Monthly Income, Growth & Traffic Report – October 2013

This is the 15th income report as part of the zero backlink experiment.

Every month I will publish a post like this one that shows you how this blog is progressing and everything I have done across the month to get it there.

These reports will help me track my own progress while teaching you what to do and more importantly what not to do.

How to start a successful blog in 7 days

What I Have Done In October

After catching up on everything from my time off and getting things rolling again, I hit a bit of a brick wall.

I’ve spent most of October sick and have only done what was needed to be done to keep things ticking over.

Sorry for the lack of posts this month! I did try to record 2 new tutorials but I sounded like a dieing dog =\

I’ve got a great month of content lined up for November though including a post I know is going to spark some controversy ;)

Content Creation

I published a grand total of 4 posts which is the least amount I’ve posted since the blog started.

Although I did show you how to steal your competitors rankings and how you can increase traffic to your website.

Let’s not forget the regular income report roundup & what I have read this month features.

Behind The Scenes Blog Upgrades

I’m currently going through all 103 posts of the blog to optimise and improve them.

Specifically I’m looking at-

  1. On page keyword optimisation
  2. Tidying up SEO in general – missing alt tags etc
  3. Updating content
  4. Updating internal links
  5. Making every post available as a PDF
  6. Making every video available to download
  7. Deciding if a video should be converted to image/text based tutorial

I’ve done 72 posts so far and just have the tutorials category left to work through.

This should make the blog more useful for people all round and help bring in some additional search traffic.

Blog Features

The blog had a few decent features this month with this interview & this post.

I was also held hostage, shared my best productivity tip and turned up here.

Crunching The Numbers

So let’s get our hands dirty and take a look at what my hard work has done for me this month.

Visitor Statistics

Traffic grew nicely this month from 24,778 (826/day) unique visitors to 27,468 (886/day)

This brings traffic back to just above Augusts levels (880/day) without having to do any promotion work this month.

Visitor Analytics

Most Popular Content

The top 3 is made up of the steal your competitors rankings, tier link building & how to start a successful blog tutorials.

The Ultimate Demon review made its way up the top 10 list as well.

Analytics Popular Content

Top Traffic Sources

Google Organic traffic remains king for the 2nd month running.

It’s good to see 4 social media platforms and 2 forums in the top 10 to help diversify things.

YouTube is still killing it in terms of traffic quality though!

Top Analytics Traffic

Search Engine Traffic

Search traffic has risen dramatically again from 18,214 (607 per day) to 23,446 (756 per day)!

It would be great to break the 1,000 per day average in the near future!

Updating old posts and converting tutorials into multiple formats will help towards that.

The (not provided) trends continues with Google only reporting traffic from 643 keywords compared to last month’s 870.

Organic Keyword Traffic

YouTube Views

I lost all of my historical YouTube views because of changes I made to the branding – so I keep track of them separately.

I had 18,731 views last month which rose slightly to 18,917 this month.

The main YouTube metric I track though dropped from 107,187 total minutes watched to 104,632.

That still means people spent a total of 72.5 days watching my videos across the last 31 days though!

Youtube View Statistics

Social Shares

The blog has seen a total of 24,167 shares across Facebook, Twitter and Google+ this month compared to 21,688 last month.

  • Google+ – 4,365 (3,506 last month)
  • Twitter – 11,768 (10,885 last month)
  • Facebook – 8,034 (7,297 last month)

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My Forum Statistics

There were 532 new users, 65 new topics and 134 new replies on the forum this month.

I suspected a lot of spam users last month so ran the fantastic WangGuard plugin to delete them all with ease

If you haven’t joined the forum yet, get involved!

I’ll personally answer any internet marketing questions you have!

  • Users: 3,134 (2,602 last month)
  • Topics: 792 (727 last month)
  • Posts: 2,755 (2,621 last month)

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The most important metric on the entire blog – earning a subscription from someone is the ultimate form of commitment and conversion.

This month brought 1,419 new subscribers across various channels which is down from last month’s 2,175.

I have somehow managed to lose 225 RSS subscribers this month according to Feedburner?

There are now a total of 14,254 subscribers across all of the different channels.

