Monthly Income, Growth & Traffic Report – December 2015

This is the 39th income report as part of the zero backlink experiment.

Every month I will publish a post like this one that shows you how this blog is progressing and everything I have done across the month to get it there.

These reports will help me track my own progress while teaching you what to do and more importantly what not to do.

What I Have Done In December

Honestly this month, I have tried my hardest to do as little as possible.

After a crazy couple of months of solid work I decided to take my foot off the gas and take some time to enjoy life rather than sitting in front of the computer.

That means that I have a bunch of things to catch up on in the next week but I will worry about that next week.

I have also had a lot of spare time to ponder what direction I want to take things in over the next year. There is huge room for improvement across all areas of the blog and I will send out a short survey next week to gather some reader feedback.

Until then though, I am going to keep this income report short and sweet because no one likes working on the 1st of January right?

Help Me, Help You!

As we move into the New Year I can’t help but wonder which direction to take the blog in this year.

I have a lot of conflicting thoughts and ideas, so I decided to ask you – the reader!

So I have put together a short survey which will ultimately decide what will happen to the blog over the next 12 months.

This is the first time I have ever created an audience survey for the blog and I expect the results will be very interesting.

I will also be jumping on the phone with some of the people that complete the survey to learn a little more and give some free advice to help you out at the same time.

Please click here to take the survey now.

Content Creation

Last month I published a total of 4 posts which has remained steady this month.

I kicked the month off by showing best settings for gsa search engine ranker.

Then we took a look at how to write a cold call email that ALWAYS get a response.

If you want to learn how to start a blog then this 8 point authority blog creation checklist should help you out!

Other than those we just had the regular income report roundup post and I didn’t get round to writing the best of internet marketing feature this month.

Crunching The Numbers

So let’s get our hands dirty and take a look at what my lack of attention to the blog has done to the important metrics.

Visitor Statistics

Traffic dropped from 47,319 (1,577/day) last month to 46,223 (1,491/day) this month which is an expected seasonal drop off.


Most Popular Content

The GSA Search Engine Ranker optimisation tutorial stole the show this month in terms of traffic.

Not far behind it was a tutorial on how to make money on Fiverr and the 8 point blog checklist.


Top Traffic Sources

Like last month Not much has changed really in terms of the top traffic sources this month.


Search Engine Traffic

Traffic from Google saw a small drop off this month from 37,603 (1,253/day) compared to 34,652 (1,117/day) last month.


YouTube Views

I lost all of my historical YouTube views because of changes I made to the branding – so I keep track of them separately.

YouTube views grew took a small hit this month from 21,918 to 20,731 which also had an impact on total minutes watched dropping from 110,532 to 101,250.


Social Shares

Important Note: This month Twitter stopped showing the actual share count which makes reporting on social shares from Twitter impossible.

This month the total social shares across Facebook and Google+ increased from 47,303 to 47,660.

  • Google+ – 17,399 (17,514 last month)
  • Facebook – 30,261 (29,789 last month)


The most important metric on the entire blog – earning a subscription from someone is the ultimate form of commitment and conversion.

This month brought 1,490 new subscribers which is a sharp drop from last months 2,181.

There are now a total of 127,880 subscribers across all of the various channels!

  • E-mail – 919 (956 last month) / Total: 69,483
  • Twitter – 205 (303 last month) / Total: 10,708
  • YouTube – 265 (295 last month) / Total: 9,991
  • Facebook – 218 (520 last month) / Total: 19,446
  • Google+ – 1 (10 last month) / Total: 17,890
  • RSS – -118 (97 last month) / Total: 362

Unable to post graphs at the moment – will update asap

Income Report

Here are the numbers you really want to see-

Affiliate Earnings


Consultation Earnings

I separate out my SEO consultant earnings from the affiliate earnings. The blog drives affiliate sales directly and whilst it does generate SEO consultation leads these are separate projects in their own right.

I didn’t take on any consultation work this month which results in zero consultation earnings.

Other Income

I’m working on another project right now that is part of the blog but not something I’m ready to talk about publicly yet or maybe ever.

I will declare the income here though as it wouldn’t be possible without the blog and ‘technically’ it is affiliate income.

This month that income has dropped from $12,127.43 last month to $9,395.17 this month.

