The Best Of Internet Marketing May 2014

This is the 18th post in the series which shares all of my favourite internet marketing posts from the past month.

There is an awful lot of junk to sort through every month so here are the best bits according to me!

The Best Posts Of May 2014

I have spent a lot of time reading throughout May as I’ve been travelling a lot during my move.

We have had quite an action packed month in the SEO world & I’ll be covering it all for you!

There is new details on a Google algorithm patent, Matt Cutt’s gets a grilling & an epic Google based spoon prank!

SEO & Link Building

Let’s kick things off with this epic grilling of Matt Cutts in a private meeting – Josh really took it to him!

Next was news of the latest Panda update which has caused chaos unless your a spammer.

The main stream media really don’t understand the update and eBay were falsely reported a victim.

Taking a closer look at this Google patent is interesting & you should never underestimate the power of nofollow links.

But ranking in Google is still easy and if your fighting the local SEO fight these tips will help you out!

SEO is changing in 2014 though if you want my opinion.

Blogging & Content

Moving into content are you leveraging for links properly? If you promtote your blog properly it’s really easy to do!

It is always worth checking your blog against a checklist to make sure your on track then save time with these productivity hacks including 1 from me!

Last but not least does you blog need a social squeeze page?

Social Media

Imagine taking 45 days to plan a Tweet. That is precisely why I quit the corporate world and anyone can compete with the big players!

You can always take a shortcut and spam Twitter because if its ok for Google to do it, it’s ok for you to do it. If all else fails though just hack Facebook.

I have experimented with SlideShare recently and would love to get 1 million views – I should probably listen to these 5 tips.


Google tracks everything we do & look at online, but you can turn the tables for some hilarious office fun. That is creative genius right there!

Dixon Jones found the funny side about someone trying to clone Majestic SEO – although the funny bit is they would have been much better off cloning Ahrefs if you ask me!

37 Responses

  1. George

    Heard that Majestic’s CEO put in a bid!

    • Matthew Woodward
      May 29th, 2014 at 10:59 pm

      They did indeed

  2. eric

    Hi Matt, finally your post are back!

    Was waiting for so long… how is everything over there?

    Anyway great list of best post, checking out this one

    wait… he said social signal is not really using as google as ranking factor?

    So we can continue tier link building even with spam content as your guest post?

    • Matthew Woodward
      May 29th, 2014 at 10:59 pm


      Well my own findings confirm social signals do have an impact and I have an entire ranking strategy based around that I’ve been using for a while now.

      But yes building spam sites and links still works as well https://www.matthewwoodward.co.uk/tutorials/build-rank-spam-site-beat-google-updates/

    • David McSweeney
      May 29th, 2014 at 11:54 pm

      Until recently I was very much a believer that social signals influenced the rankings, but this is one area where google have come out quite clearly and said they don’t (a change to their previous position).

      Matt Cutts (love him or loathe him) goes into quite a lot of detail on why this is the case and the arguments are pretty valid. If for example at some point in the future fb was to block google (which is very possible) it would have a sudden and dramatic affect on rankings.


      The phrase ‘correlation does not imply causation’ is also pertinent here as articles which attract lots of shares will be seen by a lot of people and therefore are likely to do well in other factors which do influence rankings. http://en.wikipedia.org/wiki/Correlation_does_not_imply_causation

      This study by Eric Enge (on G+) is also worth reading http://www.stonetemple.com/measuring-google-plus-impact-on-search-rankings/ – Eric’s conclusion being ‘ In our study, and in my opinion, Google Plus Shares did not drive any material rankings changes (of non-personalized results) that we could detect.’

      That being said, if you have evidence to the contrary Matt I would be very interested in your findings. Is this something you have posted about previously?

      • Matthew Woodward
        June 2nd, 2014 at 4:00 pm


        Its not something I have posted about but I have been using a social based strategy to rank niche sites for a while now and it works like a charm! It isn’t something I’m going to be posting about

  3. shan Majeed

    Hello Mathew.

    I am doing SEO on a site for about six months but still i am not able to page 1, My rankings are stable from a long time, even most of the keywords are on page 3 and 4 but not moving towards one.

    Everything is being done properly, also SMM.

    Kindly help me what should i do ?

    I am waiting for your kind response.


    • Matthew Woodward
      May 29th, 2014 at 10:58 pm

      You should provide some actual information as a basis for me to help you.

      What is ‘doing seo’

  4. David McSweeney

    Nice round up as always Matt and thanks for the share!

    • Matthew Woodward
      May 29th, 2014 at 10:52 pm

      Hope it helps you out!

  5. Danny Jones

    Superb timing Matt :)

    Been following your blog for too long now and finally gonna take the plunge and give some IM a go.

