 at 7:36 pm

      Great extra tip :)

  19. James Norquay

    Hey Matthew can you edit my post it’s not exactly what I sent over and doesn’t read correctly. Thanks

    • Matthew Woodward
      January 14th, 2015 at 7:34 pm

      Can you drop me an email please

  20. Money-Addict

    Funny, no one mentions about building PBN. I was expecting that a lot…

    • Matthew Woodward
      January 14th, 2015 at 7:34 pm

      That is a very good point =D

  21. Reginald Chan

    Hi Matthew!

    Great post and first time visiting here in 2015 :)

    Here are some of my focus for the year:
    – Better page speed
    – More links (doing charity and stuffs)
    – Getting more outreach
    – Using Brian’s Backlinko skyscraper technique

    Cheers man!

  22. Tyronne Ratcliff

    Solid content Matt,took a ton of notes! Here are my favorite seo linkbuilding tips:

    Logan Chierotti – link quality over quantity
    Josh Coffy – write epic shit (wes)
    Dave Evangelisti – reverse engineer the competition
    Stuart Walker – manual outreach and networking
    Neil Patel – create ultimate list related posts

    • Matthew Woodward
      January 14th, 2015 at 7:30 pm

      Some great quick tips there :)

  23. James Brown

    You forgot to include your owns :)

    • Matthew Woodward
      January 14th, 2015 at 7:30 pm

      I have a blog full of them :)

  24. Mark

    Awesome collection, Matthew. I have made a note of several techniques and will be implementing over the next few months. Would love to see a similar article on converting visitors?

    • Matthew Woodward
      January 14th, 2015 at 7:29 pm

      I will see what I can do :)

  25. Chad Musgrove

    Great write up. A few re-hashed link building tips, but also some good info in there. Especially liked the idea of linking TO your ranked competitors.

    • Matthew Woodward
      January 15th, 2015 at 5:33 pm

      Yes that is an effective one although generally hard to get clients to link to their competitors :P

  26. Stefan

    I agree with you matt,trick is to work smart while you work more :D
    Thank you for this gathering all these tips!

    • Matthew Woodward
      January 15th, 2015 at 5:11 pm

      No problem :)

  27. Arpit Ward

    Wow awesome thanks matt for sharing SEO and link building tips from the experts. I have learned many things and also realized my mistakes.

    • Matthew Woodward
      January 15th, 2015 at 8:40 pm

      No problem!

  28. Jane

    Thanks for compiling this post Matthew; I appreciate that. Thanks for including my response and it is refreshing to see what other experts have to say on this topic.

    I’ve learned a few new things from the other experts on link building. Thanks once again :)

    • Matthew Woodward
      January 16th, 2015 at 5:05 pm

      Thanks for contributing :)

  29. Mark

    Hi Matthew, been thinking about linking to some competitors and industry experts for some of my clients for a while now to measure the impact. What’s best, sprinkle a few links here and there across blog posts or one big, “Some of our favourite blogs” type piece? Cheers!

    • Matthew Woodward
      January 16th, 2015 at 5:04 pm

      Drop them, measure the results – you never know :)

  30. Arsie Organo Jr

    Nice compilation you have here Matt, one thing for sure I think guest posting still lives. I still see more writers (especially SEM people) do this to boost the rank of their clients. Personally, I think as far as blogging is concern I think this method is still acceptable for as long as the content have a good quality and not just any write-up that has been spun. Quality content is still the KING.

    • Matthew Woodward
      January 17th, 2015 at 5:03 pm

      Yes some of the answers are pretty poor at times, but there is no need to include them – I take them out!

  31. Rigette

    Great list here Matt! But I think Guest posting has already taking its toll on Google (or correct if me I’m wrong) unless you are guest posting in a highly authoritative site in your niche.

    Anyways, your list here will really make a good resource for link builders old & new. Cheers!

    • Matthew Woodward
      January 20th, 2015 at 7:29 am

      No problem :) Guest posting still works nicely – it’s when you move into the spammy realm of things it becomes a problem

  32. Robert Trif

    Thank you very much Matthew for this awesome post. I definitely recomand to all people interested in SEO, this are the golden mine rules for everyone who want to become professional in this field. A huge list of very good specialist in SEO, Backlinks technique and Internet Marketing.

    • Matthew Woodward
      January 20th, 2015 at 7:26 am

      Hope you found some golden nuggets to apply to your business!

  33. Kashif

    I like the idea of switchbox from Joseph Ho. Going to try it soon.

    Awesome post, Matt.