  • E-mail – 767 (1,082 last month) / Total: 6,680
  • Twitter – 192 (272 last month) / Total: 2,007
  • YouTube – 309 (262 last month) / Total: 2,217
  • Facebook – 126 (93 last month) / Total: 920
  • Google+ – 250 (270 last month) / Total: 1,941
  • RSS – -225 (196 last month) / Total: 489

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Forum Promotion Posts

I did a bit of forum posting this month but what is interesting is it seems the WarriorForum admins have deleted some of my posts.

This will be because my free tutorials devalue their primary source of income – the WSO forum. I’ve got something special lined up for the WarriorForum team though ;)

  • TrafficPlanet – 32 posts (407 visits)
  • WarriorForum – -63 posts (461 visits)
  • BlackHatWorld – 55 posts (1,966 visits)

Income Report

Here are the numbers you really want to see-

Affiliate Earnings


Consultation Earnings

I separate out my SEO consultant earnings from the affiliate earnings. The blog drives affiliate sales directly and whilst it does generate SEO consultation leads these are separate projects in their own right.

I took a small amount of work on from a couple of clients this month – I’m becoming more and more selective with clients moving forward.

This month I generated $964.20 in consultation earnings which is up from last month’s zero ^^

Earnings Total

  • Affiliate Income – $8,990.59
  • Consultation Income – $964.20
  • Expenses – $99.00

Grand Total: $9,855.79 / £6,177.63 ($6,503.01 / £4,005.05 last month)

How to start a successful blog in 7 days


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Signing Off

For a while now I’ve been chasing down a $10,000 month and for the 4th time I fall just short – although this is the closest yet :)

It’s not like I deserved to hit it this month anyway.

If I wasn’t ill and had spent more time on content creation & promotion I would have made it for sure, but thats the way the dice roll sometimes!

Earlier in the year I started to reduce the number of clients I work with so I could spend more time on the blog. This resulted in a big hit on earnings at the time.

But now I can say that was the right decision.

Even though I’ve taken a few weeks off on holiday and then been pretty ill doing the bare minimum for the following 3 weeks – earnings have increased.

Just imagine what is possible when I’ve made a full recovery and finally get my full focus back ^^

I would like to personally thank each and every one of you for joining me on this journey.

91 Responses

  1. brendanbaker

    Seriously, amazing stuff!

    I’m wondering how do you get your nice looking graphs embedded like that?

    • Matthew Woodward
      November 26th, 2013 at 9:24 pm

      Thanks :)

      I use Google Graphs!

  2. Tony Nguyen

    $10k target should be achieved next month Matthew, I just shoot you a message the other day, I’m still looking forward to hearing from you soon after you get recovered from sickness :)


    • Matthew Woodward
      November 21st, 2013 at 10:49 am

      Hi Tony,

      Perhaps – we’ll see :P

      I’ve caught up on all emails as far as I’m aware?

      • Tony Nguyen
        November 21st, 2013 at 6:55 pm

        Hi Matthew,
        Whenever you get a chance please shoot me a quick message via my email using for commenting here on your blog. Last time I sent you a message via your contact form, but I’m not sure why you haven’t received it, but I will try to get into as much detailed as possible after hearing from you :)

        • Matthew Woodward
          November 22nd, 2013 at 9:03 am

          I found a message on facebook from you that I replied to, is that what you sent?

          • Tony Nguyen
            December 8th, 2013 at 1:58 pm

            That’s right Matthew, I’m sorry for not replying earlier as I forgot to check notify followup :(

  3. Jill R. Slusser

    Thanks so much for this! As a new blogger, I love reading these reports and getting ideas. Thanks again for sharing your secrets!

    • Matthew Woodward
      November 20th, 2013 at 12:07 pm

      No worrys :)

  4. Coolio

    That is awesome.

    What I think people should note is how the value you give in your tutorials and videos directly translates to the $$$ that comes in via the associated AM program.

    Also, I see you’ve made money from around 41 programs, many of which have not been utilized for even a year. So even if someone pours their heart into say, 2-3 topics over the course of a month, as long as it is great stuff that helps, this process can be repeated.

    Keep up the good work!

    • Matthew Woodward
      November 11th, 2013 at 9:43 am


      Exactly :)

      Great content brings long term value!

  5. Ngah Benoit

    Wow, such an educative and motivation post. I really appreciate you sharing everything from your traffic to the earnings you make. It really inspires me.

