Monthly Income, Growth & Traffic Report – July 2017

This is the 58th income report as part of the zero backlink experiment.

Every month I will publish a post like this one that shows you how this blog is progressing and everything I have done across the month to get it there.

These reports will help me track my own progress while teaching you what to do and more importantly what not to do.

What I Have Done In July

July has very much been a month of spring cleaning and organisation.

From cleaning up all of my files and documents all the way through to re-organising everything in the house.

At the moment I have a little breathing room so I’m trying to make sure all of the right foundations are laid before my next grind.

Content Creation

I only published 3 new posts last month including the income report.

But the tutorials I did post – were awesome!

First we had these amazing Google Search Console hacks that was very well received.

That was followed by a huge update to my social media link building guide that shows you how to score some easy links.

Removed Links From Blog Comments

Unfortunately I had to remove the output of links from the comments section of the blog.

This was taking up a huge amount of time to manage – not only from the spam moderation side of things but also from the maintenance side of things in terms of cleaning up broken links.

So I decided to remove the output of links in the comment section entirely.

Essential Computer Maintenance

Both my desktop computer and laptop were in desperate needs of both physical and digital maintenance.

My laptop sounds like it was going to take off and I needed to add another 1GB SSD module.

The inside of my desktop computer looked like, well it looked like this-

Not only that but the side fans and graphics card fans were barely moving.

That is a bad combination of problems in a country that hits 32 celsius every day.

So I cleaned everything up, replaced a dead hard drive, fixed some broken USB ports, added a new M2 SSD drive and a bunch of new fans-

With physical maintenance taken care of then I moved onto formatting and reinstalling windows.

I have previously created ‘perfect system images’ with all of the software I need preinstalled for my desktop and laptop so it only takes 15 minutes to reinstall everything.

So with my desktop and laptop computers upgraded and running like new, I’m ready to rock!

Later this week my Herman Miller Renew desk and Aeron chair will arrive to complete my office upgrades – more details next month!

Crunching The Numbers

So let’s get our hands dirty and see how the blog has actually performed this month.

Visitor Statistics

Last month traffic dropped to 59,504 (1,983/day) but that has increased this month to 65,474 (2,112/day).

That increase is down to some improvements in Google and also an increase in Facebook ad spending when promoting new posts.

Most Popular Content

The social media link building guide stole the show this month with a significant lead.

That was closely followed by the how to make money on Fiverr guide.

We also saw the Google Search Console tutorial perform well.

Top Traffic Sources

Not much has changed in traffic sources with a good mix of traffic coming from Google organic and social sources.

Search Engine Traffic

Last month search dropped slightly to 41,004 (1,366/day) which has increased slightly this month to 44,121 (1,423/day).

YouTube Views

I lost all of my historical YouTube views because of changes I made to the branding – so I keep track of them separately.

YouTube views decreased from 14,177 to 13,746 this month.

That also had an impact on total minutes watched which decrease from 64,553 to 59,907 respectively.

Social Shares

This month the total social shares across Facebook and Google+ increased from 81,055 to 83,925.

  • Google+ – 27,307 (27,001 last month)
  • Facebook – 56,618 (54,054 last month)


The most important metric on the entire blog – earning a subscription from someone is the ultimate form of commitment and conversion.

There are now a total of 130,333 subscribers across all of the various channels compared to last months 128,626!

  • E-mail – 920 (1,191 last month) / Total: 53,958
  • Twitter – 154 (123 last month) / Total: 16,374
  • YouTube – 170 (107 last month) / Total: 14,771
  • Facebook – 427 (977 last month) / Total: 26,807
  • Google+ – 9 (-22 last month) / Total: 17,837
  • RSS – 27 (118 last month) / Total: 586

Unable to post graphs at the moment – will update asap

Income Report

Here are the numbers you really want to see-

Affiliate Earnings


Consultation Earnings

I separate out my SEO consultant earnings from the affiliate earnings. The blog drives affiliate sales directly and whilst it does generate SEO consultation leads these are separate projects in their own right.

This month I didn’t taken on any consultation work so made a grand total of nothing!

Other Income

I’m working on another project right now that is part of the blog but not something I’m ready to talk about publicly yet or maybe ever.

I will declare the income here though as it wouldn’t be possible without the blog and ‘technically’ it is affiliate income.

Last month this was $12,929.45 which increased a little to $14,205.76 this month.

Earnings Total

  • Affiliate Income – $11,701.89
  • Consultation Income – $00.00
  • Other Income – $14,205.76
  • Expenses – $3,498.63

Grand Total: $22,409.01 / £16,954.66 ($22,650.50 / £17,585.85 last month)

Unable to post graphs at the moment – will update asap

How to start a successful blog in 7 days

Signing Off

July was a great month and everything feels fresh and ready to go.

Over the next month I am planning to get back into some kind of exercise routine as I’ve not done anything since Ironman on June 18th.

I also have some new content ready to rock and will be putting together a plan of action to release the 4th update to my course.

So with that said – it’s time to get cracking!

Thank you again to everyone that has helped this blog breaker the 7 figure barrier – you guys are amazing!

