UPDATE: As predicted, the network was fully deindexed on March 24th less than 2 months after it launched.
If you have anything to do with SEO it is likely you have had an email pop in to your inbox about SEO Link Monster in the past few days. It seems like every man and his dog is blindly promoting it even John Chow can’t help himself.
I had considered doing a full case study for SEO Link Monster but I quickly decided against it.
I wanted to take some time to write about what SEO Link Monster actually is, precisely why you should avoid buying it, explore why people are promoting it so hard and suggest better proven alternatives. Heck, I’m not even going to link to it.
What Is SEO Link Monster?
Well to be honest its not actually clear what SEO Link Monster actually is from their sales material. As far as they are concerned it is a Monster Of A System That Can Literally Guarantee Higher Google Rankings.
Having a browse around a few forums it turns out the SEO Link Monster is essentially a network of 5,000 websites with a page rank of 1-4. It costs $47 for the first month and then $147 a month after that.
So what do you actually get for your money? $147 per month will allow you to submit 14 blog posts to the network per day with up to 3 links. On the surface that doesn’t seem to poorly priced if I’m honest. However there is a lot more to consider than that.
Why Is Everyone Promoting It?
The reason everyone is promoting it so hard is simple, money. Take a look at the joint venture page, here are the most interesting bits though-
They are giving away $36,000 in their prelaunch contest which is split between the top 10 affiliates. The number 1 affiliate will get $20,000 of that pot!
As well as that each customer can generate up to $255 per sale plus a minimum of $59.97 in monthly recurring commissions. So that means in the first month you can earn $313 plus $59.97 per month for the lifetime of the customer.
So if you’re wondering why everyone is so desperate to shove it down your throat at the moment, that’s why. It’s all about the money.
So What’s Wrong With It?
First of all SEO Link Monster was created by Brad Callen who is responsible for some decent software based products. However he is also the guy behind SEOLinkVine which was popular a while back. That network just flat out didn’t perform and took a lot of heat from a lot of people in various forums.
Brad Callen is also the brother of Matt Callen who runs the MyArticleNetwork which has about 10,000 blogs in it. I used to have some great results with that network a couple years back but it has lost its traction in recent times unfortunately.
You have to ask the question, how many domains have been reused from previous networks to fuel SEO Link Monster?
It Is Setup To Fail
The problem with launching a link network on this scale is it is going to attract a lot of attention from Google. It’s no secret that Google has a dislike for link networks and does their best to find and eliminate them.
On the TrafficPlanet forum it was mentioned that Brad already had 17,000 opt ins for the product. Let’s assume that 10,000 people (and that’s a low ball given the likes of John Chow are promoting this) sign up to the network of 5,000 domains. Each of those people can submit 14 posts a day.
So that means the network of domains suddenly start receiving up to 140,000 posts every single day with up to 420,000 links. That’s a huge strain for any network of sites to take.
If I’m honest I think that 10,000 users is a very low estimate and the actual number of users is much greater although I can’t confirm that.
On top of that this kind of launch that has been promoted so hard will have every newbie around the world drooling on their keyboards dreaming of making millions overnight. They will be huge volumes of users submitting poorly spun content. From what I can understand there is no moderation of the posts going out to the network. This leaves it hugely vulnerable in my opinion.
It was also mentioned on TrafficPlanet that the spinning functionality isn’t random at all. If you have {word 1|word 2|word 3} {phrase 1|phrase 2|phrase 3} it will only spin out to Word 1 Phrase 1, Word 2 Phrase 2 and Word 3 Phrase 3.
Why You Should Avoid It Like The Plague
This network will get caught and deindexed by Google in the coming months. Although the pretty graphics and fancy video are appealing it just isn’t worth been part of. What if you have 500 hundred of those sites linking to your money site and Google comes along and slaps the lot?
Not only will that erase your rankings over night but it could result in the deindexation of your site as well.
Actually, It Does Have One Use…
The only thing you should do with SEO Link Monster is send an E-mail to your competitors telling them how good SEO Link Monster is and how your getting great results with it. Make sure you include your affiliate link with your E-mail. Other than that it is worthless.
What Do You Think Of SEO Link Monster?
It would be interesting to see what other people think of SEO Link Monster especially if you run your own high PR network of sites. If you have bought it please let us know how well it performs, personally I don’t think it is even worth a case study.








