Monthly Income, Growth & Traffic Report – May 2016

This is the 44th income report as part of the zero backlink experiment.

Every month I will publish a post like this one that shows you how this blog is progressing and everything I have done across the month to get it there.

These reports will help me track my own progress while teaching you what to do and more importantly what not to do.

What I Have Done In May

After spending the last month on grinding back office tasks, I decided to take my foot off the gas this month entirely.

That is going to make for a pretty uneventful income report but it’s always interesting to see what happens to the numbers when I take a break from things.

So without further ado, let’s get into this months income report!

Dot Com Dolphins

I haven’t really written about it on the blog before, but some of you might know that I have a love for free diving and spearfishing.

That led me to buy a small 12 foot boat to whizz around on which after months of preparation and learning how to boat, was finally launched this month!


We have already put it to good use on a couple of spearfishing trips to make fresh ceviche-


But the maiden voyage was met with a warm reception when this pod of dolphins showed up-

Turns out I can’t speak Dolphin.

Dental Nightmares!

I have need a fair bit of dental work for a while now including multiple extractions, root canals and some weird spikey bone growing through my gums.

So I opted to go all in and arranged 3 surgeries across 4 days to take care of everything.

The only problem was each time I had to go under sedation, I couldn’t eat for 12 hours beforehand but I sure made up for that every night-


Although it wasn’t a fun few days, I prefer to get things over and done with as quick as possible which also meant I spent a week dosed up on pain killers.

Content Creation

I published a total of 5 posts this month which is 1 less than last month.

We started the month with the ultimate guide to freelance writing which will enable anyone to start making money online with their writing.

Following up on the writing theme was an awesome tutorial that teaches you how to self publish a book. In fact, you can buy that tutorial as an actual book on Amazon.

If that wasn’t enough then we also looked at how to start an online business that makes money in 90 days.

Other than those we just had the regular income report roundup feature and I didn’t have time to write the very best of internet marketing post this month.

Crunching The Numbers

So let’s get our hands dirty and take a look at what my lack of attention to the blog has done to the important metrics.

Visitor Statistics

Traffic dropped this month from 54,826 (1,827/day) to 49,921 (1,610/day) which is a pretty big hit!

That also takes me a few steps away from my current traffic goal of 60,000 people per month steadily.


Most Popular Content

Strangely the most popular post this month was an old tutorial that shows you how to make money on Fiverr.

That was closely followed by the freelance writing tutorial & my Long Tail Pro review


Top Traffic Sources

Not much has changed in the top traffic sources this month which are still dominated by organic search and social.

Although I would like to give the NicheHacks crew a shout for their mention!


Search Engine Traffic

Search engine traffic dropped from 39,562 (1,318/day) last month to 38,355 (1,237/day) this month-


YouTube Views

I lost all of my historical YouTube views because of changes I made to the branding – so I keep track of them separately.

YouTube views showed a slight increase from 21,572 views to 22,795 views this month.

That also pushed me past the 1,000,000 views barrier-

1 million youtube views

This also had a positive impact on total minutes watched which increased from 100,006 to 100,353-


Social Shares

This month the total social shares across Facebook and Google+ increased from 51,551 to 52,565.

  • Google+ – 18,314 (18,193 last month)
  • Facebook – 34,251 (33,358 last month)


The most important metric on the entire blog – earning a subscription from someone is the ultimate form of commitment and conversion.

This month brought 2,073 new subscribers which is slight decrease on last months 2,338 new subscribers.

There are now a total of 138,168 subscribers across all of the various channels!

  • E-mail – 1,204 (1,577 last month) / Total: 75,792
  • Twitter – 340 (327 last month) / Total: 12,253
  • YouTube – 275 (244 last month) / Total: 11,245
  • Facebook – 236 (223 last month) / Total: 20,527
  • Google+ – 4 (-13 last month) / Total: 17,857
  • RSS – 14 (-20 last month) / Total: 494

Unable to post graphs at the moment – will update asap

Income Report

Here are the numbers you really want to see-

Affiliate Earnings


Consultation Earnings

I separate out my SEO consultant earnings from the affiliate earnings. The blog drives affiliate sales directly and whilst it does generate SEO consultation leads these are separate projects in their own right.

I didn’t take on any consultation work this month which resulted in a juicy zero dollars!

Other Income

I’m working on another project right now that is part of the blog but not something I’m ready to talk about publicly yet or maybe ever.

I will declare the income here though as it wouldn’t be possible without the blog and ‘technically’ it is affiliate income.

This month that income has increased nicely from $9,290.41 last month to $10,737.82 this month.

Earnings Total

  • Affiliate Income – $10,850.94
  • Consultation Income – $00.00
  • Other Income – $10,737.82
  • Expenses – $926.86

Grand Total: $20,661.90 / £14,284.95 ($20,855.90 / £14,275.09 last month)

Unable to post graphs at the moment – will update asap

How to start a successful blog in 7 days

Signing Off

While I have enjoyed having some time off, I’ve got some serious work to do in the month ahead.

The problem is that in 2 weeks time I am going to Peru for a friends wedding and then a couple of friends are coming to visit for 2 weeks on the same day I return from Peru.

So that means I have got a double edged sword when it comes to work, I need to catch up with the previous month AND prepare for more time away from the computer.

I’m no stranger to grinding out long gruelling days back to back though so I will take it all in my stride no problem. After all, there is no substitute for hard work!

Thank you to everyone that has helped me reach my goals – I couldn’t do it without you, the reader!

40 Responses

  1. Matt

    This is really impressive and something I can only dream of achieving.

    I’ve just begun my passive income journey and it’s started rather poorly as the ad network and affiliate links scheme I was hoping to join refused my application. Totally my naive fault, it just mean more work ahead.

