Every month I will be publish a post like this one that shows you how this blog is progressing and everything I have done across the month to get it there.
These reports will help me track my own progress while teaching you what to do and more importantly what not to do.
What I Have Done In July
July has been a relevantly slow month for the blog, just not had the time to push it like I had planned.
Let’s see how that’s affected things though!
Lots Of Features
The blog has seen some nice coverage from around the web this month. Starting off with Hywel Curtis looking at the importance of been personal.
Big props to Terry Kyle for the multiple mentions in his weekly email series! If you haven’t signed up yet make sure you do, he sends out great tips week in week out! One of those rare emails you actually want to open!
I also partnered up with Ehsan who featured my video to his audience in exchange for me answering all of his readers questions personally.
Kind of a ‘host an expert’ type setup. If you want to do something similar, contact me!
Top 100 Business Blog
Technorati is one of the biggest blog search engines in the world. It tracks millions of blogs and billions of links on a daily basis rankings blogs in order of influence across a range of categories.
This blog has just picked up 2 Technorati awards-
- Top 100 Business Blog
- Top 100 Small Business Blog
Odd to think I run one of the top 100 business blogs in the world :S
All Your Base
I’ve spent a lot of time trying to build my personal brand and one of the things I’m trying to do is dominate the first page of search results for my name.
Last month I optimised my Google+ publisher page with some extra content and links.
Look what happens when you Google my name now!
Actually that was a couple of weeks ago, I just liked my temporary start button hack ^^ But if you Google it now it looks even better :)
Let me know how it looks from other Google search engines outside of the UK!
Just need to get rid of those other pesky results now :P
A few readers have asked me how the blog has done with all of the recent Google updates. Don’t forget this blog uses a zero link building strategy!
We’ve seen a new revision of Penguin, Panda, a rolling Panda update, the payday loans crackdown and a bunch of other tweaks in recent times.
So this is how each update has affected organic search traffic from Google since the blog launched-
Switched Social Viral Locker Plugin
I was previously using this plugin to drive social shares in exchange for exclusive resources and video downloads.
But it was causing me problems because it wasn’t compatible with caching systems meaning each post that used it had to be manually excluded from the cache which caused all sorts of issues.
I also wanted to expand it with LinkedIn and after many failed attempts at getting someone to improve the plugin on Odesk I found a replacement.
The OnePress Social Locker works with caching systems out of the box and supports more social networks.
It has a bunch more options/templates and a handy reporting panel that looks like this-
I only made the switch a couple of days ago but you can see it in action at the end of this post.
LeadPlayer Performance Update
Last month I tested LeadPlayer on 3 videos to see if it would increase conversion. The small test on 3 videos drove 64 new subscribers in 28 days compared to the old setup that took a few months to bring 111 subscribers.
So I rolled that out to all videos across the blog and this is how it performed in July-
In just 1 month it brought 195 new subscribers which is a huge boost when you consider it took me a few months to get 111 with the old video player.
Since deploying the test/full rollout of LeadPlayer on the 28th of May it has brought an extra 300 subscribers and 420 affiliate link clicks to the blog.
Sticky Sidebar Widget Stats
Last month I also added the Q2W3 fixed widget plugin to the sidebar. That’s the red box you see on the right hand side :)
When I reported its performance last month I hadn’t reset all of the stats for the other opt in boxes in Aweber, so I did that at the start of July.
As you can see the SidebarStick form is converting a 1.1% which is pretty good!
I think it’s going to be sticking around – get it! no? I’ll get my coat.
Turns out my cat is a massive w**** and got knocked up!
I only found out a couple of weeks ago and was meant to be going to Poland to meet Dave & Vicky from ACoupleTravelers.com which I had to cancel.
I could have gone in the end because she still hasn’t dropped them yet and was due in the last week of July.
She used to be so cute, now she’s the biggest s*** on the street!
Loves that link building though!
Preparing For A Month On The Road
Most of this month is going to be spent on the road. I’m going to Prague for a week and to the Brutal Assault festival in Josefov and will hopefully catch up with the ACoupleTravelers.com team.
I’m trying my hardest to prepare as much content as possible in advance so I can take as much time off as possible and actually relax on holiday instead of taking my work with me.
While it’s great travelling and working you don’t get any time to ‘switch off’ – so I’m going to try and do that this time :)
I’m keen to explore the power of time off-
So far I’ve got a new competition, an awesome guest post from Charles Float and an interview from GODOVERYOU (cool people will know who he is :P) which is looking fantastic!
If there are any posts you would like to see that you think I could put together quickly – let me know =D
I only published 6 posts this month including last month’s income report. A bit slack for me!
Crunching The Numbers
So let’s get our hands dirty and take a look at what my hard work has done for me this month.
Traffic has increased from last month’s 16,444 (548/day) to 18,654 (601/day) – I was actually expecting this to drop off due to my lack of time to promote the blog this month.