    • Matthew Woodward
      January 20th, 2015 at 7:25 am

      It works very well, something I use regularly!

  34. Dan

    Hey Matt,

    A lot of great points by the above SEO Guru’s. I’d have to agree that SEO is all about consistently producing high quality organic content. Blogging 2-3 times a week, using proper anchor text and interlinking will drive any website up the ranks. Backlinking still plays a vital roll in SEO, as long as they have high DA and PR and are relevant to the niche of the site.

    Anyway, great post. Keep em coming!

    • Matthew Woodward
      January 20th, 2015 at 7:17 am

      A nice summary and extra set of tips, thanks Dan!

  35. Safia

    Wow! I’m new to this whole blogging thing and as we are looking for strategies to improve our website, I’m definitely learning more and more about SEO, Content marketing and Link Buidling… Let me tell you, this is quite overwhelming! For every tip I read in this post, my brain is running 1000 mph trying to figure out ways to apply them to my site. Thanks to all the experts and to you for putting out this roundup, it’s VERY helpful!

    • Matthew Woodward
      February 16th, 2015 at 7:39 am

      Hahaha well make a note of your favourite ones and then combine them into your own super strategy!

  36. Akshay Joshi

    Great tips on link building but my no.1 goal is to always create share worthy content and others will do link building for you.

    • Matthew Woodward
      February 20th, 2015 at 8:51 am

      That works pretty well :)

  37. Neil Sheth

    This is a phenomenal list, I’ve just booked marked this amazing advice. Thanks Matt.

    • Matthew Woodward
      March 1st, 2015 at 11:26 am

      No problem :)

  38. Irina Johnson

    Thanks Matt. For the amazing advice

    • Matthew Woodward
      March 9th, 2015 at 9:32 am

      No problem!

  39. Megalos

    Hey! I just started a web hosting company and would want more traffic. What do you advice?

    • Matthew Woodward
      April 6th, 2015 at 10:10 am

      Look at what every other web host company does to promote, write down what you like and dont like. Then put your own strategy together based on that

      • Megalos
        April 6th, 2015 at 10:32 am

        Thank you so much Matt.

  40. Jeff Knox

    There are some absolute great bits of advice in this article. While I take these tips and have to adjust, twist and personalize for my business (real estate), I’m absolutely going to bookmark this page and come back to read in detail.

    • Matthew Woodward
      June 25th, 2015 at 9:42 am

      Thanks Jeff, glad to have you back :)

  41. Neueseo

    I can never get enough of this blog, always get an article to take my blog up in search engine ranking, While I agree SEMrush can do amazing job in preparing articles and SEO, it can be quite expensive, as such many bloggers prefer to outsource their seo issues to experts

  42. Sreejesh

    It’s amazing that you took time and effort to reach out to 44 bloggers to get their views on link building. Good to find different link building strategies on one single page.

    • Matthew Woodward
      July 15th, 2015 at 10:32 am

      Every little helps :)

      • Sreejesh Suresh
        July 15th, 2015 at 11:29 am

        That’s true!

        And hey are you using any plugin for email notification for new comments. I liked the formatting in the mail I just received alerting me that you have replied to my comment.

        • Matthew Woodward
          July 16th, 2015 at 10:11 am

          It is the Comment Reply Notification plugin

  43. Matija

    Hi there, love specially Logan Cieroti tip.

    Only problem with my sites is I am doing with 2 things.

    I am living out of selling furniture here on small Slovenian furniture market. But, since I am one man band, I learn also about SEO and backlinking.
    Now… where to link?

    To my sites with furniture (I guess one would say this is irrelevant) or to my SEO personal page (which is in Slovenian language – so again irrelevant).
    If that would be punished by Google, it would mean that one can only be expert on one thing and is not allowed to comment on another.

    Regards, Matija, Slovenia

  44. sagar

    Hi There is a lot of confusion to how increase my traffic can you suggest something thanks.

    • Matthew Woodward
      October 5th, 2015 at 8:35 am

      Did you read the post?

  45. Lionel Alonso

    wow.this has got me thinking,am in the right place.
    thanks alot guys

    • Matthew Woodward
      October 6th, 2015 at 8:19 am

      No problem Lionel :)

      • Lionel Alonso
        October 6th, 2015 at 8:40 am

        i really need some help with the seo process Mathew

        • Matthew Woodward
          October 7th, 2015 at 8:59 am

          What are your current problems?

        • سئو
          December 3rd, 2015 at 11:27 am

          What is your problem?