    • Matthew Woodward
      November 11th, 2013 at 9:53 am

      Let’s see you turn that into something cool :)

  6. Peter Szilvagyi

    Hey Matthew,

    thanks for this honest post. So great datas you shared. Hope to reach 10K ASAP. :)

    I’m new on your site, and interested in affiliate monetizing. Are there some tutorials or resources or planned some to getting started?

  7. Financial Samurai

    Nice going Matt. Can you share with us your net worth as well? Thanks

    • Matthew Woodward
      November 4th, 2013 at 3:02 pm


      No :)

      • Financial Samurai
        November 4th, 2013 at 3:05 pm

        Cool. I know it may be a little embarrassing to highlight net worth, but like your income report, once you do, it will help you grow your net worth. It’s easy to focus on income in the beginning. But it’s really about what you keep and your overall wealth that’s most important.

        I remember breaching $10K/month and was absolutely thrilled. But then I took a step back to think about what it really means. Take a look at the post linked about The Average Net Worth For The Above Average person to see how you are doing.

        If you need tips on making more or building your net worth to last, let me know.



        • Matthew Woodward
          November 5th, 2013 at 10:42 am

          Hi Sam,

          I dont need to reveal net worth and I broke the $10k/month barrier a while ago – heck even broken the $10k/day barrier a few times. But this blog is yet to break that barrier.

          I live on a very small budget – in fact I pay myself less than I would get stacking shelves at the supermarket. The money I’ve collected (I just see money like collecting all the coins in mario lol) is all been put to work for me don’t worry :)

          I know that most people tend to increase their standards of living in relation to how much they earn. So you never really actually earn any more. I suppose thats what we call the ‘rat race’ of capitalist society.

          ‘m about to slash my living costs even further by leaving the UK which will open up some possible tax breaks as well ^^

      • Ed Leake
        November 4th, 2013 at 6:07 pm

        Would be the obvious answer, lol!

        I’m not in to affiliate marketing etc but still this makes for very interesting reading, the bit that caught my eye was your ‘UD’ section which is perhaps the most important not because it’s the cash cow but because it’s all yours!

        Keep it up, inspirational stuff.

        • Matthew Woodward
          November 5th, 2013 at 10:32 am


          The UD number is inflated this month because of a special promotion I ran – it will settle back next month :)

          • Ed Leake
            November 5th, 2013 at 10:35 am

            Fair enough – still fantastic numbers – you’re making it look easy (I know it isn’t)! :)

          • Matthew Woodward
            November 11th, 2013 at 9:53 am

            Just a bit of elbow grease is all :)

    • Bob
      November 4th, 2013 at 11:47 pm

      Great point on net worth. I’m curious to. Thanks for sharing young Matt!

      • Matthew Woodward
        November 11th, 2013 at 9:54 am

        Everyones curious ^^

  8. Jenny

    Good for you Matt! You’re doing so well, thanks for the stats, they make it much more real. You’re an inspiration to a newbie like me :-)

    • Matthew Woodward
      November 4th, 2013 at 12:34 pm

      Thanks Jenny :)

  9. jatinahuja

    Thanks again for jumping on board
    Awesome post. Always inspirational.

    • Matthew Woodward
      November 4th, 2013 at 12:34 pm

      No worrys :)

  10. Haroon Ansar

    This was a really inspiring article especially for newbies . After visiting your awesome blog , I realized that I was missing a learning place .

    • Matthew Woodward
      November 4th, 2013 at 12:34 pm

      Well what would you like to learn :)

  11. Johnathon Harris

    Great Post Matthew, I’m with you all the way…10k mark here we come!

    • Matthew Woodward
      November 4th, 2013 at 12:34 pm

      Soon… ^^

  12. Leo @Newbiesup

    Hey Matt,

    Sorry to hear that you were ill, hope you are well now.
    Lets forget about the $10k thing, you are sure to make it in anyway.

    Take good care of your health.


    • Matthew Woodward
      November 4th, 2013 at 12:35 pm

      Got to take the rough with the smooth sometimes :)

  13. Gavin

    ahh few hundred dollars and you could have made it to $10K month. But i would like to see how well that is maintained. And if it can keep increasing to like $40K etc. :)


    • Matthew Woodward
      November 4th, 2013 at 12:37 pm

      No problemo :) Although I would be happy for it to sit at $10k!

