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This is the 29th income report as part of the zero backlink experiment. Every month I will publish a post like this one that shows you how this blog is progressing and everything I have done across the month to get it there. These reports will help me track my own progress while teaching you […]

If you’ve read any of Matthew’s posts on the subject of exit popups, you know they’re generating some kickass conversion rates for marketers across the web. But what’s the best way to use an exit popup? Should you try to capture signups? Offer shipping discounts? Reduce cart abandonment? Direct users to high-converting pages? As you’ll […]

One of the best ways to improve any marketing strategy is to analyze what works and what doesn’t. When it comes to content, there are lots of different data sources you can tap into to determine whether you are creating the right type of content for your target audience and getting the results you desire. […]

SEO is fairly straight forward once you know how. If you have followed Matthew’s blog for any length of time then you probably already have the basics down. He has published some great articles including one of my personal favourites and this tactic that I use all the time! SEO really just boils down to […]