Bounce rate continues to decrease on the blog and I’ll be working to reduce that further in the coming months ;)
Most Popular Content
Last month’s income report proved to be very popular – probably due to the little dig I was having at the WarriorForum :P
The how to start a blog tutorial is popular but I’m sure every web host affiliate program on the planet shaves us affiliates bald.
Top Traffic Sources
The top traffic sources pretty much remain unchanged from last month and have stayed at relatively stable levels.
Not sure how I referred myself though ^^
Search Engine Traffic
Search traffic seems to be following a grow, plateau, grow, plateau trend at the moment.
Last month Google sent 12,500 visitors (416 per day) which has grown to 13,360 (431 per day) this month.
I’m going to try and spend some time tweaking things on site to grow that further at some point.
I lost all of my historical YouTube views because of changes I made to the branding – so I keep track of them separately.
I had 14,598 views last month which has jumped up a huge amount to 18,343!
But have I done enough to reach my total minutes watched target of 87,658 minutes? This would mean that 2 people are watching my tutorials every minute of every day.
Last month my total minutes watched was just shy at 85,761 but this month it has reached 101,929!
Now I want to increase that to 3 people every minute of every day which stands at 131,487 minutes =D
The blog has seen a total of 16,559 shares across Facebook, Twitter and Google+ this month compared to 15,409 last month.
- Google+ – 2,139 (1,872 last month)
- Twitter – 8,482 (8,002 last month)
- Facebook – 5,938 (5,535 last month)
My Forum Statistics
The forum took some heavy hits from spammers this month but I’ve got it back under control now – sorry about that!
This month added 222 new users, 53 new topics and 189 replies this month which was similar to last month’s performance.
If you haven’t joined the forum yet, get involved!
I’ll personally answer any internet marketing questions you have!
- Users: 1,396 (1,174 last month)
- Topics: 604 (551 last month)
- Posts: 2,298 (2,109 last month)
The most important metric on the entire blog – earning a subscription from someone is the ultimate form of commitment and conversion.
Last month I managed to add a total of 1,259 new subscribers to the blog across the various channels.
This month that dropped to 962 which is still a fair whack at 31 per day.
There are now a total of 8,949 subscribers across all of the different channels.
- E-mail – 304 (662 last month) / Total: 4,031
- Twitter – 102 (226 last month) / Total: 1,307
- YouTube – 292 (227 last month) / Total: 1,396
- Facebook – 75 (90 last month) / Total: 594
- Google+ – 138 (138 last month) / Total: 1,156
- RSS – -51 (84 last month) / Total: 465
Forum Promotion Posts
I only made 135 posts in forums this month which is pretty slack – probably not going to be much better next month to be honest :P
Not banned from the WarriorForum anymore though!
- TrafficPlanet – 27 posts (438 visits)
- WarriorForum – 69 posts (536 visits)
- BlackHatWorld – 39 posts (1,268 visits)
Here are the numbers you really want to see-
- 99CentArticles – $47.19
- Ahrefs – $80.63 (case study)
- Blog Advertising – $456.00(Advertise)
- BuyProxies – $43.50
- BuzzBundle – $378.00 (review)
- CaptchaSniper – $15.40
- GSA Search Engine Ranker – $103.20 (review / discount coupon)
- Inspyder Backlink Monitor – $363.72
- JustHost – $60.00 (start a blog / discount coupon)
- Kontent Machine – $608.55 (review)
- Licorne AIO – $180.00 (my tutorial)
- PowerupHosting – $7.50 (discount coupon)
- SENuke – $44.10 (tutorial)
- SEO Powersuite – $99.60 (review)
- SESlingShot – $50.00 (review)
- SimpleVideoPro – $37.54 (case study)
- TheBestSpinner – $298.00 (tutorial / discount coupon)
- Ultimate Demon – $388.00 (review / discount coupon)
I separate out the consultation earnings from the affiliate earnings. The blog drives affiliate sales directly and whilst it does generate consultation leads these are separate projects in their own right.
This month I generated $3,497.14 / £2,305.00 in consultation earnings which is up from last months $2,932.00 / £1,926.16
- Affiliate Income – $3,260.93
- Consultation Income – $3,497.14
- Expenses – $69.95
Grand Total: $6,688.12 / £4,457.24 ($9,366.19 / £6,153.06 last month)
I seem to have a habit of getting close to my $10,000 target and then letting the blog take a back seat while I focus on other sites / clients.
That’s probably not going to get much better next month as I plan to take as much time off as possible while I travel so I can actually ‘switch off’ from work while away.
I’ll have posts ready to publish so don’t worry about that – there will still be plenty of content for you guys =D
Once I get back from Costa Rica in the middle of September it’s all hands on deck to get my free product launched, launch the building a site over my shoulder mega series, transform the blog with a bunch of upgrades, introduce a new method of delivering content and much more!
And that list doesn’t even include my biggest announcement ^^
Consider the next month the calm before the storm.
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I would like to personally thank each and every one of you for joining me on this journey.