  14. Shay

    Matthew you are one of a kind, I really love your content and your no BS approach. You’re one of the few people in the industry that give practical guidance, and believe it or not you’re the only blog I’m subscribed to.
    I hope you’ll make much more next month.

    • Matthew Woodward
      November 4th, 2013 at 12:38 pm

      Thats a great honour and very kind of you thanks :)

  15. Clar


    Great earning! and you are almost there in 10K goal Keep on going.

    Have you tried using google adsense? If yes how was the pay? If no why not?


    • Matthew Woodward
      November 5th, 2013 at 10:50 am


      Not really used Adsense for a couple of years and its never a good idea to put all your eggs in one basket :)

  16. euhero

    Awesome post. Always inspirational.

    Go get that 10k!

    Thanks Matthew for the awesome read.

    • Matthew Woodward
      November 2nd, 2013 at 2:56 pm

      Thanks man :)

  17. Theodore Nwangene

    A mouth watering report Matt,
    You almost crushed the 10k mark and, I’m sure you will get there this month :).

    What i don’t understand is how you manage to do all these promotions despite the limited time we all have or, do you have an extra time :)?

    Matt, this report will really motivate a lot of people to start having the mindset that one can really make some cool $$$$$ via the internet.

    Thanks a lot for sharing man and, have a more productive month.

    • Matthew Woodward
      November 2nd, 2013 at 2:57 pm

      What promotions do you mean?

      You can get a lot done in 10-14 hours!

  18. Roland

    Hi Matthew!

    Very nice report indeed. Although, i thought based on your site’s popularity, you must be able to hit the 10K target quite easily.

    Based on my experience, offering services earns more money than affiliate commissions or content writing.

    Are you considering the idea of offering SEO services and packages? I guess that would boost your income big time as you have already many faithful visitors.

    I am not so sure if you are aware of it, but your reputation got stretched to Malaysia and Asia. How great it is to hear that? ; )

    All the Best!

    Looking forward to read more of your news, reviews and tutorials.

    • Matthew Woodward
      November 2nd, 2013 at 2:58 pm


      The problem with offering services is the time commitment and it would be stressful running a service based business :P

      Also SEO clients are a pain in the arse to deal with, more hassle than its worth :)

      Thanks for your kind words Roland!

  19. Tung Tran

    Well done Matt!

    Hope you can reach the $10k next month :P

    I’m trying hard to reach it again too

    • Matthew Woodward
      November 4th, 2013 at 12:38 pm

      Thanks Tung – what happened to all your updates :(

  20. Matthew

    Ooh, so close! I still have a chance to beat you to a 10k month…but I have a feeling you’re going to get there first.

    Congratulations on another excellent month!

    • Matthew Woodward
      November 4th, 2013 at 12:39 pm

      MWahahah we’ll see :P I’m fully focused this month though ^^

  21. Lewis

    I can see you hitting that $10k next month Matt now your almost back to full health.

    Great roundup as usual and definately something to aspire too.

    • Matthew Woodward
      November 4th, 2013 at 12:39 pm

      Thanks Lewis – we’ll see what happens!

  22. marty

    I think you wrote amazing posts for how sick you were this month. And even if you didn’t make goal you tried at that’s what important. Also I want to thank you for being an amazing Hostage my readers loved all you had to say! Love all the charts its great for a visual person like me!

    • Matthew Woodward
      November 4th, 2013 at 12:40 pm

      Hahah thanks, they were pretty basic compared to what I normally like to publish though :)

  23. Vukasin

    Thanks for the mention Matt. I’m really impressed with your stats. You are not working half of the month and on the end you see a growth?

    That’s huge man. However, I’m also impressed with your bounce rate. You managed to get it down really good.

    I’m not happy only because you couldn’t reach $10K this month.

    But if you work hard in the November, I’m sure you will manage to earn a lot more than $10K

    • Matthew Woodward
      November 5th, 2013 at 10:53 am

      Well thats only because of the strategy change I made earlier in the year :)

      Hard work always pays off in the end!

  24. Maya

    Great job, Matt! Thanks for sharing your metrics, the transparency is awesome and very much appreciated! Keep up the good work!

    • Matthew Woodward
      November 11th, 2013 at 10:14 am

      No worrys :)

  25. Phil

    Hey Matt,

    that’s another amazing report! I wish you all the luck to achieve your 10K goal next months!