  46. Marek Skoczylas

    During link building, many SEO’s about to most important factor – is link useful for users. Many SEO’s still believe than links quantity is more important than link quality. But rules have changed after 2013. Txh for very informative article Matthew.

  47. Lovish Mahey

    Thank you for enlisting these tips from some of the best bloggers out there.
    Great link building suggestions. Thanks

    • Matthew Woodward
      February 16th, 2016 at 12:50 pm

      No problem Lovish!

  48. سئو سایت

    ty great post again good post

    • Matthew Woodward
      February 19th, 2016 at 7:04 pm

      Glad you enjoyed it :)

  49. ZipZoo

    Thanks for the helpfull information Matthew,

    i go to read more post of you :)

    Keep on going the good work

    • Matthew Woodward
      March 2nd, 2016 at 10:02 am

      No problem, thank you for reading :)

  50. Imon Hossain

    Hello Brother

    https://www.matthewwoodward.co.uk/ Is a great niche site building book and awesome resource archive. I have start reading you all post from last 6 month. I’m still learning and I will be continue. Now gonna read another post.

    A lot of thanks for your help and Keep helping us.
    – Imon

    Thank you so much !!!

    • Matthew Woodward
      March 12th, 2016 at 8:52 pm

      No problem Imon, I am glad you enjoy it!

  51. Andy Kuiper

    So many great tips here Matthew… and so much more work for Andy ;-)

    • Matthew Woodward
      March 18th, 2016 at 1:15 pm

      Hahaha keep focused :)

  52. Abhinav Adithya

    You composed this article with lot of stuffs

    Useful and informative tips. Keep sharing Mathew.

    • Matthew Woodward
      April 21st, 2016 at 9:35 am

      Glad to be of service :)

  53. theophilus

    Very nice posts

    • Matthew Woodward
      June 18th, 2016 at 5:49 pm

      Thanks Theophilus!

  54. Suraj Soni

    these are some of the legends giving some gem information for link building, matthew your posts are always quality ones.

    • Matthew Woodward
      August 23rd, 2016 at 8:34 am

      Thanks Suraj!

  55. Betty Linn

    Use SEO Post Content Links plugin on wordpress. It supports internal linking for all languages.

  56. Richard Maurer


    those are great interviews you did there. Every individual contribution in the article makes the whole topic much clearer for me. There are many things I already knew – however some of the practices will be very useful in the future. Thanks for this!

    • Matthew Woodward
      October 4th, 2016 at 10:36 am

      Thanks Richard, I hope you put it all to good use!

  57. padidekashan

    Hi, Thank you very much for useful content

    • Matthew Woodward
      October 18th, 2016 at 9:31 am

      It’s what I do!

  58. Nigel

    Hi Matt, great article and great site.
    Great to see some oc yhe perspectives of the different experts that have provided input to the article.
    I have been reading a lot of your articles and tutorials and have obtained some great value.

    • Matthew Woodward
      October 29th, 2016 at 10:11 am

      Thanks Nigel, glad it helped you out!

  59. Johnson

    Hi. thanks so much for this lovely guide. implementing the steps is my next move. love your blog.

    • Matthew Woodward
      November 8th, 2016 at 10:13 am

      Good luck =D

  60. Anita Clark

    I have found the best way to generate new links is to provide quality content that not only benefits consumers but resonates with others in my industry as well. The better the information the more apt professionals are to link to you…at least that has been my experience.

    • Matthew Woodward
      January 5th, 2017 at 9:24 am

      Yes that works wonders, although takes a lot of effort!

  61. Adam John

    Well Matthew You always got a rock solid content and strategies and this post again proved that.
    Mind blowing strategies of link building. Some are new for me too. Thanks again mate.

    • Matthew Woodward
      January 20th, 2017 at 9:44 am

      No problem Adam :)

  62. Margaret Avelar

    Excelente conteúdo como sempre! Aprendo sempre quando leio seus conteúdos. Links novos sempre vem com conteúdos de qualidade

  63. Tanvir Rahman

    Thanks for your helpful article. I have read your article entirely, you have discuss on very effective link building strategy.

    • Matthew Woodward
      February 27th, 2017 at 10:44 am

      Thanks Tanvir!

  64. Carla Beatriz

    Hi Matt, You really analyze things from a more creative point of view, so we can say.
    It’s been a while since I’ve been following your work, and I’ve been reading a lot of your articles and tutorials and getting some great value.
    Thank you

    • Matthew Woodward
      February 26th, 2017 at 7:51 am

      Thanks for following Carla :)

  65. Para Concurso

    Internal linking is probably the most overlooked aspects of many SEO guys.