25 Responses
Thanks for the heads up Matt, I totally agree with all your opinions, very often I see people with blog networks on the forums that boast having incredible page ranks etc, and for obvious reasons people don't share the urls but 9/10 times you see a couple of pages in someone smarter finds out the actual urls and exposes that they've been slapped. Sometimes people do confess and handle it professionally however it does make you think how much money it would cost to build a network so big! And what do you do with those dead domains when they're lost… SEO link monster could be that dog.
It's worth picking services carefully, which can be hard for new SEO's. Look forward to how this blog will progress, hopefully you'll expose the trash and point people to services with added security and great results like buildmyrank.
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Matthew Woodward Reply:
February 18th, 2012 at 9:42 am
Hi,
It seems there has been a huge crack down on blog networks recently and more specifically homepage backlink networks. Quite a few have been completly deindexed and like you say, not everyone is so upfront about it
There is an awful lot of junk services available and I see new SEO's get fleeced on a daily basis. It makes it worse when you can polish a turd to the shine SEO Link Monster has achieved.
If you have any SEO related tests you would like to see on the blog let me know!
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This Guys Brad Callen ever produce good stuff? lol SeoLink wine, some KW research tool… he only has big name!
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Matthew Woodward Reply:
February 18th, 2012 at 9:43 am
Haha I've heard lots of people abuse SEOLinkVine but never heard it called SEO Link Wine lol
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Sereyboth Yorn Reply:
February 18th, 2012 at 12:17 pm
MatthewWoodward.co.uk lolZ! I confuse ;D
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Matthew Woodward Reply:
February 22nd, 2012 at 9:22 am
Sereyboth Yorn Sorry thats my Facebook page, like it to get updates
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Wow! thanks for honest opinion, mate! I've came here from John Chow blog and I'm happy I've noticed your link in commets..
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Matthew Woodward Reply:
September 13th, 2012 at 2:55 pm
Ooops not sure how I missed this comment, glad you enjoyed the article
They got fully deindexed just after launching ^^
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Given what happened to this blog network about a month after you posted this review this was very astute advice!
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Matthew Woodward Reply:
September 17th, 2012 at 9:50 pm
It was begging for it from day one
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21cssindia.com Very nice and interesting.
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WOW! Came across this post while i was reading your comment on Johnchow. This is a very insightful. Thank you for sharing and let those who have ears hear
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Matthew Woodward Reply:
March 27th, 2013 at 11:18 am
No worrys (:
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Is Backlink Beast this software under a different name?
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Matthew Woodward Reply:
April 9th, 2013 at 12:03 am
Thats the latest ‘edition’ of it yes
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Hi Matt, Ive been reading your blog for sometime now. I have many questions about link building and SEO. But have have one question that i would really like you to try and explain. Why does this page rank #1 on google for “buy seo” ?
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Matthew Woodward Reply:
April 12th, 2013 at 9:38 am
Hi Mark,
In short – no idea.
I didn’t try to rank it, read this http://www.matthewwoodward.co.uk/experiments/google-webmaster-guidelines-experiment/
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Mark cullen Reply:
April 15th, 2013 at 4:55 am
I always thought that Matt Cutts guy was talking bull, seam’s he might be right. Good interesting content that get’s people engaged seam’s to be the way to do things.
Does this mean that link building is over ?
And should we be concentrating on engaging with our readers.
Thanks Matt you Rock
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Matthew Woodward Reply:
April 15th, 2013 at 7:16 am
Hi Mark,
No it doesnt mean link building is over, all the old tricks still work just as well today as they did a few years back.
But it does bring up the debate, instead of spending 10 hours link building – should you spend 10 hours authoring?
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Thank you. Was thinking of buying it
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Matthew Woodward Reply:
April 12th, 2013 at 9:21 am
Hi Rose,
If you buy it, you want a slap
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Hey Matt,
Hope all is well… Eagerly waiting for your next tutorial series… I hope it’s the Scrapebox “out of the box” encyclopedia?…. Any updates? Thanks again….
Akbar
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Matthew Woodward Reply:
April 25th, 2013 at 9:21 am
Hi,
I’m probably going to go with building a site over my shoulder and making the first sale with $100 start up budget next.
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Akbar Sheikh Reply:
April 25th, 2013 at 9:54 am
Even that will be weight worth in GOLD….. waiting for it…
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Matthew Woodward Reply:
April 26th, 2013 at 7:32 am
Just planning it all out
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