Earnings Total

  • Affiliate Income – $22,461.79
  • Consultation Income – $00.00
  • Other Income – $9,395.17
  • Expenses – $570.95

Grand Total: $31,286.01 / £21,225.97 ($27,552.76 / £18,444.37 last month)

Unable to post graphs at the moment – will update asap

How to start a successful blog in 7 days

Signing Off

One of the most weird trends I consistently see on the blog is when I take a large period of time off, earnings increase.

I don’t know why it happens but it happens every single time!

As we move into 2016 I have a huge list of improvements and changes I want to make to the blog which all starts with this survey.

Once I have your feedback and followed up with you on the phone, I’m going to turn that into my master plan for the year with my immediate focus on improving the overall user experience.

I have also come to realise that I need to hire a full time blog manager and perhaps even a full time SEO assistant to help support growth over the next 12 months.

I’m going to take the rest of the month to collect all of my thoughts and your feedback into an awesome plan of attack before releasing the hounds!

Thank you to everyone that has helped me reach my goals – I couldn’t do it without you, the reader!

59 Responses

  1. Angreji Masterji Varanasi

    Nice article, it helped me a lot.
    I would like to recommend this article for readers.

    • Matthew Woodward
      March 4th, 2019 at 1:49 pm

      Thanks very much! Most appreciated.

  2. harsh

    OH GREAT ,thanks for sharing analyis

    • Matthew Woodward
      April 2nd, 2018 at 11:29 am

      no problem

  3. black panther

    I never read such a long detailed article on types of blog posts. All of yours blog posts ideas are great I liked the case study idea.

    • Matthew Woodward
      April 2nd, 2018 at 1:21 pm

      Thanks for taking the time to read them

  4. Haidar Khan

    Wow Its Really Really Inspirational For me I’m New to blogging an i really want to make huge income like you.

    • Matthew Woodward
      February 27th, 2017 at 10:33 am

      Then you just need to work harder than you have ever worked ever

  5. Himanshu Grewal

    very inspirational

    • Matthew Woodward
      October 29th, 2016 at 10:11 am

      Thanks Himanshu!

  6. The Crazy Thinkers

    really impressive and inspirable to me. Hats off.

    • Matthew Woodward
      July 23rd, 2016 at 11:00 am

      Thanks =D

  7. Aden Clark

    Hello Matthew,

    Congrats on your success, that’s a massive monthly income.

    Can you tell me how you applied for the SumoMe affiliate program, I cannot seem to find it anywhere?


    Aden Clark.

    • Matthew Woodward
      February 1st, 2016 at 7:02 pm

      Hey Aden,

      Thanks very much, with regards to the SumoMe affiliate program – you don’t contact them, they contact you :)

  8. Ali Raza

    Great Matthew, You always do an inspiring job.
    Reaching $30K+/Per month is not an easy task but you are greatly doing it.

    My best wishes are with you for your future success.

    • Matthew Woodward
      January 27th, 2016 at 4:44 pm

      Thanks for your kind words Ali!

  9. Francisco Anes

    Congratulations Matthew! This month you made more than 30k and that’s amazing!

    I’m impatient to know what is your “other income” and I’m waiting for you to reveal us one day.

    You’re very motivational and I’ve learned a lot about affiliate marketing. Now I’m even thinking in starting with Fiverr =)

    On the mean time I keep your income updated in the list of Best Bloggers Income Reports. You are on the third position fighting with Michelle and Pat.

    Keep up the good job!

    • Matthew Woodward
      January 12th, 2016 at 11:19 am

      Awesome thanks for the share :)

      BTW my host is TrafficPlanetHosting ;)

      • Francisco Anes
        January 12th, 2016 at 11:28 am

        Thank you! I already modified it =)

        You are awesome!

  10. Hector Kennedy

    Always inspiring your results, I hope soon reach the same with my projects.

    • Matthew Woodward
      January 12th, 2016 at 11:25 am

      Thanks Hector :)


      There is no such thing as hope, you are in control of your success – no one else.

  11. Sachin

    Your earning is very aswome! there are little people could do it as you

    • Matthew Woodward
      January 12th, 2016 at 11:31 am

      Everyone can do it, it’s just that not everyone is willing to work hard for it.

  12. Chirag Khasia

    Thanks for sharing this!