41 Responses

  1. Aayush Bhaskar Verma

    Amazing to see that you actually unveil the keywords you have ranked for.

    • Matthew Woodward
      April 3rd, 2018 at 10:47 am

      Yep, nothing to hide here

  2. Manchun Kumar

    Thank you for share great article related to traffic report

    • Matthew Woodward
      April 3rd, 2018 at 8:55 am

      Thanks Manchun hope you found it useful

  3. Shantanu Sinha

    Hello Matthew,

    Great stats over here :)

    Some great work by your side and the results are satisfying.

    Its good to read about income reports, as it helps us to re arrange our stuffs. We can learn from here the what mistakes we
    can avoid that has been done by the experts.

    Hopefully I can grow my blog to that extent some day.

    Thanks for the share.


    • Matthew Woodward
      August 10th, 2017 at 11:05 am

      No problem Shantanu

  4. Mike

    You are a canny lad Matthew, us Cheshire boys have cheeky approach :)
    Good to see you flourishing mate, plus you bring some real value to the community.
    My motto is: SEO is Web development!

    • Matthew Woodward
      August 8th, 2017 at 10:23 am

      Hahaha thanks Mike!

  5. Vivek Moyal

    Congrats for another good month matthew. May b some day i will have the same figures …..

    • Matthew Woodward
      August 8th, 2017 at 10:23 am

      Thanks Vivek!

  6. Vinay Kumar

    You are really doing great job… Sir Mattew!

    • Matthew Woodward
      August 8th, 2017 at 10:23 am

      Thanks Vinay!

  7. Henry

    Hello Matt,

    Congrats on your constant success.

    I am surprised that your advertising income is only $528. I was expecting that a high quality blog like yours in a niche where CPC is super high would attract a way higher figure?

    • Matthew Woodward
      August 3rd, 2017 at 2:13 pm

      I use BuySellAds but dont push it

  8. Abdul

    Wow! Mathew, great to see you’re growing and and sharing your all things with us. Keep up the Good work :)

    • Matthew Woodward
      August 3rd, 2017 at 2:13 pm

      Thanks Abdul!

  9. Dev Pandey

    Hello Matthew,

    Nice work! Thanks for sharing this post with us. The income reports are always motivating for bloggers like us.

    • Matthew Woodward
      August 3rd, 2017 at 2:15 pm

      No worrys Dev

  10. Alban

    “The lap top was going to take off…”. Got a nice laugh. Beneficial articles like always Matt

    • Matthew Woodward
      August 3rd, 2017 at 2:16 pm

      Haha no worrys Alban!

  11. Emran

    It means there is nothing for free, I mean we need advertising to get traffic in the start.

    • Matthew Woodward
      August 3rd, 2017 at 2:18 pm

      No you can get traffic from forums/fb groups

  12. Ezekiel Oluwafemi

    Wow! This is wonderful Mathew. I pray I will be making this amount one day. Very soon

    • Matthew Woodward
      August 3rd, 2017 at 2:18 pm

      Thanks Ezekiel, but don’t pray – just work harder than you’ve ever worked ever.

      • Ezekiel Oluwafemi
        August 4th, 2017 at 7:58 am

        Thanks for that word Mathew.
        Prayer without action will not do anything

  13. akill

    Hello, I have a request. Can you in your monthly reports write your income not in alphabetical order but in descending order?

    • Matthew Woodward
      August 3rd, 2017 at 2:19 pm

      I was thinking about upgrading to sortable tables

  14. Brad

    It’s gonna be interesting to see what impact of removing the comment links will have on your overall engagement

    • Matthew Woodward
      August 3rd, 2017 at 2:20 pm

      Well I track monthly comment numbers so we’ll see :)

  15. Jon Penland

    Hey Matthew. Always enjoy reading these. Inspiring stuff.

    • Matthew Woodward
      August 3rd, 2017 at 2:20 pm

      No worrys Jon!

  16. Palashtd

    Hi Matthew,
    This your great income. I hope this income will be increased in future.

    • Matthew Woodward
      August 3rd, 2017 at 2:20 pm

      Thanks Palashtd

  17. Rodney

    Hey Matt,

    I am really inspired saying these figures each month. And I am hopeful to grow my blog as well.

    Looking forward to great tips/articles.

    Thank you so much for being a great inspiration.


    • Matthew Woodward
      August 3rd, 2017 at 2:21 pm

      No problem Rod, I hope you grow!

  18. Ron

    Hi Matt,

    Curious how you did the “perfect system images” of your computers. These images would allow you to do a fresh install of windows and then reinstall all the software in one step instead of individually?

    • Matthew Woodward
      August 3rd, 2017 at 2:21 pm

      I use Acronis True Image

  19. Krish

    Hey Matt,

    Good to see it growing and congratulations.

    Usually, people don’t share their top pages but u have shared that too :)

    • Matthew Woodward
      August 1st, 2017 at 3:20 pm

      Thanks Krish!

  20. Mascodigital

    Wow! Matthew, this is really great. Keep up the good work.

    • Matthew Woodward
      August 1st, 2017 at 3:20 pm

      No problem!

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