    • Matthew Woodward
      February 26th, 2017 at 7:45 am

      Yeah I have to agree!

  66. Empreendedor jurídico

    Another post i read from head to tail. Added some tips to my to do list. Will keep me certainly keep me busy.

    • Matthew Woodward
      February 26th, 2017 at 7:45 am

      Just don’t get too distracted :)

  67. Fouad

    It’s obvious you put in a lot of efforts to get this excellent compilation. I’m glad I saw this. Now, I can try different methods and stick to the one that works for me. Great job.

    • Matthew Woodward
      February 25th, 2017 at 8:49 am

      Yes but just try a couple of them at a time to stay focused

  68. Anshul

    Well, this is a very helpful content for the link building to boost-up your website in a organic manner.

    • Matthew Woodward
      February 25th, 2017 at 7:14 am

      Glad to be of service Anshul!

  69. Shaswat Mukherjee

    Hi Matthew
    Thank you for sharing the valuable tips for link building.
    This is really helpful for doing SEO.

    • Matthew Woodward
      February 26th, 2017 at 7:43 am

      No problem Shaswat

  70. John Parker

    Hi Matthew, what do you think of black hat SEO actions on large websites?

    • Matthew Woodward
      August 4th, 2017 at 2:13 pm

      I don’t label things as one colour or another

  71. Benjamin

    Thank you very much for sharing these tips, I’m in SEO and I’m learning a lot. They are of great value to me.

    • Matthew Woodward
      August 4th, 2017 at 2:11 pm

      No problem Benjamin!

  72. Rosa

    Congratulations on the content

    • Matthew Woodward
      August 4th, 2017 at 2:10 pm

      Thanks Rosa!

  73. Dhiren Vara

    Awesome tips and ideas.. thanks to all seo experts.

    • Matthew Woodward
      July 19th, 2017 at 1:18 pm

      No problem Dhiren

  74. Prosper Ken

    Thanks alot woodward for the tips, you just compiled everything fantastically, am impressed.

    • Matthew Woodward
      July 17th, 2017 at 6:43 pm

      Just make sure you take action :)

  75. Jazib

    It’s a wonderful post with great tips for SEO link building. I just came across it and bookmarked it for future reference. Thanks

    • Matthew Woodward
      July 17th, 2017 at 4:07 pm

      No worrys Jazib

  76. Luiza

    Very good your text. Thank you for the tips Matthew

    • Matthew Woodward
      July 13th, 2017 at 7:20 pm

      No problem Luiza

  77. chirag

    great article . helps a lot

    • Matthew Woodward
      July 13th, 2017 at 11:03 am

      No problem!

  78. Megha Gupta

    Well, I must say this is a very helpful Information you have shared with us.
    Thanks and keep sharing…

    • Matthew Woodward
      July 13th, 2017 at 10:53 am

      I try my best :)

  79. Carlos Andrade

    Great Content.
    I learn a lot about SEO reading this article.

    Thank you for sharing.

    • Matthew Woodward
      July 13th, 2017 at 10:52 am

      No problem Carlos!

  80. Megha Gupta

    Thanx for sharing this Article. This is really helpful for link building

    • Matthew Woodward
      July 12th, 2017 at 4:57 pm

      No worrys!

  81. Raymond Grey

    It was nice for me to read it. This is a great article about building back links. Thank you for your interesting knowledge. Good work, keep it up.

    • Matthew Woodward
      July 12th, 2017 at 4:55 pm

      Thanks Raymond!

  82. Daniel Boswell

    This was a great list of tips on link building! I’ve always struggled in this area. I feel dumb not knowing some of this stuff already, but we all have to start somewhere right? Thanks for the great post Matthew.

    • Matthew Woodward
      July 12th, 2017 at 4:54 pm

      Glad to be of service!

  83. Concursos 2017

    I agree with you matt,trick is to work smart while you work more :D
    Thank you for this gathering all these tips!

    • Matthew Woodward
      July 12th, 2017 at 4:53 pm

      No problem!

  84. Ana Detox

    Very good to find content like this on the internet. I have tried to read more often in order to acquire knowledge and your article has contributed a lot with this. Thank you.

    • Matthew Woodward
      July 11th, 2017 at 11:31 am

      No problem Ana!

  85. John

    We loved your article, great content

    • Matthew Woodward
      July 11th, 2017 at 11:17 am

      Thanks John!

