Matthew Woodward - Tried & Tested SEO

Video Transcript

Hi Guys Matthew Woodward here and welcome to the last video in my ultimate guide to tiered link building series. In this video you will learn-

How to build web 2.0 sites properly
You will also learn some of my advanced tier 1 tactics I like to use on tougher keywords
You will also learn how to automate social signals
As well as exactly what to do if you’re not rank #1 yet

So let’s get started.

In one of the earlier videos I mentioned that I like to build out full web 2.0 sites for use in my link campaigns. So I just wanted to show you an example of what one of these web 2 sites looks like.

I tend to build them out as if they were actual money sites so I ensure I’ve got images and headings and related links and down here you can see there’s a video in this article and so on.

In total on this example web 2.0 sites which is mymoneyguide.blog.com I’ve only posted 4 articles which is the bare minimum that I recommend. You should really be looking to post 5-10 sometimes 15 for your stronger sites. And you should make sure your articles make complete sense, they are unique, they are relevant to the website your trying to rank and contain relevant images and videos.

What I tend to do when building these sites out is first of all I will come and submit the articles with the images and videos and then a week later I will come back and drop these links in and the idea behind doing this is, it does take a lot of effort to create sites like this but all of these will pass human moderation first of all so they will never get deleted. And secondly we are essentially just feeding the Google Bot with everything that they want and that is good quality content that is relevant with images, videos and contextual links to other websites that support the overall article.

Now if we just jump back to the homepage here we’ve got a few links on this home page probably about 7 or 8 in total and our link to our money site is here. Now I always make sure that the link to the money site is on the home page that way when it goes through the tiered link building process and the home page is getting all of the links that juice is been passed through to your site and you can see that its nicely disguised with a lot of other helpful relevant links.

So I just wanted to take you through my example web 2.0 site to give you an idea of what you should be building. What I actually do is on each run of the tier 1 links I will build 5 or 10 of these web 2.0 sites on different properties depending on the toughness of the keyword that I’m going for and then once I’ve built 5 or 10 they just get pushed down into the tiered link building process just like all the other tier 1 links do.

So that’s web 2.0 sites done properly I just wanted to go over that with you and if you want to see the live example go to mymoneyguide.blog.com

So let’s take a look at some of the advanced tier 1 tactics we can also take advantage of. Now I think that the future is going to be owning your tier 1 link profile, so that means owning all of the domains, web 2.0s and been in absolute full control of your tier 1 links.

As people try to combat spam more we are going to find the backlinks that we create are deleted more often and that’s just going to be a natural progression as webmasters tighten their belts on what content they allow to be published on their sites.

So one way we can own our tier 1 links is to create mini sites using new domains. So just jump over to your favourite domain registrar, register a domain and then install a content management system such as Worpdress and build your site out as you would with your web 2.0 sites and then that becomes a tier 1 link that you own.

What’s important to note is you should be using completely separate hosting for this, and the hosting is with a completely different company on a completely different IP range.

The other thing that you can do is buy an aged domain with page rank and then build out minisites on those as well. So then you can instantly create a relevant contextual PR3, 4 or 5 link depending on what domain you buy and again just build a site out as you would with the web 2.0 examples and you can use that as one of your tier 1 links.

I’m going to quickly show you how to buy aged domains with Scrapebox so let’s jump over to there.

So if you come into Scrapebox up to the add-on section and we want the Scrapebox TDNAM scraper if you don’t have that click on show available add-ons and just install it. And then once that opens we can choose to insert a keyword down here so in this example I’m going to hit loan and press start.

And that will go out and search GoDaddy auctions for all of the domains currently available that have the word loan in them and we can see that’s brought back 401 results and there’s quite a few to choose from and in the domain age column the oldest domain is 12 years old. So if we export all of these to the Scrapebox harvester box and press exit. And then we can do a page rank check on all of the domains in this list.

So I’m just going to pause the video while it completes that check and I’ll resume it in a moment. Ok that’s complete so let’s take a look at what we’ve got and sort by PR here. Unfortunately on this run we have only found a few PR1 domains that we can buy, sometimes you do find PR 2′s, 3′s, 4′s, 5′s come back in this list but this time we’ve only got some PR1′s so what you could then do is take each of these and analyse the backlink profile to make sure they have relevant links with pagerank still so that the domain isn’t going to lose its page rank on the next PR update.

So it’s always worth checking that out before you buy and if you wanted to go for more general domains you can come up to the scraper here and when you do your search just do a search for a dot and that will actually return every single domain that is currently available in the auctions. I’m just doing that search here and you can see it’s going to take a while; there we go its come back with 144 thousands domains that we can choose from at the moment.

If you wanted to you could do a page rank check on all of them you can be pretty sure that will throw up a few PR 5, 4′s and 3′s then you can just buy them, slap whois privacy on, host them and then build out a site just like the web 2.0′s.