    I didn’t realise there were so many different affiliate networks. You’ve inspired me to look around at other networks in my “niche”.

    Enjoy Peru!

    • Matthew Woodward
      July 6th, 2016 at 4:48 pm

      Well Matt, I hope your dream becomes your reality through your own hard work and determination :)

  2. Andy Hunt

    Matt this is great! It’s extremely helpful to have this type of data and transparency, especially for those of us who are serious about blogging not just for passion, but for a living. We’ve just started following your blog and am going to keep checking back regularly, content is great!

    • Matthew Woodward
      June 13th, 2016 at 9:55 am

      Thanks Andy, I’m glad you enjoy it :)

  3. ZJ Thorne

    This is really impressive. I hope that Peru treats you well.

    • Matthew Woodward
      June 13th, 2016 at 9:57 am

      Thanks ZJ :)

  4. Derek

    Awesome report. I have not visited your blog in 2 months and wow, you are doing well and trying to balance the offline busy life.

    I’m motivated for sure to keep going at it. Sick at the moment but little motivated to do some online work.

    • Matthew Woodward
      June 10th, 2016 at 12:34 pm

      Well Derek, my best advice to you – is to be consistent with whatever it is that you are doing

  5. Rajeesh Nair

    Hi Matthew,

    Of course, these income reports are inspiring and motivating altogether. However, the main reason I try to follow up your income reports is because it’s not stagnant.

    Sometimes there’s a rise while sometimes there’s a fall. But as they say “Life must go on”..

    More than inspiring, these income reports help me understand life better. Enjoy the winnings and learn from the loses…

    Thanks for sharing these Income reports month after month!!

    • Matthew Woodward
      June 10th, 2016 at 12:41 pm

      Yeah there are up’s and down’s in any business, just like in retail – Christmas is crazy, summer not so much etc

  6. Alnoor

    Very inspirational! I look forward to seeing more of your success :o)

    • Matthew Woodward
      June 6th, 2016 at 9:00 am

      Thanks Alnoor – glad to have you on the ride :)

  7. Ayodeji

    I like the income report.Matt is really grinding numbers and getting values for his hardwork too.I actually made my first few dollars after an encounter with this blog and since then have been doing well with my blog too.kudos guy.

    • Matthew Woodward
      June 3rd, 2016 at 8:20 am

      That is great to hear Ayodeji! What success have you had so far?

      • ayodeji
        June 3rd, 2016 at 2:07 pm

        have actually made some cash from freelancing after applying some tips I got here.Have really improved in my content creation for my blog too.Am happy following.

        • Matthew Woodward
          June 6th, 2016 at 9:03 am

          Wow that is amazing to hear, I’m happy to have had a positive impact on your journey!

  8. jandaprediksi

    Very cool blogs

    • Matthew Woodward
      June 3rd, 2016 at 8:20 am

      Thanks :)

  9. Alex

    Great Work Matt,

    You always Inspire me in this journey.

    Keep it up!

    • Matthew Woodward
      June 2nd, 2016 at 9:06 am

      Thanks Alex!

  10. Harsha

    This is great to read. Nice to know the possibility of earning through our passion…

    • Matthew Woodward
      June 2nd, 2016 at 9:06 am

      Everything is possible in this life :)

  11. Bill

    This is a great inspirational Mat, i love the way you inspire and motivate other bloggers to be successful.

    • Matthew Woodward
      June 2nd, 2016 at 9:07 am

      No problem Bill =D

  12. Ali Raza

    Another great month! I look forward to see you reaching your 60,000 visitors per month goal.

    • Matthew Woodward
      June 2nd, 2016 at 9:07 am

      That makes two of us!!

  13. Marius Kiniulis

    I don’t see any problems that there’s a slight decrease in traffic. As far as I understand your biggest traffic sources are from US and Europe and since summer season is starting out it’s natural to see a slight decrease in overall traffic. Most of the websites are feeling this too.

    But it’s always inspiring to see your results, Matthew.

    • Matthew Woodward
      June 2nd, 2016 at 9:07 am

      Yes its true but its not something I accept :)

  14. twinpoke


    • Matthew Woodward
      June 2nd, 2016 at 9:11 am

      Noooo, thank you.

  15. moises

    Woow inspired target

    • Matthew Woodward
      June 2nd, 2016 at 9:11 am

      See you at the top :P

  16. Moad Ghazi

    Thank you mat for sharing with us.
    I hope to become like you and attend to your level in internet marketing :)

    • Matthew Woodward
      June 1st, 2016 at 5:11 pm

      No such thing as hope, you either do or you don’t!

  17. Andrew @ DebtFreedomJourney

    Even when you took a good chunk of time off you still manage to do a great job! I’m very inspired by these numbers and I’ve been using your site as a resource constantly as I get my blog off the ground. I’ve been at it a week so far and the amount of user engagement I’ve gotten from within my niche has been tremendous. I’ve tried and failed at blogging before, but this time I am not letting failure be an option.

    Thanks for your “starting a blog” guide. I’ve done it before but the recommended plugins really gave me a good foundation on which to build my site.

    Take care!

    • Matthew Woodward
      June 1st, 2016 at 3:36 pm

      Hey Andrew,

      I’m glad to hear you are finding success! Make your first goal to get 100 email subscribers and things will grow from there :)

      • Andrew
        June 1st, 2016 at 3:38 pm

        What is the best service to manage a budding email list on a bootstrap budget? RIght now I have the free version of MailChimp but I’m not sure if that’s the best choice. Are there any particular WordPress plugins that are a “must” for getting more folks to opt-in (like a top bar, pop-ups, etc)? Is single or double opt-in preferred?

        Thanks again! Pardon all the questions :)

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