  86. Jack

    All 44 strategies are amazing for link building.

    • Matthew Woodward
      August 4th, 2017 at 2:06 pm

      Just pick 2 or 3 to focus on :)

  87. Narendra Das

    SEO is amazing!

    I love SEO and I loved your tips and ideas..

    Thanks to these great seo experts!


    • Matthew Woodward
      August 3rd, 2017 at 2:23 pm

      That makes two of us!

  88. Ruhani Goyal

    This post was very interesting. So many people talking about one thing SEO. It helped me a lot in gaining knowledge on SEO. Thank you for sharing keep posting.

    • Matthew Woodward
      August 1st, 2017 at 6:51 pm

      No worrys Ruhani!

  89. Naijcrackgist

    Thanks for posting this resourceful article. Your blog as really helped me with SEO.

    • Matthew Woodward
      April 3rd, 2018 at 8:49 am

      Glad to here it and hope you have put these strategies to the test

  90. Joanderson

    Wow, I’ve been researching in time about link generation, and your blog gave me some very good ideas, not to mention that the comments took away my doubts.

    • Matthew Woodward
      April 3rd, 2018 at 2:24 pm

      Yes it is good to get some other points of view to validate what you have read

  91. David Larusso

    I’ve been focused on SEO for quite some time now and your site has paid me a lot of content because I know it takes a bit of time to better understand SEO because I choose a keyword to apply links and it is developing well in Google.

    • Matthew Woodward
      April 3rd, 2018 at 2:23 pm

      Hi David, good to see it’s working for you

  92. Jaime Neto

    lol great article keep going

    The internet needs more article how this!

    • Matthew Woodward
      April 2nd, 2018 at 3:42 pm

      Thanks Jaime I hope it has helped you out somewhat

  93. Sabonete Artesanal

    I really changed my life and this article helped me even more. Many thanks for the great article posted

    • Matthew Woodward
      April 3rd, 2018 at 12:30 pm

      No problem, now to put what has been learnt into practice

  94. Sadare Alam

    Thanks for the information.

    • Matthew Woodward
      April 2nd, 2018 at 2:31 pm

      You’re welcome

  95. curso de confeitaria para iniciantes

    Great content! The staff is to be congratulated! Thanks for sharing!

    • Matthew Woodward
      April 2nd, 2018 at 2:18 pm

      Thanks very much

  96. Wedding services provider

    We loved your blog, thanks for Sharing your tips.

    • Matthew Woodward
      January 5th, 2018 at 4:28 pm

      Thanks :)

  97. you

    this post was just simply awesome

    • Matthew Woodward
      April 16th, 2018 at 10:41 am

      Thanks very much

  98. Contraindicações


    • Matthew Woodward
      April 18th, 2018 at 8:59 am

      Awesome, thanks

  99. roberto otero

    uau, I loved your site. It is complete

    • Matthew Woodward
      May 11th, 2018 at 11:52 am

      Thanks Roberto, come back soon

  100. Candidíase Como Curar

    thank you for the tips

    • Matthew Woodward
      May 28th, 2018 at 10:19 am

      You are welcome

  101. Carta Contemplada

    Hi, Thank you very much for useful content

    • Matthew Woodward
      June 15th, 2018 at 5:55 pm

      No problem, hope you found it helpful

  102. Neetu Kumar

    Hey Nice article, thanks for sharing this information.

    • Matthew Woodward
      July 17th, 2018 at 3:09 pm

      You’re welcome.

  103. florida vacation rentals

    thanks for information

    • Matthew Woodward
      July 20th, 2018 at 6:29 pm

      No worries

  104. rankersparadise

    thanks matthew for a good blog keep up the good work mate

    • Matthew Woodward
      July 24th, 2018 at 10:30 am

      Thanks very much, will do.

  105. Barteloni

    Why am I not you Matthew? .. Great post!

    • Matthew Woodward
      September 13th, 2018 at 9:36 am

      Hahaha, thanks very much :)

  106. Backlinks

    Hello Matthew,
    It’s a great article for generating backlinks. Doing it properly can give good results. Thanks for sharing.

    • Matthew Woodward
      October 19th, 2018 at 9:52 am

      No worries, you shouldn’t take shortcuts for long-lasting results :)

  107. Amelia Zodye

    Hey there! I simply would like to give you a big thumbs up for your great info you’ve got right here on this post. I’ll be coming back to your web site for more soon.

    • Matthew Woodward
      January 19th, 2019 at 1:48 pm

      Cheers Amelia, hope to see you again soon :)

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