    • Matthew Woodward
      November 11th, 2013 at 10:17 am

      Thanks Phil =D

  26. marty

    Wow you accomplished so much while being sick makes me feel so lazy! Those two post were amazing.Thanks for the mention as well. I must admit you a very good and informative hostage my readers loved you! Looking at your behind the scenes work makes me think I should update my site a lot more often!

    • Matthew Woodward
      November 11th, 2013 at 10:14 am

      Haha well still got to do some things :) Plus its not like I have to go out to work or anything ^^

  27. Ti Roberts

    Fantastic job this month, Matt!

    So sorry to hear that you’ve been under the weather, glad to here you’re back in action.

    I’m sure you’ll break that 10k mark next month. Anxious to see your next report. :)


    • Matthew Woodward
      November 11th, 2013 at 10:15 am

      Will probably just miss it again so I swear at my computer some more ^^

  28. Miki Vicioso

    Stunning job Matt! Lot of great content on your website! keep it up.

    • Matthew Woodward
      November 11th, 2013 at 10:15 am

      Thanks Miki :)

  29. Pakistani

    I didn’t understand the Affiliate part earning. Like they aren’t ads but rather selling service/product and getting commission for it. How are you managing to have so many affiliate earning through this?

    Are people buying the product using your referral link?

    • Matthew Woodward
      November 11th, 2013 at 10:15 am

      Yes that is whats happening!

  30. Kimberly

    Well, I am one of your new subscribers and happy to be!
    Hope you are feeling better; with all the effort you put into your project.website you will see your 10K no doubt.


    • Matthew Woodward
      November 11th, 2013 at 10:16 am

      Thanks Kim =D

  31. HeyMalc

    Hi mate – I like the bounce rate and pages-per-visitor! Very nice. Something to aspire to :)

    • Matthew Woodward
      November 11th, 2013 at 10:16 am

      Not even sure how thats so low to be honest!

  32. SEOScotland

    So close to your target Matthew unlucky – I’m sure this month you will hammer it!

    Looking forward to seeing what you have lined up!

    Something I would like to see, is a video of any changes/updates you have seen or do with your tiered link building since the recent penguin updates, that’s if anything has actually changed!

    • Matthew Woodward
      November 11th, 2013 at 10:17 am

      I’ll cover that in my over the shoulder series from scratch :)

  33. Enstine Muki

    That’s impressive Matt
    I’m following your blog kindly these days. I like the mails delivered to my inbox. They help me discover some hidden articles I didn’t read in the past

    Congrats on your achievement for last month

    • Matthew Woodward
      November 11th, 2013 at 10:17 am

      Hehehe got to find a way to promote the old content some how :P

  34. Walt

    Matthew this was a great read! Love these income reports! Almost taste the 10 grand, uh. Am interested to see your ‘special’ approach for WF forum.

    Gratz! Keep this up!


    • Matthew Woodward
      November 1st, 2013 at 4:09 pm

      Hi Walt,

      The special approach required a detailed project specification ;)

  35. Six Figure Boss

    Good stuff, I like your last to blog posts. Quality stuff. And these posts are always enlightening so keep up the good work. :)

    10k+ next time!

    • Matthew Woodward
      November 1st, 2013 at 4:10 pm

      Thanks =D

  36. Yeison

    So close to the 10K …. Next month for sure ! Pura vida

    • Matthew Woodward
      November 1st, 2013 at 4:12 pm

      buenas tardes Yeison – mes proximo para seguro ^^

      • Yeison
        November 2nd, 2013 at 4:28 am

        “El mes próximo de seguro” I am glad you are working on your spanish, maybe in the future you might be blogging in Spanish and helping all the people that speak it … Pura vida Matt !

        • Matthew Woodward
          November 11th, 2013 at 10:13 am

          Haha close enough :P Man class room learning is hard!

    • Iain
      November 10th, 2013 at 12:20 pm

      Exactly. It will come.

      It always seems longer when you are the one who is doing the journey though eh.

      • Matthew Woodward
        November 10th, 2013 at 12:34 pm

        Although time flys when you’re having fun!

  37. Casey

    Thanks again for jumping on board Matt – and for the mention!

    • Matthew Woodward
      November 1st, 2013 at 4:13 pm

      Thanks for the opportunity Casey!

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