So that’s how you can find aged high pr domains quite easily and then use them as part of your tier 1 link profile.

You can also buy aged domains off brokers like this one this is run by someone called Tom and this is tbsolutions.info and here he lists the domains he has for sales, the prices, the PR and a breakdown of the backlinks.

If you actually create an account here and login you can get more data than he shows publically. You can see here the prices are pretty high and typically if you buy from a domain broker you can expect to pay a higher price than you would at auction but after all the domain brokers just trying to earn a living and make some money so I’m not to fussed about that.

So there are 2 choices you can either go to Godaddy Auctions directly with Scrapebox or you can approach various domain brokers.

One of the other things that I wanted to cover was how to automate your social signals. Now more than ever before they are becoming more and more important. Personally I have found that Tweets directly influence rankings, I haven’t found the same true for Facebook Likes or Google +1′s at the minute but Tweets certainly influence rankings at this moment in time.

And the way I automate my social signals is with a service called Synnd. Now they use a very different approach to most people they actually require you install a bit of software that runs on your computer it uses like 2-3MB of memory you don’t even know it’s running and then that is used to create accounts and submit other peoples campaigns.

So what you actually have is a whole army of unique IP’s and accounts at your command and in the backend of Synnd you can setup your campaigns to drip-feed them out how you like and set them up which I’ll go over in a minute. But there is also a free version of Synnd that will probably do for your first money site. Personally I use Synnd pro with 30,000 credits every month but you should certainly check out the Synnd Lite which is the completely free version and will allow you to do a few campaigns and more importantly supports the Twitter campaign.

So let me just log you into the backend and I will show you how to setup a campaign in Synnd. So this is what the Synnd dashboard looks like you can see here I’ve recently had some Tweets and Facebook Likes going to my campaigns and setting up a campaign is really easy.

If you just come to campaigns, campaign setups, create new campaign setup and then it is just a case of filling these out. So for this example, name – yourdomain.com. The website we are going to use we are going to add in a new one yourdomain.com www.yourdomain.com I think you need the http as well, save, ok.

And then from the drop down box we need to select and enter the URL again and the category of our site so I’m just going to go with, there’s a lot to choose from here we want a finance related one really, finance loans that’ll do. Author we can leave blank and keywords we can leave blank. So just hit save and that will create the campaign.

And then within the campaign we can create a range of different campaigns, so here we can have an article submission campaign, a blog commenting campaign, a bookmarking campaign, facebook, google+1 and social news. Social news is sites like Reddit so you can get story’s submitted and voted up and things like that but for this example we are just going to create a new Twitter campaign.

And you need to insert your shortened URL but our domain is quite short already so we’ll use that. The message that gets tweeted out and is then retweeted so check out my payday loan website for valuable advice or something generic. The maximum amount of promotions, so this is the maximum amount of tweets that will be 150 and the daily max we will set to 5. So what that will do is retweet our URL up to 5 times per day until it reaches a max of 150 and we can click save on that.

So that is all of your tweets completely scheduled out there and ready to go. I’ll just quickly show you how to do the Facebook and Google+ campaigns. Again create new campaign, facebook campaign and just here a few details are already filled in all we need to do is max promotions 100, daily max, press save and that is the Facebook campaign setup in what was that 10 seconds?

And we’ll just do a Google+ campaign for the hell of it. New Google+1 campaign, max promotions 100, daily max 2, save and that is our Google+ campaign. So as you can it’s just taken me about 3 minutes to setup our entire social campaign and that’s why I like using Synnd.

They have recently had problems with their Facebook and Twitter modules but all of that has been fixed now and they are back up to full speed so make sure that you check out the free version of Synnd that is more than enough for 1 website and you can find the link underneath this video.

Now if you’ve been following this tutorial series it’s likely your website has seen significant increases in the search positions but if you’re not number 1 yet all you actually need to do is repeat this process until you are.

So at the end of setting up your tier 2 and 3 link campaigns, what you can actually do is begin the process of creating a new set of tier 1 links and just like you have with the previous set you should take this new set of tier 1 links through their own multi tiered link process and setup all the tiered link campaigns behind those. And if your still not number 1 after doing that just rinse and repeat it and keep repeating it until you are number 1.

Over time as your tiered links build out to your different sets of tier 1 links they are just going to strengthen and strengthen and strengthen and eventually you will hit that top spot. So if your number 1 after doing a run of this once just repeat it again with different sites on your tier 1 and follow the instructions just as you have for the first set.

Well that wraps up the ultimate guide to tiered link building series it was a lot more in depth and detailed than I had originally planned to do and it weighs in at nearly 2 and a half hours long in total so if you’ve enjoyed this series of videos and want to see more tutorials like this from me then subscribe to updates on my blog www.matthewwoodward.co.uk you can find the e-mail sign up form in the sidebar or at the end of one of my posts.

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