    I’ve noticed that you were promoting SumoMe Affiliate links (Without driving traffic to your site and sending clicks to the affiliate link). I was just wondering if you managed to get any success through that strategy?

    Would be great if you can share your thoughts or experience about promoting affiliate links.

  13. Vinod Juneja

    Your figures are always excellent and motivational.
    Thanks for publishing them again this month and good luck.

    • Matthew Woodward
      January 6th, 2016 at 10:14 am

      No problem Vinod :)

  14. Tadas

    Hi Matthew, I have one offtopic question and dont known on which post should I ask about this, so decided to pick a newest one :)

    Could you please explain why do you make all of your external links go first through your internal link. Is this for tracking, is this better for SEO, or what? And what plugin do you use for this?

    • Matthew Woodward
      January 6th, 2016 at 10:17 am

      Tracking and management, eg if I need to update an affiliate link – I just update it in one place.

      I use ThirstyAffiliates which also adds code to track affiliate clicks in Google Analytics

  15. Eddy Ahmad

    Great work Matt. It really inspires me to achieve the same.

    • Matthew Woodward
      January 6th, 2016 at 10:19 am

      I hope you do :)

  16. Ravinder Dande

    Hey Matthew Just few words for You, Keep going. :)

    • Matthew Woodward
      January 6th, 2016 at 10:19 am

      Haha thanks, very hard to get back into the swing of things after a break haha

  17. Dipendra

    Great Work Matt on being transparent.

    • Matthew Woodward
      January 6th, 2016 at 10:19 am

      No problemo =D

  18. Alex

    Matt, Its getting better and better every day.

    • Matthew Woodward
      January 6th, 2016 at 10:20 am

      Well its smooth at the moment, but there is always rough to take with the smooth :)

  19. Joinal Abden

    Hello Matthew,

    I got your website last week and it’s my new year inspiration website. Thanks for your great content. Hope I will make one day like yours :)

    • Matthew Woodward
      January 6th, 2016 at 10:21 am

      No such thing as hope, just hard work :)

  20. MIchael Dantzie

    Wow…..congrats man!!! I love this blog, really good simple no fluff content.
    But is it possible for a newbie to have a successful blog making money (I don’t think 5-6 figures will be possible, because of lack of experience) What you think?

    • Matthew Woodward
      January 6th, 2016 at 10:21 am

      I think everyone was a newbie once

  21. Jack Chan

    Your blog has helped a lot, thanks wholeheartedly. It is great that you are sharing your income report, it works well as a goal for your followers.

    • Matthew Woodward
      January 6th, 2016 at 10:21 am

      No problem Jack, glad to be of service :)

  22. phim

    great :!!
    I want to ask what kind of revenue collection ???

    • Matthew Woodward
      January 6th, 2016 at 10:22 am

      Did you read the report?

  23. Paul

    What’s the deal with sumome? They have an aff program?

    • Matthew Woodward
      January 4th, 2016 at 10:19 pm

      Not exactly, they have a closed invite only program of which I cannot disclose the full details of =/

  24. Shawna

    Nice way to end the year!

    • Matthew Woodward
      January 6th, 2016 at 10:22 am

      Yeah not bad at all =D

  25. Adnan Chaudhry

    Great work Matt

    • Matthew Woodward
      January 4th, 2016 at 12:59 pm

      Thanks Adnan :)

  26. DeVaughn

    All I can say is wow.
    Everytime I read one of your monthly income reports I’m impressed and then wonder to myself if I will ever have the same type of success with my blog. Keep up the great work!

    • Matthew Woodward
      January 4th, 2016 at 12:59 pm

      Well, only you are in control of that :)

  27. James Laress

    Great! Wish you the best luck and income ever! Doing great and hard job. Aand, can i ask you some questions about IM? Can I email you?

  28. Dave Nicosia

    Great report Mathew! I experieced the same thing – when I take a few weeks off of working on my online income – it goes way up! If only I could take off a whole year and watch it skyrocket (I have a strange feeling that won’t quite work.

    Thanks for your years of running a great blog – I’ve learned a ton form you and continue to do so.

    Here’s to a great 2016 for all of us!


    Dave Nicosia

    • Matthew Woodward
      January 6th, 2016 at 10:23 am

      Hahaha probably not but I would be willing to give that a try :P

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