    Got my domain and hosting sorted, just looking for a ghetto VPS to run a few choice tools and gonna take a crack at it :)

    Thanks for the outstanding blog you have here, it’s hard not to get involved when your writing is so endearing

    Wish me luck :)


    • Matthew Woodward
      May 29th, 2014 at 10:50 pm

      Thanks! I’m sure you’ll do very well with your future venture!

  6. Josh Escusa

    Beautiful stacked post with amazing references. I love how the average bid on the “Build me a site like Majestic” post, is over $11 Million! Just a little above the guys maximum budget of $750, haha :)

    • Matthew Woodward
      May 29th, 2014 at 10:50 pm

      Haha yeah Dixon did make some fair points on that!

  7. Michael Korolishin

    RE: eBay and Panda 4.0

    People seem to forget that after content the next thing Panda scrutinizes is site architectures – eBay’s was intentionally manipulative/deceptive to the nth degree.

    Could have easily been the 4.0 update flagging eBay (you know as well as anyone that Google treats massive brands like eBay far differently than everyone else) which lead to the manual review, which was likely softer than what may have happened if Panda was left to go apeshit on them because of the /bhp/ pages.

    Either way it’s hair splitting, the only important part is understanding why eBay was penalized.

    • Matthew Woodward
      May 29th, 2014 at 5:04 pm

      It’s a great lesson in what not to do :)

  8. Jon Baldie

    Great articles Matt! Personally I find it amusing how a big chunk of the SEO world seems to have a complete breakdown every time there’s some minute change in Google’s algorithm, or even its rhetoric.

    I’m currently ranking my main money site top of multiple searches through nothing more than a lot of links from high PR pages, all relevant to my site… while trying to provide users with the very best and relevant content though of course. That idea really hasn’t changed all that much since 1996.

    • Matthew Woodward
      May 31st, 2014 at 5:24 pm

      Yeah it always happens, but that’s the game we play :)

  9. Benjamin Beck

    Hey Matthew, another great collection!

    I’ve been wondering, what are you looking for when you are making the list each month?

    What’s the X- factor?

    • Matthew Woodward
      May 31st, 2014 at 5:20 pm

      It’s good enough that I want to read it

  10. Nicole Kohler

    Hey Matt, thanks for including my YouMoz post! Really appreciate it :)

    The Majestic SEO ripoff sounds hilarious so I’m off to read that now. Great roundup.

    • Matthew Woodward
      May 31st, 2014 at 5:16 pm

      No worrys :)

  11. Ryan Biddulph

    45 days to plan a tweet? Yikes Matt ;) I’d rather spend a few seconds doing so while living in paradise. Thanks for the power roundup dude!

    • Matthew Woodward
      May 31st, 2014 at 5:13 pm

      Corporate life baby!

  12. Terry Pan

    Mathew I must say i appreciate your blogs and youtube tutorials. i don’t know how you manage to do all this and be so successful but i can say is that keep it up and may you keep growing and helping newbies like me :)

    • Matthew Woodward
      May 31st, 2014 at 5:02 pm

      Just got to be consistent :)

  13. Sandeep Rao

    Hi Matthew.
    No doubt you have mentioned some of the quality stories from various sites around the internet. After reading the title, I though it to be a “list type” post. But you have managed to publish it as an article with linked content to related keywords.

    This is a good way to represent post and to get attention of readers as per the linked phrase.

    Anyways, thanks for filtering these good posts and posting here on Kingged.com.

    • Matthew Woodward
      June 2nd, 2014 at 6:42 pm

      Yeah I try to make it a bit of a narrative rather than list of bullet points, thanks for the share :)

  14. JithinC

    Nice links. Let me finish reading a few of them…

    But Matt is this a good strategy of using this much of links both external and internal for a post like this with minimum content?

    • Matthew Woodward
      June 3rd, 2014 at 7:59 pm

      As long as it provides value to the readers it doesn’t matter how long it is :)

  15. Dave

    Hey Matthew,

    I just left a link to this round up in this post – thanks for putting a quality roound up together!



    • Matthew Woodward
      July 21st, 2014 at 7:16 pm

      Wahaha did you make a round up of round ups?

  16. Hamayon

    Hey Matt, When I read “you have experimented with slideshare and you would love to get 1 million views” That’s sounds a lot interesting to get 1 million views on slideshare. I thought I should also try this, but when I checked your profile there “the number of views on your slides” made me think. I think you are not working on slideshare that’s why the number of views are low, otherwise you are a genius ;) .

    What do you think why the number of views are less there? and is there some “more tips” on this topic? If yes then please share,, I would love to experiment this thing, thanks.

    • Matthew Woodward
      January 23rd, 2015 at 5:21 pm

      I will have a full case study on this is the very near future :)

      • Hamayon
        January 24th, 2015 at 4:33 am

        Matt that will be much appreciated, I will be waiting for the case study :)

  17. Akhil Soni

    Awesome share great work helped me alot

    • Matthew Woodward
      July 18th, 2016 at 9:42 am

      No problem Akhil!

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